Brevo

Still figuring out things but definitely it's worth trying for basic/ medium needs

Comments: I am still giving a chance and try not to lose hope in migrating form hubspot to brevo. Let's see, overall = I still have hopes

Pros:

Flexibility of adjusting the database to my need (attributes) and a good UI

Cons:

The ambiguity of how contacts and companies are linked and how to combine different needs of linking multiple entries to one entry and so on. I had some issues while uploading the file with companies. No reliable support from UI and several glitches (my understanding now is that it took much longer to upload the file but the notification bell said it's all done even though it wasn't). All in all some things can be improved in managing data and combining data. I am new to Brevo so I might find some other suggestions. Stay tunned:)

Very good,cost effective and easy to use platform but needs some evolution.

Comments: Easy to use but need more tools as other platforms of the sector.

Pros:

Cost effective,easy to use,very good and quick communication from the support department.

Cons:

Need to give more ptions as Mailchimp platform for example.

Too new to tell

Comments: So far thought it was easy to figure out

Pros:

Idk I was suspended my first email, waiting to hear

Cons:

I won’t know yet until customer service helps

Simple, fast and intuitive

Comments: I really appreciate the simplicity and ease of creating and sending campaigns. The intuitive design makes it incredibly straightforward to get a campaign up and running without any hassle. This smooth process allows me to focus more on crafting the right message rather than spending time on technical setup, which is a huge advantage.

Pros:

I appreciate the simplicity of creating campaigns. The straightforward process allows me to quickly convey the message I need to get across. This efficiency helps save time and ensures that my campaigns are launched without unnecessary complications. Additionally, the reports provided are clear and easy to understand, which makes it simple to analyze performance and adjust strategies accordingly. Overall, the user-friendly approach and transparent reporting empower me to focus more on the core content of my campaigns rather than getting bogged down by technicalities.

Cons:

It's not a unique problem for Brevo, but one thing I dislike is that the statistics for sent campaigns are not entirely accurate. This issue is common among all providers. While the platform itself is user-friendly, the inconsistency in data makes it difficult to fully trust the campaign performance metrics. It’s an industry-wide challenge, but it’s still something that affects the overall reliability of email marketing tools.

Easy to use and great functions

Comments: I switched to Brevo from MailChimp and it is much easier to use, priced better and has more functionality

Pros:

Easy to use Great automation facilities Priced on emails sent rather than contacts stored

Cons:

I have not found any to date and I've been using Brevo for several years

It has 4 years I use Brevo and a love it.

Comments: Great. I can manage most part of my marketing and sales strategy through it.

Pros:

Brevo is easy to use, all in one platform and very dynamic.

Cons:

Maybe the business model regarding the sms/whatsapp. It is very expensive.

The little big tool

Comments: Because of the kind of activity I perform with Brevo, I use the tool occasionally, but I don't need to be back to big tutorials since the tool is very intuitive. I need to better understand the use of the Contacts and how to fully leverage the mailing system (including the instant messaging part).

Pros:

An easy yet powerful tool; the free version provides a full range of tools that are very useful and reliable. Easy of use is another big plus.

Cons:

Of course the limitations of the free version affect my day-by-day, but nothing that cannot be handled. The building of Newsletters is not always straightforward because of the limitation of the graphic design tool, but that's acceptable. A better use of AI would probably be another plus.

Easy to use and EU-hosted

Pros:

Easy to use and integrate with. EU-hosted and seems to improve as time goes by.

Cons:

Editing a duplicate of a previous campaign makes you use a clunky editing interface for the visual. Absolutely impossible to use for this part. Billing tiers / license seem messy.

reshaping the email marketing with a glow!!

Pros:

The overall UX is very good and smooth as well.

Cons:

The help articles are very difficult to understand. Also, the Customer support seems little off while dealing with complex issues

A reliable and easy to use email marketing platform.

Comments: I've used Brevo before for my client's projects, and I find it reliable and easy to use. I general is a good platform.

Pros:

Ease of configuration, pricing and transactional emails.

Cons:

That resending a campaign to non-openers requires too many steps.

Mailing for memberships

Comments: Overall we have a fantastic experience with Brevo and will continue to use it for the foreseeable future.

Pros:

The ease of use and setting up of the system. It works well with our membership database by being easily updatable via an excel export/import function. It is highly configurable for setting up lists and filters allow us to tailor make our content for our subscribers. The price is also good in comparison with other platforms.

Cons:

If a contact changes their data within the brevo system we do not receive a report to show what has changed which would allow us to update our main database.

My digital wingman for smart newsletters and automation.

Comments: Above all, this tool has made the creation and management of our newsletter campaigns much easier. No time wasted and it is more accurate.

Pros:

Brevo simply delivers. Whether it's about launching a newsletter campaign or managing complex automations. The user interface is so intuitive that even the newest of users can find their way around immediately. When it comes to automation, Brevo really won me over.

Cons:

As much as I appreciate Brevo, there are a few things that need improvement. The learning curve for some of the more advanced features should not be underestimated. It would be great if you were given a little more guidance with more complex tasks.

