--- description: Learn more about Drip price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Drip Pricing, Reviews & Features - Capterra New Zealand 2026 --- Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Drip](/software/164964/drip) # Drip Canonical: https://www.capterra.co.nz/software/164964/drip Page: 1 / 9\ Next: [Next page](https://www.capterra.co.nz/software/164964/drip?page=2) > Drip is a customer-first automation platform that empowers online retailers to take ownership of each stage of their customer’s journey > > Verdict: Rated **4.4/5** by 188 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Drip? Drip is for ecommerce SMBs that want a simple, code-free solution for turning onsite visitors into email subscribers and sending segmented emails that make their audience feel seen. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 188 Reviews | | Ease of Use | 4.1/5 | Based on overall reviews | | Customer Support | 4.2/5 | Based on overall reviews | | Value for Money | 4.1/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Drip - **Location**: Minneapolis, US - **Founded**: 2013 ## Commercial Context - **Starting Price**: US$39.00 - **Pricing model**: Flat Rate (Free Trial) - **Pricing Details**: Pricing is based on the size of your list. Consult Drip's website for specific pricing options. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500 - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Albania, American Samoa, Andorra, Anguilla, Antigua & Barbuda, Argentina, Aruba, Australia, Austria, Bahamas, Barbados, Belarus, Belgium, Belize, Bermuda, Bolivia, Bosnia & Herzegovina, Brazil, British Virgin Islands, Bulgaria and 105 more ## Features - A/B Testing - CAN-SPAM Compliance - CRM - Campaign Analytics - Campaign Management - Campaign Planning - Campaign Scheduling - Contact Management - Content Management - Conversion Tracking - Customer Segmentation - Customisable Templates - Customizable Fields - Data Import/Export - Drip Campaigns - Dynamic Content - Email Marketing - Email Templates - Email Tracking - Engagement Tracking - Event Triggered Actions - Landing Pages/Web Forms - Lead Capture - Lead Management - Lead Nurturing - Lead Qualification - Marketing Automation - Mass Texting - Mobile Optimization - Multi-Campaign - Multi-Channel Marketing - ROI Tracking - Referral Tracking - Reporting & Statistics - Reporting/Analytics - Segmentation - Social Marketing - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor - Website Visitor Tracking - Workflow Management ## Integrations (94 total) - 1ShoppingCart - Acuity Scheduling - Adobe Commerce - BigCommerce - BigMarker - Bonjoro - Calendly - Call Loop - ClickFunnels - Close - Continually - ConvertFlow - Crowdcast - CustomerLabs CDP - Deadline Funnel ... and 79 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [Email Marketing Software](https://www.capterra.co.nz/directory/30013/email-marketing/software) ## Related Categories - [Email Marketing Software](https://www.capterra.co.nz/directory/30013/email-marketing/software) - [Marketing Automation Software](https://www.capterra.co.nz/directory/6/marketing-automation/software) - [Campaign Management Software](https://www.capterra.co.nz/directory/30012/campaign-management/software) - [SMS Marketing Software](https://www.capterra.co.nz/directory/30842/sms-marketing/software) - [Multi-Channel eCommerce Software](https://www.capterra.co.nz/directory/31281/multi-channel-ecommerce/software) ## Alternatives 1. [Constant Contact](https://www.capterra.co.nz/software/31898/constant-contact) — 4.3/5 (2915 reviews) 2. [Brevo](https://www.capterra.co.nz/software/132996/brevo) — 4.6/5 (3413 reviews) 3. [Mailchimp](https://www.capterra.co.nz/software/110228/mailchimp) — 4.5/5 (17576 reviews) 4. [ActiveCampaign](https://www.capterra.co.nz/software/79367/activecampaign) — 4.6/5 (2561 reviews) 5. [MailerLite](https://www.capterra.co.nz/software/136603/mailerlite) — 4.7/5 (2256 reviews) ## Reviews ### "Simple to use but with all the features you need" — 5.0/5 > **Abbey** | *19 February 2026* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: Drip is simple to use and billing makes sense and is reasonable. You can do almost all the things that the bigger CRMs do without all the bloated extras that cost money. It's easy to load up and send an email quickly and tagging and automations are simple to set up. > > **Cons**: There's not too much I don't like about Drip which is why I've used it consistently for my marketing business despite competitors getting trendy over time. ----- ### "Drip: Moving our Email Strategy" — 4.0/5 > **Sasha** | *12 November 2024* | Consumer Goods | Recommendation rating: 9.0/10 > > **Pros**: The distinctive features of Drip is its visual workflow builder and its long name, but the fact is that Drip has an intuitive interface for its visual workflow builder that lets our marketing team create complicated automation sequences without code. Since the implementation of this granular targeting, our email open rates have improved 35%. > > **Cons**: We think the reporting dashboard is missing a bit more flexibility in visualization of metrics. The A/B testing currently doesn't let you test multiple email subject lines simultaneously. Especially, workflow management is particularly limited on the mobile app compared to the desktop version. > > Our email marketing is completely transformed through our work with Drip. Specifically, our team loves the automatic lead scoring system, which allows us to sort through the high volume of leads quite easily and determine high potential prospects right away. Since we are using it as part of our marketing stack, its reliability and steady execution make it quite invaluable. ----- ### "Drip works for companies just starting out but not a keeper if you want to scale." — 3.0/5 > **Lisa** | *1 June 2025* | E-Learning | Recommendation rating: 7.0/10 > > **Pros**: It was easily integrated with Thrivecart and recommended by that CRM as a preferred email delivery service. It was easy to set up and has great templates and builder. > > **Cons**: Whan searching for a client, you could not search by name\! How ridiculous is that. You can only searcn via their email address. This is actually why I left Drip, for this one reason alone. At first I though it was a component I just couldn't figure out then after working with their support team, accessible via email only, another issue, they confirmed that at this time this was the case. > > I did love it until I discovered the problem described above and then eventually left having to stack all of my tech for an all in one CRM. I do with I could have kept it as it is much lower cost and the email functions much better than what I migrated to, but now I'm stuck...can't go back. ----- ### "Drip review" — 4.0/5 > **Alex** | *4 April 2026* | Health, Wellness & Fitness | Recommendation rating: 9.0/10 > > **Pros**: Super easy to use value for the money cannot be beat. Email management is very helpful security is very thorough and I really enjoyed the email campaigns > > **Cons**: Wasn’t really a fan of the marketing and sales portion of drip, and the user interface was kind of confusing > > Had a good experience with drip would highly recommend it to a fellow colleague and friend definitely worth the money ----- ### "Drip: it gives personalized emails for user" — 4.0/5 > **Verified Reviewer** | *14 February 2025* | Information Technology & Services | Recommendation rating: 10.0/10 > > **Pros**: It allows you to send personalized emails based on users behaviour, past interaction, etc > > **Cons**: It is time consuming because when we create personalized emails for users it takes time > > My overall experience with drip was positive especially when it comes to automated ----- Page: 1 / 9\ Next: [Next page](https://www.capterra.co.nz/software/164964/drip?page=2) ## Links - [View on Capterra](https://www.capterra.co.nz/software/164964/drip) ## This page is available in the following languages | Locale | URL | | da | | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | sv | | ----- ## Structured Data