---
description: Learn more about Bluebird price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs.
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title: Bluebird Pricing, Reviews & Features - Capterra New Zealand 2026
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Breadcrumb: [Home](/) > [Lead Management Software](/directory/30017/lead-management/software) > [Bluebird](/software/143503/lead-assign)

# Bluebird

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> Complicated workflows simplified with seamless lead routing and management software and expertise.
> 
> Verdict: Rated **4.8/5** by 8 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Bluebird?

Some of the world’s top IT providers, manufacturers, real estate organizations, and financial services companies rely on Bluebird (formerly Lead Assign) to route their over 1 million leads annually.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 8 Reviews |
| Ease of Use | 4.9/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Lead Assign
- **Founded**: 2014

## Commercial Context

- **Starting Price**: US$600.00
- **Pricing model**: Usage Based
- **Pricing Details**: Bluebird is designed for large sales networks. Get a custom quote and learn how we can help you deploy the perfect solution.
- **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile)
- **Supported Languages**: Dutch, English, French
- **Available Countries**: Australia, Austria, Belgium, Canada, Croatia, Denmark, Finland, France, Germany, Greece, Hungary, Iceland, Ireland, Italy, Netherlands, New Zealand, Norway, Poland, Portugal, Spain and 6 more

## Features

- Campaign Management
- Interaction Tracking
- Lead Capture
- Lead Distribution
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- Pipeline Management
- Sales Reports
- Workflow Management

## Integrations (5 total)

- Dynamics 365
- HubSpot CRM
- Pipedrive
- Salesforce Platform
- Zapier

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support

## Category

- [Lead Management Software](https://www.capterra.co.nz/directory/30017/lead-management/software)

## Alternatives

1. [HubSpot CRM](https://www.capterra.co.nz/software/152373/hubspot-crm) — 4.5/5 (4451 reviews)
2. [Bigin by Zoho CRM](https://www.capterra.co.nz/software/204998/bigin-by-zoho-crm) — 4.7/5 (724 reviews)
3. [Zoho CRM](https://www.capterra.co.nz/software/155928/zoho-crm) — 4.3/5 (6964 reviews)
4. [Kylas Sales CRM](https://www.capterra.co.nz/software/210630/kylas) — 4.8/5 (573 reviews)
5. [Meritto](https://www.capterra.co.nz/software/1011572/comprehensive-admission-suite) — 4.6/5 (616 reviews)

## Reviews

### "Software works & is effective" — 5.0/5

> **Richard** | *29 October 2018* | Construction | Recommendation rating: 9.0/10
> 
> **Pros**: Everything works simple and does what is should to deliver the client leads.
> 
> **Cons**: We have not found anything really at this time to list as a con.
> 
> Staff and support is great and we are happy to have found them.&#10;Thanks

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### "Leadassign greatly reduced the time we took to deliver a lead to an agent." — 5.0/5

> **Alexandre** | *13 June 2017* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to setup. Easy to use. Easy to maintain. Serves the purpose for which it was created. It automates and shortens the delivery time of a lead,  that reaches the most appropriate agents to treat it.
> 
> **Cons**: We can not have users with different levels of access.&#13;&#10;It would be useful to the stores managers be able to monitor directly on lead assign.
> 
> We stopped depending on the human factor, so that our leads were delivered quickly to our agents. We were dependent on the availability of a person, who often was not so effective in distributing them.&#13;&#10;This lack of effectiveness became even greater on weekends. The Leadassign also solved this.

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### "It was the software that I was looking for, but lacks some functionality" — 4.0/5

> **Jon** | *12 June 2017* | Hospitality | Recommendation rating: 8.0/10
> 
> **Pros**: My rep does an amazing job with ensuring we are taken care of, he is always on top of any request and ensures we get what we need. The ability to ensure leads are handled quickly is exactly what we need.
> 
> **Cons**: Pricing is not conducive to high leads environment.  If the software had integrations with phone services like digium, marketing tools like Hubspot, and CRM like Quickbase then I  would be ok with the model. Otherwise it should be a flat fee service. The connections are the only way to follow up on staff to ensure calls are made and the follow up with the customer.
> 
> Ensure leads get handled quickly

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### "This product has saved me hours trying to distribute leads myself" — 4.0/5

> **Fred** | *12 June 2017* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: Ease of use. Does everything automatically. By using the "tabs" the leads go to the most appropriate agent.
> 
> **Cons**: At first if a prospect inquired on more than 1 property, the lead got distributed to multiple agents and we actually heard from a few people that it felt they were being bombarded with calls from our agents. After explaining my concern to the Lead Assign people they developed a system that sent all the inquiries from that prospect to the agent who originally accepted the lead. Other than that I have had no issues.
> 
> Saves me time.

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### "Simply the best\! Not a CRM just does what its supposed to do perfectly" — 5.0/5

> **Dean** | *9 June 2017* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: I love that I determine the rules. When i first started using lead assign I used it in a very basic way. As I learned to understand the power of it I found that my rules became more and more sophisticated.  The support folks were super helpful in assisting me in configuring my rules and now my lead response time for my nationwide network has gone from an average of 48 hours  to 4 minutes.  I know this because the reporting tools are just as robust as the application.
> 
> Increased customer satisfaction and a 22% lift in revenue within a 180 day period\!\! No joke.&#13;&#10;I tell everyone except my competitors about lead assign. It's my secret weapon and a great differentiator.

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## Links

- [View on Capterra](https://www.capterra.co.nz/software/143503/lead-assign)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/143503/Lead-Assign/> |
| en-AE | <https://www.capterra.ae/software/143503/lead-assign> |
| en-AU | <https://www.capterra.com.au/software/143503/lead-assign> |
| en-CA | <https://www.capterra.ca/software/143503/lead-assign> |
| en-GB | <https://www.capterra.co.uk/software/143503/lead-assign> |
| en-IE | <https://www.capterra.ie/software/143503/lead-assign> |
| en-IL | <https://www.capterra.co.il/software/143503/lead-assign> |
| en-IN | <https://www.capterra.in/software/143503/lead-assign> |
| en-NZ | <https://www.capterra.co.nz/software/143503/lead-assign> |
| en-SG | <https://www.capterra.com.sg/software/143503/lead-assign> |
| en-ZA | <https://www.capterra.co.za/software/143503/lead-assign> |
| fr | <https://www.capterra.fr/software/143503/lead-assign> |
| fr-BE | <https://fr.capterra.be/software/143503/lead-assign> |
| fr-CA | <https://fr.capterra.ca/software/143503/lead-assign> |
| fr-LU | <https://www.capterra.lu/software/143503/lead-assign> |

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