---
description: Learn more about SmartSurvey price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs.
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title: SmartSurvey Pricing, Reviews & Features - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Survey Software](/directory/30092/survey/software) > [SmartSurvey](/software/57112/smartsurvey)

# SmartSurvey

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> SmartSurvey is an online survey solution that helps anyone create surveys, collect data and analyse results.
> 
> Verdict: Rated **4.6/5** by 114 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses SmartSurvey?

Academics, Consultants, Businesses, Multi-nationals, Government, Public Sector, Not for Profit

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 114 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.7/5 | Based on overall reviews |
| Value for Money | 4.6/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: SmartSurvey
- **Location**: Tewkesbury, UK
- **Founded**: 2010

## Commercial Context

- **Starting Price**: £45.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: 14-day free trial, no credit card required.&#10;&#10;Basic: free&#10;Pro: £30/month (£360/year)&#10;Business: £40/month (£480/year)&#10;Enterprise: £85/month (£1020/year)&#10;Business Team: £30/user/month&#10;Enterprise Team: £75/user/month&#10;Enterprise Plus: POA&#10;&#10;nonprofit organisations up to 40% discount&#10;students up to 50% discount
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Brazil, Canada, China, Finland, Germany, Iceland, India, Japan, Mexico, Norway, Sweden, United Kingdom, United States

## Features

- Activity Dashboard
- Benchmarking
- Conditional Logic
- Customer Experience Management
- Customer Segmentation
- Customisable Branding
- Customisable Forms
- Customisable Questions
- Customisable Templates
- Dashboard
- Data Analysis Tools
- Data Import/Export
- Data Visualisation
- Drag & Drop
- Email Management
- Email Marketing
- Engagement Tracking
- Feedback Management
- Forms Creation & Design
- Forms Management
- Mobile Survey
- Multi-Channel Data Collection
- Multi-Channel Distribution
- NPS Survey Structure
- Offline Response Collection
- Panel Management
- Process/Workflow Automation
- Pulse Surveys
- Question Branching
- Question Library
- Reporting & Statistics
- Reporting/Analytics
- SMS Messaging
- Sentiment Analysis
- Skip Logic
- Statistical Analysis
- Survey Builder
- Survey/Poll Management
- Surveys & Feedback
- Template Management
- Third-Party Integrations
- Trend Analysis
- URL Customisation
- Visual Analytics

## Integrations (3 total)

- Google Analytics 360
- Salesforce Sales Cloud
- Zapier

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Survey Software](https://www.capterra.co.nz/directory/30092/survey/software)

## Related Categories

- [Survey Software](https://www.capterra.co.nz/directory/30092/survey/software)
- [Form Builder Software](https://www.capterra.co.nz/directory/33235/form-builder/software)
- [Polling Software](https://www.capterra.co.nz/directory/31220/polling/software)
- [NPS Software](https://www.capterra.co.nz/directory/32075/nps/software)
- [Employee Engagement Software](https://www.capterra.co.nz/directory/30817/employee-engagement/software)

## Alternatives

1. [Jotform](https://www.capterra.co.nz/software/158456/jotform-4-0) — 4.7/5 (2794 reviews)
2. [Typeform](https://www.capterra.co.nz/software/137289/typeform) — 4.7/5 (945 reviews)
3. [UmfrageOnline](https://www.capterra.co.nz/software/201674/enquetes-maken) — 4.6/5 (1553 reviews)
4. [Google Forms](https://www.capterra.co.nz/software/176571/google-forms) — 4.7/5 (11363 reviews)
5. [SurveyMonkey](https://www.capterra.co.nz/software/32728/surveymonkey) — 4.6/5 (10427 reviews)

## Reviews

### "Excellent system and fabulous support" — 5.0/5

> **Nicole** | *26 July 2024* | Individual & Family Services | Recommendation rating: 10.0/10
> 
> **Pros**: We use SmartSurvey for a variety of functions (assessment tools, customer feedback, key documentation) and it's adaptable enough to work in all these situations. &#10;The support is exceptional. Whenever I've had an issue or needed support the team have gone well beyond expectations.
> 
> **Cons**: There is really nothing I would change. It even has a quick learning curve so even less obvious features are mastered first time.
> 
> I've been using the system for over four years. We started out with a basic account that did everything we needed at the time. It is so easy to use and adaptable that we've extended our usage and tools and now use SmartSurvey for all documents that we ask our clients to complete. We can analyse responses and create reports without effort.

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### "Great tool" — 5.0/5

> **Ruxshin** | *21 June 2024* | Hospital & Health Care | Recommendation rating: 10.0/10
> 
> **Pros**: How easy it is to use\! Very good navigation
> 
> **Cons**: It is a little limited on the things that your able to do.

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### "Not user friendly at all, very impersonal service, confusing" — 2.0/5

> **Gill** | *23 July 2025* | Nonprofit Organisation Management | Recommendation rating: 2.0/10
> 
> **Pros**: Looks professional for users.&#10;.
> 
> **Cons**: Support is totally impersonal&#10;.
> 
> The verification for logging in every time, the difficulty sending test emails and the time taken to get an automated support response are all very disappointing. Smart Survey use to be much better than this.

-----

### "Smart Survey" — 5.0/5

> **Nick** | *29 July 2025* | Textiles | Recommendation rating: 9.0/10
> 
> **Pros**: I like that it’s flexible for any kind of survey needs and the language translation helps include more people.
> 
> **Cons**: You’ve always got to check the previews though, ’cause sometimes the template might not match the one you edited or were aiming for.

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### "Training Survey" — 4.0/5

> **Trevor** | *29 May 2025* | Electrical/Electronic Manufacturing | Recommendation rating: 10.0/10
> 
> **Pros**: The way in which you can use custom variables to identify individuals and language translation templates
> 
> **Cons**: It's really hard to think of what I like least about Smart Survey but perhaps exporting data could be improved
> 
> I find Smart Survey easy to create and modify surveys and create reports and I like that language translation tool.

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## Links

- [View on Capterra](https://www.capterra.co.nz/software/57112/smartsurvey)

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