---
description: Learn more about Google Forms price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs.
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title: Google Forms Pricing, Reviews & Features - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Survey Software](/directory/30092/survey/software) > [Google Forms](/software/176571/google-forms)

# Google Forms

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> Google Forms lets users create surveys and collect data using customizable templates within Google Workspace.
> 
> Verdict: Rated **4.7/5** by 11594 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Google Forms?

Google Forms is used by educators, researchers, event organizers, marketers, HR professionals, and organizations needing to collect and analyze data.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 11594 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 4.8/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Google

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**:  (Free version available)
- **Pricing Details**: Google Forms is free as part of Google's online suite of tools, Google Workspace.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, German
- **Available Countries**: Canada, Germany, United States

## Features

- Conditional Logic
- Customisable Forms
- Customisable Questions
- Customisable Templates
- Data Capture and Transfer
- Data Import/Export
- Drag & Drop
- Email Marketing
- Forms Creation & Design
- Forms Management
- Mobile Access
- Multi-Channel Distribution
- Question Branching
- Reporting/Analytics
- Skip Logic
- Template Management
- Third-Party Integrations
- URL Customisation
- Visual Analytics
- Workflow Automation

## Integrations (106 total)

- ABC Trainerize
- AWeber
- Accredible
- Acuity Scheduling
- Agile CRM
- Airtable
- Asana
- Basecamp
- Bitly
- Box
- Brevo
- Calendly
- Chat for Jira Service Desk
- Chatwork
- ClickFunnels

... and 91 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Survey Software](https://www.capterra.co.nz/directory/30092/survey/software)

## Related Categories

- [Survey Software](https://www.capterra.co.nz/directory/30092/survey/software)
- [Forms Automation Software](https://www.capterra.co.nz/directory/10023/forms-automation/software)
- [Data Collection Software](https://www.capterra.co.nz/directory/32475/data-collection/software)
- [Form Builder Software](https://www.capterra.co.nz/directory/33235/form-builder/software)

## Alternatives

1. [Zoho Forms](https://www.capterra.co.nz/software/172452/zoho-forms) — 4.5/5 (148 reviews)
2. [Apify Custom Web Scraping & RPA Solutions](https://www.capterra.co.nz/software/150854/apify) — 4.8/5 (595 reviews)
3. [Cognito Forms](https://www.capterra.co.nz/software/138990/cognito-forms) — 4.8/5 (246 reviews)
4. [Jotform](https://www.capterra.co.nz/software/158456/jotform-4-0) — 4.7/5 (2928 reviews)
5. [FormAssembly](https://www.capterra.co.nz/software/144453/formassembly) — 4.5/5 (103 reviews)

## Reviews

### "Easy, Free, and Convenient" — 5.0/5

> **Beulah** | *19 August 2026* | Banking | Recommendation rating: 10.0/10
> 
> **Pros**: Google Forms is very easy to use, free, and simple to share across different platforms using a link. It also makes collecting and organizing responses convenient, with seamless integration with Google Sheets
> 
> **Cons**: One limitation is that a “Match the Following” question type is not available when creating questions. Adding this option would make Google Forms more useful for quizzes, assessments, and educational purposes.
> 
> Overall, Google Forms is a simple, reliable, and convenient tool for creating surveys, quizzes, and feedback forms. It is quick to set up, easy to share, and makes collecting and reviewing responses straightforward.

-----

### "Great choice for short term or simple use" — 4.0/5

> **Arran** | *23 September 2026* | Retail | Recommendation rating: 9.0/10
> 
> **Pros**: Great if looking for a free platform, simple to use. Easy to design forms and collect data for whatever reason, simple but flexible designs. Great app
> 
> **Cons**: I dont like how when I have to search for the google forms application its is sometimes hard to find and also doesn't have an icon on google which seems strange, it feels like a lower effort google app that is still in production
> 
> Over I am happy and would recommend, however competitorsmay have a slight edge if looking to use for the long term

-----

### "It is very good to start form automation" — 3.0/5

> **Ludwig** | *23 September 2026* | Construction | Recommendation rating: 8.0/10
> 
> **Pros**: Very realiable as other Google apps. It’s fabulously easy to create new form or start with a provided model.
> 
> **Cons**: More drag and drop features would make this form builder even easier to create uuseful forms and automation
> 
> Easy to use but it lacks many features to give a real edge when it comes to creating detailed and good field forms.

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### "Google Forms For The Win\!\!\!" — 5.0/5

> **Reagan** | *25 June 2026* | Hospital & Health Care | Recommendation rating: 10.0/10
> 
> **Pros**: I like that you can create your own forms for others to fill out. Google Forms is extremely simple to use by the creator and the consumer. You can design and set up your surveys however you want to\! It is amazing for collecting info and data among those who you have fill it out. Super good value for your money as well as support for the customer by the creators\! You can even use it to schedule your employees by figuring days they need off etc.\!\!\!
> 
> **Cons**: I can honestly and one hundred percent say that there is absolutely not a single thing about Google Forms that I do not like\!
> 
> Overall, I really enjoy not only creating forms and surveys for other people using Google Forms, but also being able to fill out and complete forms myself\! I find it fun, efficient, and extremely and entirely useful\! I have used Google Forms very very many times, for many years now, and I can honestly say that there is not a single other survey or form that I would rather use than Google Forms\!

-----

### "Simple to use, great functionality" — 5.0/5

> **Verified Reviewer** | *18 August 2026* | Hospitality | Recommendation rating: 10.0/10
> 
> **Pros**: I like that Google Forms is easy to use and beginner friendly. I also like that you do not need to have a Google account to fill out a Google form. I also really like the data collection and visualization options after collecting data from the forms.
> 
> **Cons**: There is not a default option to collect a name/identifying data, so if you do not require an email sign-in you NEED to make sure you add that space yourself.
> 
> I use Google Forms constantly both for personal and professional use. Personally, I use Google Forms to collect address updates, information about birthdays, RSVPs for events, and more. Professionally, I use Google Forms to collect survey data and visualize trends in my community.

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## Links

- [View on Capterra](https://www.capterra.co.nz/software/176571/google-forms)

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| de | <https://www.capterra.com.de/software/176571/google-forms> |
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| de-CH | <https://www.capterra.ch/software/176571/google-forms> |
| en | <https://www.capterra.com/p/176571/Google-Forms/> |
| en-AE | <https://www.capterra.ae/software/176571/google-forms> |
| en-AU | <https://www.capterra.com.au/software/176571/google-forms> |
| en-CA | <https://www.capterra.ca/software/176571/google-forms> |
| en-GB | <https://www.capterra.co.uk/software/176571/google-forms> |
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| en-IN | <https://www.capterra.in/software/176571/google-forms> |
| en-NZ | <https://www.capterra.co.nz/software/176571/google-forms> |
| en-SG | <https://www.capterra.com.sg/software/176571/google-forms> |
| en-ZA | <https://www.capterra.co.za/software/176571/google-forms> |
| es | <https://www.capterra.es/software/176571/google-forms> |
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| fr-CA | <https://fr.capterra.ca/software/176571/google-forms> |
| fr-LU | <https://www.capterra.lu/software/176571/google-forms> |
| it | <https://www.capterra.it/software/176571/google-forms> |
| ja | <https://www.capterra.jp/software/176571/google-forms> |
| nl | <https://www.capterra.nl/software/176571/google-forms> |
| nl-BE | <https://www.capterra.be/software/176571/google-forms> |
| pt | <https://www.capterra.com.br/software/176571/google-forms> |
| pt-PT | <https://www.capterra.pt/software/176571/google-forms> |

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