---
description: Learn more about WooRank price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs.
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title: WooRank Pricing, Reviews & Features - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [SEO Software](/directory/30931/seo/software) > [WooRank](/software/176630/woorank)

# WooRank

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> Automated website reviewing with advanced SEO auditing and monitoring, keyword tracking, competitive analysis and a powerful site crawl
> 
> Verdict: Rated **4.4/5** by 69 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses WooRank?

For marketing agencies, and small businesses to large businesses.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 69 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.2/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: WooRank

## Commercial Context

- **Starting Price**: US$79.99
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: You can generate 1 free website review per week for free
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop)
- **Supported Languages**: Dutch, English, French, German, Portuguese, Spanish
- **Available Countries**: Australia, Belgium, Brazil, Canada, China, Germany, India, Japan, Mexico, United Kingdom, United States

## Features

- Audit Management
- Competitive Analysis
- Content Management
- Keyword Research Tools
- Keyword Tracking
- Link Management
- SEO Management

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- 24/7 (Live rep)
- Chat

## Category

- [SEO Software](https://www.capterra.co.nz/directory/30931/seo/software)

## Related Categories

- [SEO Software](https://www.capterra.co.nz/directory/30931/seo/software)
- [Website Optimization Tools](https://www.capterra.co.nz/directory/31557/website-optimization-tools/software)
- [Web Analytics Tools](https://www.capterra.co.nz/directory/30073/web-analytics/software)

## Alternatives

1. [Google Analytics 360](https://www.capterra.co.nz/software/177042/google-analytics) — 4.7/5 (8089 reviews)
2. [Similarweb](https://www.capterra.co.nz/software/148472/similarweb-pro) — 4.6/5 (251 reviews)
3. [Squarespace](https://www.capterra.co.nz/software/143461/squarespace) — 4.5/5 (3384 reviews)
4. [Semrush](https://www.capterra.co.nz/software/151962/semrush) — 4.6/5 (2316 reviews)
5. [Screpy](https://www.capterra.co.nz/software/209021/screpy) — 4.8/5 (236 reviews)

## Reviews

### "Something is wrong at WooRank" — 2.0/5

> **Alvaro** | *30 July 2025* | Health, Wellness & Fitness | Recommendation rating: 5.0/10
> 
> **Pros**: Being able to audit your site is easy. Very little learning curve as their site is fairly intuitive. I don't have an e-commerce component to my site so I don't know how the audits affect performance of the website.
> 
> **Cons**: They have poor customer support and seem to no longer support keyword search tracking as it has been down since June 25th 2025 with no end in sight as to an ETA when it will be available. You'll get the standard vanilla response of "Thank you for your patience while our R\&amp;D team works towards a resolution with the Keyword Tracking Service. I will update you as soon as any additional information is available or when there is an ETA on a resolution." This response works for a technical issue that is taking a few days. things happen and I understand. A month is a bit much. Not being able to track the SEOs you optimize for is a bit of a deal breaker for me.
> 
> When it works it's pretty good and it has been decent over the months prior to the keyword tool breaking down. Customer service needs to be able to share what's the issue and allow the customer to make an informed decision. Keeping a customer in the loop is the most important thing when any product goes off the rails as it affords transparency. Errors happen, and much about business can be out of our collective hands, but leaving people in the dark is not good. People can only think the worst.

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### "An Indepensible Resource" — 5.0/5

> **Rebecca** | *11 January 2019* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: The summary score at the top gives you a rating for the site, so you can prioritise client sites based on needs. The score is also easy to relate to clients and gives them context for their websites overall technical optimisation. &#10;The items on the list are all ranking factors, some large some small, and they affect the number proportionally from what I can tell. They have clear descriptions of what they are, why they matter and how to solve them - so even our non SEO team members can check things over. &#10;The white labeled reports allow us to generate a great resource for our sales team without too much time investment.
> 
> **Cons**: The factors it tracks don't seem to change often, even though the algo changes daily. A few bits like underscores will change your score, but are unlikely to change your rankings. They may be amending constantly in the background but from the front end it looks pretty static. I think there's been two amends in the last year.
> 
> There's been a few buggy issues on our account, but I've contacted support and they've dealt with it as quickly as they can, and kept me up to date along the way. &#10;It's an expensive investment to keep the tool compared to the huge functionality of other tools, but we couldn't work without. &#10;It's part of our SEO routine for our clients and there's no other tool that can offer quite the same service.

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### "One of the industries most experience on-page technical auditors" — 5.0/5

> **Justin** | *1 October 2021* | Writing & Editing | Recommendation rating: 9.0/10
> 
> **Pros**: Woorank is incredibly easy and simple to setup and start using. Just plop your domain name or URL in and boom, it's doing its thing. I appreciate how easy it is to get a quick report of critical on-page elements like title length, multiple H1 tags, etc. in one spot site-wide.
> 
> **Cons**: Woorank's competitor analysis features are a little lacking. You can plop three competitor URLs in but you have to know those competitors yourself. If you don't, it won't suggest possibilities. Not a deal breaker for most people, but Woorank assumes you know your business.
> 
> I've been using Woorank for over ten years, back when their tool was a free on-page scanner. They've since expanded to including keyword tracking and competitor tracking, plus other useful features.

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### "Find issues, track keywords, identify opportunities & create reports." — 5.0/5

> **Chamath** | *30 December 2019* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: WooRank is not just a website auditor it will offer digital marketing insights and keyword analysis too. WooRnak crawls your website and shows the areas that you need to improve on your website. WooRank helps me to resolve some major issues that slow down the SEO process. &#10;&#10;Some awesome features that WooRank providing: Analays Website title tag, meta description and suggest improvements, find missing alt attributes, looking for mobile responsive issues and point out technical issues with SEO and web site optimization other than that WooRank has features like Keyword analysis, Backlink management, SERP ranking tracking, Page grader, Competitive analysis.&#10;&#10;Working with WooRank is very easy and fast.
> 
> **Cons**: The paid version of the WooRank little bit expensive, other than that I don't have any Cons to point out. WooRank is still a small tool but it does a great job.
> 
> When I first use WooRank I have found many issues on a client website. So I go through every single detail and fixed the all issues on that website after a while, the website was ranking on the Google search result page. So I have saved a lot of time by using WooRank. So from there I and my team using WooRank to some of our projects.

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### "The most significant tool in my Quiver" — 5.0/5

> **Abe** | *13 January 2019* | Computer Networking | Recommendation rating: 10.0/10
> 
> **Pros**: It has the ability to analyze my clients site in a way such that if my client is a Techy he or she will understand and if not the explanation is layman enough for the non techy to understand.
> 
> **Cons**: It doesn't happen often, however, sometimes the information isn't totally accurate. As an example it might say that the client doesn't have a Sitemap when in fact they do. This doesn't happen often but it does.
> 
> My overall experience has always been phenomenal.

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