--- description: Learn more about Signpost price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Signpost Pricing, Reviews & Features - Capterra New Zealand 2026 --- Breadcrumb: [Home](/) > [Survey Software](/directory/30092/survey/software) > [Signpost](/software/157887/mia) # Signpost Canonical: https://www.capterra.co.nz/software/157887/mia Page: 1 / 4\ Next: [Next page](https://www.capterra.co.nz/software/157887/mia?page=2) > The automated marketing platform that will get you new customers, 5-star reviews and loyalty. Guaranteed. > > Verdict: Rated **4.1/5** by 57 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Signpost? 20,000+ local businesses have improved their reviews and won new and repeat business with Signpost. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.1/5** | 57 Reviews | | Ease of Use | 4.3/5 | Based on overall reviews | | Customer Support | 4.1/5 | Based on overall reviews | | Value for Money | 3.8/5 | Based on overall reviews | | Features | 4.0/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: Signpost - **Founded**: 2010 ## Commercial Context - **Starting Price**: US$199.00 - **Pricing model**: Per User - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500 - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: United States ## Features - Campaign Management - Complaint Monitoring - Customer Segmentation - Email Management - Email Marketing - Feedback Management - Negative Feedback Management - Reporting/Analytics - Review Monitoring - Review Notification - Review Request - Social Media Integration ## Support Options - Chat ## Category - [Survey Software](https://www.capterra.co.nz/directory/30092/survey/software) ## Related Categories - [Survey Software](https://www.capterra.co.nz/directory/30092/survey/software) - [Customer Satisfaction Software](https://www.capterra.co.nz/directory/30541/customer-satisfaction/software) - [Customer Experience Software](https://www.capterra.co.nz/directory/30671/customer-experience/software) - [Reputation Management Software](https://www.capterra.co.nz/directory/30750/reputation-management/software) - [Feedback and Reviews Management Software](https://www.capterra.co.nz/directory/31024/review-management/software) ## Alternatives 1. [Trustpilot](https://www.capterra.co.nz/software/169618/trustpilot) — 4.5/5 (1202 reviews) 2. [TrueReview](https://www.capterra.co.nz/software/210085/truereview) — 5.0/5 (150 reviews) 3. [NiceJob](https://www.capterra.co.nz/software/142037/nicejob) — 4.9/5 (202 reviews) 4. [Birdeye](https://www.capterra.co.nz/software/152997/birdeye) — 4.7/5 (702 reviews) 5. [Yotpo](https://www.capterra.co.nz/software/144389/yotpo) — 4.5/5 (375 reviews) ## Reviews ### "Not going back" — 3.0/5 > **Erica** | *30 October 2024* | Construction | Recommendation rating: 4.0/10 > > **Pros**: Customer service was good. We worked with \[sensitive content hidden\]. She was kind and helpful. We only worked with them for a month because we just weren't utilizing the services that much. > > **Cons**: The dispatchers didn't seem to have much personality. They were kind but flat. Signpost was a bit pricey. They did give us a good deal to try them out for the first month. We were quoted a price, but they charged us an additional $25. When I reached out to \[sensitive content hidden\] and the gentleman (\[sensitive content hidden\]) who signed us up, my emails went unanswered. We were going to sign back up when the time was right, but now we're not. > > It was ok until we were ignored. Honesty and integrity are important to us, and it seems like they lack this. ----- ### "Local service providers benefit with Signpost" — 5.0/5 > **Kevin** | *3 October 2024* | Telecommunications | Recommendation rating: 10.0/10 > > **Pros**: Great for local service providers, with robust agency support. > > **Cons**: Not a lot to dislike\! I like the platform quite a bit. > > Our partners who provide local home services enjoyed having us operate Signpost on their websites for survey feedback, reviews, and similar utilities. ----- ### "Most Valuable Employee\!" — 5.0/5 > **Verified Reviewer** | *12 December 2020* | Real Estate | Recommendation rating: 10.0/10 > > **Pros**: Hiring Signpost is like hiring another employee just to keep in touch with our past customers to ensure each one is still satisfied with our service. What a priceless tool for small business. I can't recommend Signpost enough if you value online reviews\! If a client is not completely satisfied, we can circle back and contact them to ensure they know we value their concerns and will strive to improve our service in any way possible. If a client is absolutely pleased with our service, Signpost puts them directly in front of Google and similar platforms with a single click to share their satisfaction with others considering our business. I have to say, Signpost has become a priceless employee at our company and one of our greatest investments\! We continually recommend them to our clients who also own small businesses. > > **Cons**: Signpost reaches out often just to make sure any ideas we have or would like to have implemented are addressed. Not a bad thing to say about this company. ----- ### "Worth every penny" — 5.0/5 > **Peter** | *19 December 2019* | Professional Training & Coaching | Recommendation rating: 10.0/10 > > **Pros**: We love the fact that It captures the voice, the appreciation of our customers for our service and helps them share it easily on the major review sites. It also helps us identify customers who we did not meet there expectations so we can make that right for them. > > **Cons**: I wish it would identify that a customer who has been solicited for a review 6-12 times is not going to fill out a review, but eventually they get so upset they give us negative feedback and then we have to go in and manually remove them from the mailing list. > > Very happy. It has helped us show the world what great service we do ----- ### "Not what I expected" — 4.0/5 > **Annie** | *8 February 2018* | Recommendation rating: 5.0/10 > > **Pros**: I did like that the system recorded who was calling and would ask people to give us reviews on Google or Yelp. > > **Cons**: That the system wanted to ask everyone to accept texting. I didn't care for the email system, it wasn't very user friendly especially creating groups. > > Information about callers ----- Page: 1 / 4\ Next: [Next page](https://www.capterra.co.nz/software/157887/mia?page=2) ## Links - [View on Capterra](https://www.capterra.co.nz/software/157887/mia) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data