Great experience… simplifying my system

Comments: Great experience. I discovered it last year and hesitated to change from the plateform I used. But I finally decided to change to simplicity my process.

Pros:

Having everything at the same place, so easy to use compared to other tools and very intuitive.

Cons:

The absence of social media planner inside the tool. It would be great to plan my organic posts on the plateform too. So that I won’t have to leave the tool and could use this unique tool for my business

Easiest and best tool to use for beginners, agencies and personal brands.

Comments: Very good, its a fair pricing system. The Desktopapp is never down or lagging.
Overall one software in our techstack we dont think of changing and actually dont compare. Brevo always brings out new stuff you need.

Pros:

Ease of use of the product is the best. Brevo is the easiest to learn and use for non-technical people. Creating Campaigns through the multiple channels is great and the email campaigns templates are create. A lot of freedom to create and also with the Audience Creation super easy. We manage multiple clients and our own newsletter all in one brevo account.

Cons:

The Automations / Workflows and native Integrations could be better. We mostly do everything with Zapier but it would be nice to have more direct integrations and use Brevo even easier with our techstack.

Great Value Bulk Mailing Platform

Comments: Positive, easy and simple to get to know/ start using.
Intuitive layout/ easy to find things.

Pros:

It is better value for money than sending our mailings out via mailchimp with a better and easier UI. This has meant we have been able to bring our entire database to breve and use their subscription form which is much easier to update/ tweak than our previous version.

Cons:

When a recipient unsubscribes from one mailing brevo unsubscribes them from all mailings, rather than just the one list/ mailing they did not want. This is very frustrating as we unnecessarily lose subscribers. When asking for country location on the subscribe form, I had to manually import/ type the names of every country for people to chose from rather than it being an existing field that brevo has as a template. Billing was confusing for accounts as it says send in blue rather than brevo.

Easy to get started for a small team

Comments: I'm happy with Brevo. I've been using the platform for almost two years now, and it fits our needs perfectly. I’m not thinking about switching anytime soon.

Pros:

What I like most is how easy it is to use. It's very simple for our team to manage our email campaigns without any prior knowledge about how to use the platform. We don’t have to waste time figuring out complicated features, so we can just focus on getting our outbound emails done.

Cons:

There are a few bugs that annoy me. For example, I often get error messages saying that logs can't be fetched at the moment. We also had a bug with a user role that prevented me from creating templates.

Excellent service and support

Comments: The service has been great. It helped resolve mail delivery issues that we were experiencing on our sites. The support team is always available to assist quickly if there are any issues.

Pros:

Helped resolve mail delivery issues for my transactional emails.

Cons:

Being suspended due to spammers submitting via the form.

Easy to use and complete

Comments: So far so good. I've tried other services and I had some frustrations that I didn't have with Brevo.

Pros:

I think Brevo is easy to use and it's also complete. I can easily create and schedule my emails and I think the free version is great for small businesses. The paid versions have a fair price.

Cons:

It doesn't have an app and it's terrible on the phone browser, so I can only use it with a desktop. Sometimes I want to write and prepare some campaigns while using my phone, but it's impossible.

Brevo: Is it worth the Investment or No

Comments: Well in summary, Brevo, formerly known as Sendinblue, presents a compelling solution for businesses that are in dire need of versatile marketing automation and an email marketing platform. I'm also one of the owners of a business in need of this service. With its user-friendly interface, robust automation capabilities, and competitive pricing, Brevo seamlessly caters to a broad spectrum of users. Despite the minor drawbacks that I mentioned earlier, Brevo's strengths make it a strong contender in the market, especially for organizations looking for an affordable and feature-rich marketing solution. If you ask me, Brevo is a well-rounded platform that maintains a balance between functionality and accessibility. This makes it a solid choice for businesses aiming to elevate their digital marketing efforts.

Pros:

User-Friendly Interface: First of all, I love the simplicity of the design of the new user-friendly and intuitive Brevo interface; particularly the light-green feel of the Homepage and dashboard. Another striking thing there is their deliberate use of abundant white spaces; this does not only make the platform appear super-classy but it also makes it very easy for both beginners and experienced marketers alike to easily understand the system and make proper use of it. The drag-and-drop editor simplifies the process of creating engaging email campaigns without requiring extensive technical skills. Email Deliverability: One of Brevo's standout features is its robust email deliverability- anyone who uses the platform can attest to this. I've been using Brevo for over 3 years now (from when it was still known as Sendinblue). The platform employs advanced algorithms to optimize email delivery, minimizing the chances of messages ending up in spam folders (provided you use a custom email eg info@yourwebsitedotcom, and also verify you domain). This is crucial for ensuring that your messages reach the intended audience. Automation Capabilities: Brevo excels in automation, when it comes to automation, I give it to them. The system allows you to set up workflows for various scenarios. From welcome sequences to abandoned cart reminders, the automation features enable businesses to streamline their marketing processes and engage with customers at the right time. What's more interesting is the fact that even if you don't know how to use Brevo and need a little help, you can access training videos on Brevo's YouTube channel to help you get started. Affordability: The platform's pricing structure is competitive, especially for small to medium-sized businesses. Brevo also offers a free plan with basic features and affordable paid plans that scale with the user's needs even though that amount (Starter $25, Business $65, and BrevoPlus placed at custom price) is still a bit on the high side for some of us in Africa due to exchange, inflation and a whole lot of other pressing factors. This makes it an attractive option for budget-conscious organizations (especially those in the big 5). Comprehensive Marketing Suite: Brevo is not limited to just email marketing; it's a comprehensive marketing suite with an array of marketing tools. Users can leverage features such as: - SMS marketing - Chat - & CRM integration, creating a unified platform for managing various aspects of their marketing strategy. Analytics and Reporting: The platform also provides detailed analytics and reporting tools, offering insights into the performance of email campaigns. Users can track key metrics in real-time, such as open rates, click-through rates, and conversion rates, enabling data-driven decision-making.

