---
description: Learn more about Howuku price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs.
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title: Howuku Pricing, Reviews & Features - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [User Experience Software](/directory/31036/ux/software) > [Howuku](/software/186112/howuku)

# Howuku

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> Howuku is an all-in-one web optimization platform to help you truly understand your website visitors.
> 
> Verdict: Rated **4.7/5** by 23 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Howuku?

Digital Marketing Agency, B2B vendors, SaaS, E-Commerce sites, CRO specialists, Web/UX designers, Digital Marketers, Product Managers

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 23 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.7/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Howu

## Commercial Context

- **Starting Price**: US$30.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Basic package: up to 10,000 sessions/month 
Pro package: up to 100,000 sessions/ month 
Premium package: up to 200,000 sessions/ month 
Advance package: contact Howuku for more pricing plan
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Brazilian Portuguese, Chinese, English, European Portuguese, French, Italian, Portuguese, Spanish, Thai, Traditional Chinese, Turkish
- **Available Countries**: Argentina, Australia, Bolivia, Brazil, Canada, Chile, Colombia, Ecuador, Falkland Islands, France, French Guiana, Germany, Guyana, India, Ireland, Italy, Malaysia, Mexico, Netherlands, New Zealand and 10 more

## Features

- Heatmaps
- Reporting/Analytics
- Surveys & Feedback
- Third-Party Integrations
- User Journeys
- User Research Analysis

## Integrations (6 total)

- OpenCart
- Pabbly Connect
- Shopify
- WooCommerce
- WordPress
- Zapier

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [User Experience Software](https://www.capterra.co.nz/directory/31036/ux/software)

## Alternatives

1. [UserWay Accessibility Widget](https://www.capterra.co.nz/software/218549/userway) — 4.9/5 (328 reviews)
2. [Equally AI](https://www.capterra.co.nz/software/1015679/equally-ai) — 5.0/5 (112 reviews)
3. [Survicate](https://www.capterra.co.nz/software/132914/survicate) — 4.6/5 (99 reviews)
4. [Adobe XD](https://www.capterra.co.nz/software/168423/adobe-xd) — 4.5/5 (1087 reviews)
5. [Lyssna](https://www.capterra.co.nz/software/178766/usabilityhub) — 4.6/5 (86 reviews)

## Reviews

### "good for ai heatmaps" — 5.0/5

> **ala** | *2 August 2024* | Design | Recommendation rating: 9.0/10
> 
> **Pros**: easy to use , also the tools are usefull
> 
> **Cons**: nothing big , there is not a major issues
> 
> its good for testing products , tools like heatmap ect

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### "Useful to understand how your page perform" — 5.0/5

> **Stefano** | *15 November 2022* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: The software is easy to set-up, it works as it should and the team behind it is very responsive and helpful\! For us, it was the perfect alternative when HotJar's cost became not justifiable.
> 
> **Cons**: I'd like to be able to ignore completely the traffic coming from geographic areas outside of our most important markets.

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### "Best in the industry" — 5.0/5

> **Tom** | *9 October 2023* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: The setup was very easy compared to some competitors, I'm a huge fan of the automated event tracking which automatically sets up events for any buttons/forms on our site.
> 
> **Cons**: Nothing really, it's worked great, especially after we've had issues with similar companies.
> 
> We've previously used Hotjar and tried to set up our own proprietary system, neither of which worked well for us.Hotjar's pricing is considerably higher and provides less helpful data than Howuku. Hotjar also requires more setup as events have to be manually tracked using custom tracking code.

-----

### "Howuku" — 3.0/5

> **Verified Reviewer** | *31 August 2023* | Pharmaceuticals | Recommendation rating: 4.0/10
> 
> **Pros**: The script size, the UI and the speed are great.
> 
> **Cons**: The fact that the data didnt really mirror the reality and that there were some really weird data.

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### "One of the best Website Heatmaps & Behavior Analytics Platform" — 5.0/5

> **Mirza** | *10 May 2023* | Education Management | Recommendation rating: 10.0/10
> 
> **Pros**: Howuku is an easy to use customer service software that provides a simple and intuitive user interface. This makes it easy for customers to quickly find answers to their queries, as well as providing customer service representatives with the tools they need to provide the best customer service possible.Howuku allows me to customize the customer service experience by enabling me to create our own customer service templates and customer satisfaction surveys.
> 
> **Cons**: While Howuku does integrate with some third-party applications, it does not offer the same level of integration as some of its competitors.Howuku’s features are limited compared to some of its competitors, and it may not meet the needs of more complex customer service operations.Howuku has limited customer support, and it may not be able to provide the same level of support as some of its competitors.
> 
> Howuku allows me to automate certain customer service tasks such as ticketing and customer satisfaction surveys, allowing customer service representatives to prioritize more important tasks.

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## Links

- [View on Capterra](https://www.capterra.co.nz/software/186112/howuku)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/186112/Howuku/> |
| en-AE | <https://www.capterra.ae/software/186112/howuku> |
| en-AU | <https://www.capterra.com.au/software/186112/howuku> |
| en-CA | <https://www.capterra.ca/software/186112/howuku> |
| en-GB | <https://www.capterra.co.uk/software/186112/howuku> |
| en-IE | <https://www.capterra.ie/software/186112/howuku> |
| en-IL | <https://www.capterra.co.il/software/186112/howuku> |
| en-IN | <https://www.capterra.in/software/186112/howuku> |
| en-NZ | <https://www.capterra.co.nz/software/186112/howuku> |
| en-SG | <https://www.capterra.com.sg/software/186112/howuku> |
| en-ZA | <https://www.capterra.co.za/software/186112/howuku> |

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