---
description: Learn more about ROUTEE price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs.
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title: ROUTEE Pricing, Reviews & Features - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [ROUTEE](/software/171059/routee)

# ROUTEE

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> Omnichannel Digital Marketing Communication platform, providing services through API integration and/or its Web Platform.
> 
> Verdict: Rated **4.0/5** by 23 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses ROUTEE?

We offer cloud-based omnichannel communication to businesses, regardless of their size, in order to reach their customers and increase their sales. &#10;Our API documentation helps developers integrate.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.0/5** | 23 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 3.9/5 | Based on overall reviews |
| Features | 3.8/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: AMD Telecom
- **Location**: San Francisco, US
- **Founded**: 2001

## Commercial Context

- **Starting Price**: US$10.60
- **Pricing model**: Per Feature (Free version available) (Free Trial)
- **Pricing Details**: Only pay for what you use. &#10;&#10;Leverage our powerfull technologies, scalable pricing and excellent commercial terms.&#10;&#10;See the competitive pricing we have in your country here&#10;👇&#10;https://www.routee.net/pricing/
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop)
- **Supported Languages**: English, French, Greek, Italian, Russian, Spanish, Turkish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 209 more

## Features

- 2-Way Messaging
- A/B Testing
- API
- Alerts/Notifications
- Automated Responses
- Automatic Call Distribution
- CAN-SPAM Compliance
- Call Centre Management
- Call Logging
- Call Monitoring
- Call Recording
- Call Routing
- Campaign Planning
- Campaign Scheduling
- Computer Telephony Integration
- Contact Management
- Customer Segmentation
- Customisable Templates
- Customizable Fields
- Data Import/Export
- Email Marketing
- Email Tracking
- Event Triggered Actions
- IVR
- Landing Pages/Web Forms
- Lead Management
- Lead Notifications
- Lead Qualification
- Lead Segmentation
- List Management
- Marketing Automation
- Mass Texting
- Message Personalisation
- Mobile Authentication
- Mobile Optimization
- Multi-Channel Communication
- Multi-Factor Authentication
- Online Forms
- Policy Management
- ROI Tracking
- Reporting/Analytics
- SMS Notifications
- Scheduled Messaging
- Single Sign On
- Social Marketing
- Subscriber Management
- Template Management
- Third-Party Integrations
- Voice Mail
- WYSIWYG Editor

... and 24 more features

## Integrations (10 total)

- Adobe Commerce
- CS-Cart Store Builder
- Drupal
- Insightly
- Insightly Marketing
- OpenCart
- PrestaShop
- Shopify
- WooCommerce
- WordPress

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Marketing Automation Software](https://www.capterra.co.nz/directory/6/marketing-automation/software)

## Related Categories

- [Marketing Automation Software](https://www.capterra.co.nz/directory/6/marketing-automation/software)
- [Email Marketing Software](https://www.capterra.co.nz/directory/30013/email-marketing/software)
- [SMS Marketing Software](https://www.capterra.co.nz/directory/30842/sms-marketing/software)
- [Push Notifications Software](https://www.capterra.co.nz/directory/30969/push-notifications/software)
- [IVR Software](https://www.capterra.co.nz/directory/30231/ivr/software)

## Alternatives

1. [Omnisend](https://www.capterra.co.nz/software/153508/omnisend) — 4.7/5 (836 reviews)
2. [WebEngage](https://www.capterra.co.nz/software/143401/webengage) — 4.5/5 (32 reviews)
3. [Mailchimp](https://www.capterra.co.nz/software/110228/mailchimp) — 4.5/5 (17580 reviews)
4. [Bitrix24](https://www.capterra.co.nz/software/113540/bitrix24) — 4.2/5 (986 reviews)
5. [Salesforce Marketing Cloud](https://www.capterra.co.nz/software/7723/salesforce-marketing-cloud) — 4.2/5 (527 reviews)

## Reviews

### "Eshop Owner Routee Review" — 4.0/5

> **Verified Reviewer** | *12 February 2019* | Wholesale | Recommendation rating: 8.0/10
> 
> **Pros**: The loaded templates&#10;The option to send message to multiple people at once&#10;The custom sender ID (i put my business name)&#10;The good Routee customer service at Greece.
> 
> **Cons**: In the loaded templates, when you type between the loaded message, if you stop for 1 sec, the cursor goes to the end of text. This is discomforting, many time you go back and forth.
> 
> 4 years of Routee usage. Few or none problems at all. Easy to use.

-----

### "One of the best SMS providers" — 4.0/5

> **Tony** | *15 January 2021* | Telecommunications | Recommendation rating: 9.0/10
> 
> **Pros**: The prices are the cheapest and most reliable I could find for the country I target the most (Malta, EU) but it seems pretty cheap and reliable for other countries as well. It is as close as you can get to integrating directly with the operator
> 
> **Cons**: On one occasion they promised a Direct route but in fact it was not. The messages to ported numbers were being lost and they said they fixed it after the fact but couldn't guarantee that it would not happen again.&#10;Support was fast but not enough for me to salvage the situation with my client.
> 
> I like Routee overall and will keep using it, at least for 'the-rest-of-the-world, but when I really need reliable messages, I prefer to deal with the mobile operators directly if possible.

-----

### "Can't recommend" — 1.0/5

> **Toni** | *20 April 2020* | Financial Services | Recommendation rating: 0.0/10
> 
> **Pros**: Easy to use. Software backend looks good.
> 
> **Cons**: The attitude of customer service is really bad. They don't want to help at all.
> 
> I was a satisfied user for several months but then suddenly Routee closed my account and did not let me export any my own data. They refused to provide/give me access to export my mailing lists or receipts.

-----

### "FINANCE DIRECTOR" — 5.0/5

> **jean christophe** | *24 June 2019* | Medical Practice | Recommendation rating: 9.0/10
> 
> **Pros**: Reliable in sending sms.  it is very important in medical use.
> 
> **Cons**: some times complicated.   campaigns.   function copy paste one by one not avialable. obliged to put country code in one by one sms
> 
> reliable for sure.

-----

### "SMS Feature" — 4.0/5

> **Christos** | *9 July 2019* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: Good Detailed Documentation and Examples
> 
> **Cons**: Examples did not Include VB.NET and some errors in JSON strings
> 
> People in the Insurance Industry needs to communicate with customers every day about contracts expiration dates. ROUTEE system helped in automating sending SMS messages. Made it easy and cost-effective

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