--- description: Learn more about EZ Texting price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: EZ Texting Pricing, Reviews & Features - Capterra New Zealand 2026 --- Breadcrumb: [Home](/) > [SMS Marketing Software](/directory/30842/sms-marketing/software) > [EZ Texting](/software/145848/ez-texting) # EZ Texting Canonical: https://www.capterra.co.nz/software/145848/ez-texting Page: 1 / 11\ Next: [Next page](https://www.capterra.co.nz/software/145848/ez-texting?page=2) > EZ Texting is SMS marketing software allowing businesses to send bulk texts, MMS, and manage campaigns to connect with audiences. > > Verdict: Rated **4.4/5** by 245 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses EZ Texting? Real estate firms, healthcare providers, retailers, nonprofits, schools, churches, eCommerce businesses, political campaigns, and rental services. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 245 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support | 4.2/5 | Based on overall reviews | | Value for Money | 4.1/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: CallFire - **Location**: Santa Monica, US - **Founded**: 2004 ## Commercial Context - **Starting Price**: US$25.00 - **Pricing model**: Flat Rate (Free Trial) - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: Canada, United States ## Features - 2-Way Messaging - Activity Dashboard - Alerts/Notifications - Automated Responses - Campaign Analytics - Campaign Management - Campaign Planning - Campaign Scheduling - Communication Management - Contact Management - Customer Segmentation - Customisable Templates - Engagement Tracking - MMS - Mass Texting - Message Personalisation - Mobile Coupons - Multi-Language - Reporting/Analytics - SMS Marketing - Scheduled Messaging - Survey Builder - Templates - Third-Party Integrations - Two-Way Communication - Visual Analytics ## Integrations (19 total) - ActiveCampaign - Asana - Constant Contact - Function Point - Google Forms - Hub - Hund - Instagram - Mailchimp - Mark - Shopify - Squarespace - Swarm - Track - Trello ... and 4 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Chat ## Category - [SMS Marketing Software](https://www.capterra.co.nz/directory/30842/sms-marketing/software) ## Related Categories - [SMS Marketing Software](https://www.capterra.co.nz/directory/30842/sms-marketing/software) - [Mobile Marketing Software](https://www.capterra.co.nz/directory/31308/mobile-marketing/software) - [SMS Survey Software](https://www.capterra.co.nz/directory/32937/sms-survey/software) - [Emergency Notification Software](https://www.capterra.co.nz/directory/31357/emergency-notification/software) - [Customer Engagement Software](https://www.capterra.co.nz/directory/30906/customer-engagement/software) ## Alternatives 1. [Project Broadcast](https://www.capterra.co.nz/software/1059384/project-broadcast) — 4.9/5 (647 reviews) 2. [SlickText](https://www.capterra.co.nz/software/155430/slicktext-com) — 4.8/5 (268 reviews) 3. [Mobile Text Alerts](https://www.capterra.co.nz/software/152417/mobile-text-alerts) — 4.5/5 (86 reviews) 4. [TextP2P](https://www.capterra.co.nz/software/183310/text-p2p) — 5.0/5 (125 reviews) 5. [Trumpia](https://www.capterra.co.nz/software/131015/trumpia-2-0) — 4.5/5 (116 reviews) ## Reviews ### "Happy Text" — 5.0/5 > **Vance** | *14 July 2025* | Real Estate | Recommendation rating: 10.0/10 > > **Pros**: This is by far the easiest Texting system I have used. Easy to use and a robust platform. Great for keeping in touch with my team and clients. > > **Cons**: It get's a little tricky when I cut and paste. Had to take a minute to learn what works and what does not. > > Works great\! I have been using EZ for the past three years primarily to keep in touch with my Agents and I am now begining to use it in my everyday prospecting\! ----- ### "Great for PTA communications" — 5.0/5 > **Stephanie** | *14 January 2025* | Education Management | Recommendation rating: 10.0/10 > > **Pros**: I really like how easy it is to send out a message to groups. It’s quick and I can do it from my mobile device. > > **Cons**: The approval took more time than we were expecting. Also charging more credits for certain characters. > > Overall we really like it. We just need to get more people signed up. ----- ### "Easy Texting" — 1.0/5 > **Eric** | *5 January 2025* | Hospital & Health Care | Recommendation rating: 0.0/10 > > **Pros**: EZ Texting was simple to use. The interface was easy to understand. > > **Cons**: Lack of functions. Google Messages is much more advanced. > > EZ Texting served its purpose, but the new Google Messages is much more advanced with functionality and also free to use. ----- ### "Human Resource User" — 5.0/5 > **Tonya** | *25 February 2026* | Human Resources | Recommendation rating: 8.0/10 > > **Pros**: Easy to use and works great for my use. I do not have the typical sales roll that I believe this platform is typically used rather I am in Human Resources and use it as a recruiting tool as well as for communication to employees. > > **Cons**: Nothing from EZ Texting but wish they were integrated with BambooHR to make it easier to load and off load employees. > > I use this on a daily basis to either send text messages to our employees, or to recruit new employees ----- ### "Reliable, Easy-to-Use Text Marketing Platform That Delivers Results" — 5.0/5 > **Bob** | *25 February 2026* | Real Estate | Recommendation rating: 5.0/10 > > **Pros**: We’ve had a very positive experience using EZ Texting for business communication and marketing. The platform has a minimal learning curve, and our team was able to get up and running quickly thanks to its intuitive dashboard and easy setup. Features like keywords, auto-responders, and campaign tools are simple to configure without technical expertise. We also appreciate the built-in compliance and opt-in tools, which give us confidence that we’re communicating with customers in a secure and responsible way. From a value standpoint, EZ Texting delivers strong ROI. The ability to send promotions, reminders, and especially time-sensitive alerts quickly makes it a powerful and dependable communication channel. Message delivery is fast and reliable, making it ideal for urgent updates and customer engagement. Overall, it has helped us streamline communication, improve response rates, and stay better connected with our audience. > > **Cons**: Pricing can add up as your contact list grows, especially if you send frequent campaigns. Some advanced features and integrations also take a bit of time to fully explore and optimize, so there’s a small learning curve once you move beyond the basics. > > Our overall experience with EZ Texting has been extremely positive. The platform is easy to learn and quick to implement, allowing our team to start sending campaigns, reminders, and alerts almost immediately. ----- Page: 1 / 11\ Next: [Next page](https://www.capterra.co.nz/software/145848/ez-texting?page=2) ## Links - [View on Capterra](https://www.capterra.co.nz/software/145848/ez-texting) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data