---
description: Learn more about Typeform price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs.
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title: Typeform Pricing, Reviews & Features - Capterra New Zealand 2026
---

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# Typeform

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> Create beautiful, conversational forms with logic, branding, and AI. Built to boost completion rates and collect better data.
> 
> Verdict: Rated **4.7/5** by 983 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Typeform?

Typeform is used by marketers, product teams, HR professionals, customer success managers, educators, researchers, small and large sized companies.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 983 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Typeform
- **Location**: Barcelona, Spain
- **Founded**: 2012

## Commercial Context

- **Starting Price**: US$39.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Typeform offers a range of flexible pricing plans designed to scale with teams of all sizes. &#10;&#10;Core Plans&#10;Typeform’s Core plans are built for all teams looking to create interactive, high-performing forms.&#10;&#10;Basic: Create interactive AI forms that connect to your workflow. Ideal for individuals and small teams getting started with data collection.&#10;&#10;Plus: Make your AI forms more beautiful and on-brand. Includes removal of Typeform branding and expanded customization options.&#10;&#10;Business: Analyze performance with AI and do more with your data. Designed for data-driven teams requiring advanced analytics and higher response limits.&#10;&#10;Specialized Team Plans&#10;Typeform offers tailored solutions for specific departmental needs to streamline specialized workflows:&#10;&#10;Growth Pro: Created for marketing teams. Automate and streamline their marketing workflows, with advanced integrations and conversion tracking.&#10;&#10;Talent: Created for HR teams. Improve your employee experience with best-in-class AI, video, and automation features. &#10;&#10;Enterprise&#10;For scaling teams: Unlock limitless growth with advanced features and support. Our Enterprise tier provides organization-wide security, dedicated account management, and custom volume limits to support large-scale operations.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop)
- **Supported Languages**: Catalan, Chinese, Croatian, Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Greek, Hungarian, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Turkish, Ukrainian
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 209 more

## Features

- Abbreviation Detection
- Activity Dashboard
- Alerts/Notifications
- CRM
- Communication Management
- Conditional Logic
- Customer Experience Management
- Customer History
- Customisable Branding
- Customisable Forms
- Customisable Questions
- Customisable Templates
- Dashboard
- Data Capture and Transfer
- Data Import/Export
- Data Visualisation
- Drag & Drop
- Email Management
- Email Marketing
- Feedback Management
- Forms Creation & Design
- Forms Management
- Lead Qualification
- Lead Segmentation
- Live Results Sharing
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Multi-Language
- Multiple Question Types
- NPS Survey Structure
- Online Forms
- Online Polling
- Panel Management
- Performance Metrics
- Pulse Surveys
- Q\&A Management
- Question Branching
- Reporting & Statistics
- Reporting/Analytics
- Scoring
- Skip Logic
- Statistical Analysis
- Survey Builder
- Survey/Poll Management
- Surveys & Feedback
- Template Management
- Test/Quiz Creation
- Third-Party Integrations
- URL Customisation
- Workflow Automation

... and 3 more features

## Integrations (53 total)

- ActiveCampaign
- Aircall
- Airtable
- Arrangr
- Asana
- Brevo
- Calendly
- Canva
- Chattermill
- Chili Piper
- Contentful
- EnjoyHQ
- Evernote Teams
- Fomo
- Freshdesk

... and 38 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Survey Software](https://www.capterra.co.nz/directory/30092/survey/software)

## Related Categories

- [Survey Software](https://www.capterra.co.nz/directory/30092/survey/software)
- [Polling Software](https://www.capterra.co.nz/directory/31220/polling/software)
- [Customer Satisfaction Software](https://www.capterra.co.nz/directory/30541/customer-satisfaction/software)
- [Forms Automation Software](https://www.capterra.co.nz/directory/10023/forms-automation/software)
- [Data Entry Software](https://www.capterra.co.nz/directory/30543/data-entry/software)

## Alternatives

1. [Google Forms](https://www.capterra.co.nz/software/176571/google-forms) — 4.7/5 (11594 reviews)
2. [SurveyMonkey](https://www.capterra.co.nz/software/32728/surveymonkey) — 4.6/5 (10513 reviews)
3. [Jotform](https://www.capterra.co.nz/software/158456/jotform-4-0) — 4.7/5 (2928 reviews)
4. [Connecteam](https://www.capterra.co.nz/software/153140/connecteam) — 4.6/5 (5318 reviews)
5. [Survicate](https://www.capterra.co.nz/software/132914/survicate) — 4.6/5 (99 reviews)