Cons:

Learning Curve for Advanced Features: It is true that Brevo is user-friendly, however, mastering its more advanced features may take some time (this is the reason I'll advise avy new user to get some help from their YouTube channel. Users looking to harness the full potential of the platform may need to invest additional effort in learning and experimentation. Limited Design Flexibility: Although the drag-and-drop editor is very convenient, some super-creative users might find the design flexibility limiting. Customizing templates beyond the provided options may require HTML/CSS knowledge, which could be a drawback for those without coding expertise. Contact Management Complexity: Managing contacts and segmentation could be more streamlined. Some users may find the contact management interface less intuitive compared to other platforms, especially when dealing with larger contact lists. Template Selection: While Brevo offers a variety of templates, the selection might not be as extensive as some other competitors. Users who are keen on getting some highly specialized or niche templates may find themselves needing to create custom designs; this is exactly what I do any time I want to create a campaign.

Efficient and intuitive

Comments: I use the tool every week. It is fast, intuitive and efficient. It meets my needs.

Pros:

I like the facility to use. It's very easy to learn how to use Brevo, and it's efficient. I like the designer tool for emailing campaign. It's intuitive.

Cons:

I find that the unsubscribe options are too limited. I would like it to be possible for those who receive our emails to unsubscribe from one list, without unsubscribing from another. Rights management could also be improved.

One of the BEST Email Marketing Tools EVER!

Comments: I've loved every minute I've spent on Brevo. My business has grown because of Brevo. Everything is easy to use, fast, and reliable.

Pros:

Brevo (previously Sendinblue) is a fantastic automation builder. I loved how detailed you can go in your automations and create the most personalized feel for your audience.

Cons:

So far, well, NOTHING! I've found nothing that I didn't like in Brevo!

Guaranteed best value. Saving more time and resources.

Comments: Sending targeted email campaigns, exclusive offers and personalized recommendations to retain customers and increase customer lifetime value.

Pros:

Accurate and up-to-date services. Email campaigns based on customer data increases the relevance and effectiveness of our campaigns.

Cons:

I have no cons. It is unique and nothing goes wrong when using it.

Campaigns are a Breeze. Brevo, the prodigal tool for all your marketing campaign needs.

Comments: On the whole, it is one of the best emailing clients i've used so far. I've been using it since the days it was called SendinBlu, and it has never failed in terms of my use-cases.

Pros:

I have used Brevo largely for sending email campaigns. I really like that i can instantly see the report on deliveries and bounces. i am able to track the open and click rates too. its easy to use, convenient and overall very user friendly. Designing emailers with or without using presets is a breeze. I have created and saved my own block for quick and easy access.

Cons:

In some sections like contact lists, the UI gets a little confusing. It may not be directly useful to me, or beyond my ability to use them and that could be the reason for it. Having many many features and putting them together to build a platform like this must also be difficult. So, i'm not criticising, just sharing my experience.

A Must Have for Email Campaign Beginners

Comments: I really liked the ability to create personalized campaigns with images and everything needed to make the message clear and engaging for potential clients.

Pros:

I used Brevo for sending bulk emails when I first started my position as a sales account manager, and it was incredibly helpful. The platform allows you to easily import existing client lists, and you get detailed reports on who opened your emails and who unsubscribed. This feature makes it much easier to track the performance of your campaigns and manage your results effectively

Cons:

Honestly, I can’t recall anything I disliked. It was my first time using a tool like this, so everything felt quite new and innovative to me

User-Friendly and Effective

Comments: My overall experience with Brevo has been positive. The platform is user-friendly and offers strong customization options for email campaigns. I’ve found its analytics helpful for tracking performance and optimizing strategies

Pros:

I’ve been impressed with Brevo’s intuitive interface and powerful customization options. The platform makes creating and managing campaigns easy, and its analytics provide clear insights for optimization. Great customer support too. Highly recommended for efficient email marketing.

Cons:

While Brevo offers many great features, I found its reporting tools to be somewhat limited compared to other platforms particularly with regards to analytics.