---
description: Learn more about SONAR price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs.
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title: SONAR Pricing, Reviews & Features - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Freight Management Software](/directory/30670/freight/software) > [SONAR](/software/199499/sonar)

# SONAR

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> SONAR’s freight data is the fastest and most accurate data in the industry
> 
> Verdict: Rated **4.7/5** by 9 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses SONAR?

Brokers/3PLs, Carriers, Shippers, Maritime Carriers, Air Cargo, Rail and Intermodal, Financial, Financial Services, Hedge Funds and Final Mile market participants

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 9 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: FreightWaves
- **Founded**: 2016

## Commercial Context

- **Pricing model**: Per Feature (Free Trial)
- **Pricing Details**: Please contact FreightWaves directly for pricing information.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- 3PL Management
- Activity Dashboard
- Demand Forecasting
- For Freight Operations
- Import/Export Management
- Procurement Management
- Quotes/Estimates
- Rate Management
- Real-Time Data
- Real-Time Updates
- Reporting/Analytics
- Route Optimisation
- Sales & Operations Planning
- Shipping Management
- Third-Party Integrations
- Transportation Management
- Warehouse Management

## Support Options

- Chat

## Category

- [Freight Management Software](https://www.capterra.co.nz/directory/30670/freight/software)

## Related Categories

- [Freight Management Software](https://www.capterra.co.nz/directory/30670/freight/software)
- [Logistics Software](https://www.capterra.co.nz/directory/30081/logistics/software)
- [Shipping Software](https://www.capterra.co.nz/directory/30104/shipping/software)
- [Supply Chain Management Software](https://www.capterra.co.nz/directory/4/supply-chain-management/software)

## Alternatives

1. [Elite EXTRA](https://www.capterra.co.nz/software/131389/elite-extra) — 4.7/5 (356 reviews)
2. [Motive](https://www.capterra.co.nz/software/138669/motive) — 4.5/5 (1687 reviews)
3. [PCS TMS](https://www.capterra.co.nz/software/29249/express) — 4.2/5 (234 reviews)
4. [Driv.in](https://www.capterra.co.nz/software/147906/driv-in) — 4.7/5 (114 reviews)
5. [AscendTMS](https://www.capterra.co.nz/software/122488/ascendtms-logistics-software) — 4.9/5 (362 reviews)

## Reviews

### "Sonar is a game-changer\!" — 5.0/5

> **Verified Reviewer** | *16 September 2024* | Logistics & Supply Chain | Recommendation rating: 9.0/10
> 
> **Pros**: What I like most about Freight Waves SONAR is how it provides real-time data and insights, making it easier to make quick, informed decisions. The platform breaks down complex freight information like rates and capacity trends into simple, easy-to-read visuals. It’s also great that everything you need is in one place, saving time and helping you plan better.
> 
> **Cons**: What I liked least about Freight Waves SONAR is that it can be a bit overwhelming at first because there’s so much data. It takes a little time to get used to navigating all the features. Some of the more advanced tools can be tricky for beginners, too.
> 
> Overall, my experience with FreightWaves SONAR has been really good. It gives you a ton of real-time data that’s super helpful for understanding market trends and making quick decisions. It does take a little time to figure out all the features—kind of like trying to find your way around a new city without Google Maps—but once you do, it’s a game-changer. Sure, some of the advanced tools felt like trying to decode a secret message, but the info is so useful that it’s worth the learning curve. Plus, even if you don’t use all the fancy features, it’s still a must-have for anyone in the freight world.

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### "A solid investment for those wanting to bring an edge to their logistics team." — 4.0/5

> **Matt** | *20 August 2024* | Transportation/Trucking/Railroad | Recommendation rating: 8.0/10
> 
> **Pros**: I like the range of data indices they provide.
> 
> **Cons**: Originally I didn't love the speed of the site but they have since increased the site performance.

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### "FreightWaves SONAR - Solid Tool, Room For Improvement" — 4.0/5

> **Nick** | *8 August 2024* | Logistics & Supply Chain | Recommendation rating: 8.0/10
> 
> **Pros**: 1) Ease of Use 2) Visualization of the TRAC Spot Graph 3) Ability to flip between flat rates and per mile rates
> 
> **Cons**: 1) Accuracy is a little off in my experience - rates can be significantly higher than projected by SONAR for some lanes 2) I wish the market data was a little more thorough / easier to read. I would love to be able to see more depth as it relates to capacity in the lane on a daily basis. 3) I would enjoy a 'tie in' feature where you could compare company lane history against the market history. Just more data to compare and leverage when making decisions
> 
> Overall, I enjoy using SONAR. I find it to be easy to read and use. I have mixed results as far as rate accuracy goes.

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### "SONAR IS THE BEST\!" — 4.0/5

> **Tyler** | *20 August 2024* | Logistics & Supply Chain | Recommendation rating: 9.0/10
> 
> **Pros**: The layout and funcationality of all the various dashboarsds.
> 
> **Cons**: Getting started and familiar with all the capabilities it has to offer.
> 
> Overall it has been a great experience and this is another great tool to utilize.

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### "Great tool for analyze the current trends" — 5.0/5

> **Mariana** | *8 August 2024* | Railroad Manufacture | Recommendation rating: 10.0/10
> 
> **Pros**: The container atlas tool and the orail and irail indexes
> 
> **Cons**: That I can not export the data unless I pay the additional memebership
> 
> Overall very good, the customer service team is always willing to help, particularly \[sensitive content hidden\], he is always on top of answering all my inquiries

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## Links

- [View on Capterra](https://www.capterra.co.nz/software/199499/sonar)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/199499/SONAR/> |
| en-AE | <https://www.capterra.ae/software/199499/sonar> |
| en-AU | <https://www.capterra.com.au/software/199499/sonar> |
| en-CA | <https://www.capterra.ca/software/199499/sonar> |
| en-GB | <https://www.capterra.co.uk/software/199499/sonar> |
| en-IE | <https://www.capterra.ie/software/199499/sonar> |
| en-IL | <https://www.capterra.co.il/software/199499/sonar> |
| en-IN | <https://www.capterra.in/software/199499/sonar> |
| en-NZ | <https://www.capterra.co.nz/software/199499/sonar> |
| en-SG | <https://www.capterra.com.sg/software/199499/sonar> |
| en-ZA | <https://www.capterra.co.za/software/199499/sonar> |

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