## Reviews

### "Makes the complex, simple" — 5.0/5

> **Sarah** | *21 October 2024* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: Typeform excels in allowing you to add logic that reroutes respondents based on their answers. This is perfect for tailoring surveys to different audience segments or guiding participants through more complex decision trees without overwhelming them. It helps capture richer data by asking the right follow-up questions based on each user’s input.&#10;Real-Time Data Sharing: You can share live links to survey results while the survey is still active, allowing stakeholders to monitor responses as they come in. This real-time insight fosters early discussions and alignment on key findings while the data collection process is ongoing.
> 
> **Cons**: Typeform provides some reporting and analytics, but for UX researchers needing deep analysis, exporting data to external tools like Google Sheets for further analysis is necessary.
> 
> Proven to be a game-changer for creating engaging, dynamic surveys. The standout feature, especially for researchers, is the ease with which you can implement logic jumps to reroute respondents through different paths based on their answers. This functionality allows for the creation of complex, tailored surveys that feel personal and relevant to each participant, enabling me to gather more nuanced and specific insights from different respondent segments.&#10;Typeform’s real-time data sharing via live links has been incredibly useful for keeping stakeholders informed while the surveys are still open. Stakeholders can check progress and view preliminary insights as they unfold, which promotes transparency and ensures continuous engagement throughout the research process.

-----

### "Best Survey Tool" — 5.0/5

> **J.R.** | *21 April 2026* | Financial Services | Recommendation rating: 10.0/10
> 
> **Pros**: Tons of functionality. Ease to use, beautiful design. They do a great job on putting the end user in mind at the start.
> 
> **Cons**: It is costly. The biggest con is the cost, especially with as many free or cheap tools there are. You get what you pay for though.

-----

### "A must-have product for any marketer's tech stack\!" — 5.0/5

> **Blair** | *21 May 2026* | Education Management | Recommendation rating: 10.0/10
> 
> **Pros**: Typeform has fantastic user experience options for both the backend and frontend user. It's easy to make a form that looks beautiful but is also highly functional and achieves what you want it to, whether that's collect audience opinions, direct your client to a specific product or service, skip over questions, etc. There are a range of question types that make it easy to collect the info you're wanting to collect in a meaningful way. Further, any time I've had issues or a question customer support has been quick with a thoughtful and helpful response. At one point they even re-enabled a feature on our account after it had been mass disabled for user and the change was affecting our internal staff workflows.
> 
> **Cons**: I appreciate the range of options available for overall form design, but it can be a bit of a letdown when you see something is only available to higher tier users. I hope Typeform doesn't strip back lower tier memberships too much as the continue to launch new features. I would also like the ability to have at least two questions per panel. I realize the "one question per panel" is a selling point of Typeform, but there are times when it would make sense to have two questions on a panel (e.g., rate this as one question followed by "explain why you gave that rating" as a follow-up). I also don't love the increasing push of AI features. At times it is thoughtful, but I played around with their "AI follow up question" feature and the question only made sense in relation to the previous question about 50% of the time. It was like it was trying a little too hard to create "good questions" and as a result veering into questions that were outside the scope of my goals.
> 
> Generally very good\! I'd absolutely recommend Typeform to other marketers. It's a good product, price is comparable to other survey software, and the user experience is generally very good\!

-----

### "Need a paid plan or another product" — 3.0/5

> **Tracie** | *6 March 2026* | Nonprofit Organisation Management | Recommendation rating: 3.0/10
> 
> **Pros**: Type form is a decent platform for creating surveys and polls for audience members but requires a paid plan for use of the actual useful features they offer.
> 
> **Cons**: I Disliked that you are limited in responses, forms, and personalization of forms if you do not have a paid plan. Type form management of forms is not mobile friendly.
> 
> Fair. It has great features and a great layout. Unfortunately, you are extremely limited in what you can do with the platform without a paid subscription.

-----

### "User-Friendly Form Builder with Excellent Design and Survey Features" — 4.0/5

> **Sonu** | *24 June 2026* | Consumer Goods | Recommendation rating: 9.0/10
> 
> **Pros**: Typeform stands out because of its clean design and interactive user experience. Creating forms, surveys, and questionnaires is very simple, even for users without technical knowledge. I especially liked the customization features, templates, and logic-based workflows that make forms feel more engaging compared to traditional survey tools. Data collection is organized and easy to manage, and the platform integrates well with other business and educational tools. Student access is also convenient for academic surveys, registrations, and feedback collection.
> 
> **Cons**: The pricing can become expensive when advanced features or higher response limits are needed. Some useful features are locked behind premium plans, which may not provide the best value for smaller teams or individual users. There are also occasional bugs, such as slow loading forms or delayed response syncing. Customer support is generally helpful, but response times may vary depending on the subscription level.
> 
> Overall, my experience with Typeform has been very positive. The platform makes form building and data collection much more engaging and professional compared to standard survey tools. Its modern interface, customization options, and automation features improve both the creator and respondent experience. Security and reliability are good, especially for handling business or educational data. While pricing and occasional technical issues can be drawbacks, the ease of use and quality of features make Typeform a strong choice for surveys, feedback forms, registrations, and customer interactions.

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## Links

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