---
description: Learn more about Back Again price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Back Again Pricing, Reviews & Features - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Restaurant Management Software](/directory/20026/restaurant-management/software) > [Back Again](/software/1222039/Back-Again)

# Back Again

Canonical: https://www.capterra.co.nz/software/1222039/Back-Again

> Back Again helps independent cafés retain customers with digital stamp cards, automated emails, special offers, and social tools.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

-----

## Overview

### Who Uses Back Again?

Cafe owners around Australia

## About the vendor

- **Company**: Back Again

## Commercial Context

- **Starting Price**: A$39.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Target Audience**: 2–10, 11–50
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia

## Features

- Billing & Invoicing
- Loyalty Program
- Order Management
- Rewards Management
- Social Promotion
- Table Management

## Support Options

- Email/Help Desk
- FAQs/Forum
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Restaurant Management Software](https://www.capterra.co.nz/directory/20026/restaurant-management/software)

## Related Categories

- [Restaurant Management Software](https://www.capterra.co.nz/directory/20026/restaurant-management/software)
- [Customer Loyalty Software](https://www.capterra.co.nz/directory/10031/customer-loyalty/software)

## Alternatives

1. [Lightspeed Restaurant](https://www.capterra.co.nz/software/211849/lightspeed-resturant) — 4.4/5 (216 reviews)
2. [Apicbase Restaurant Management](https://www.capterra.co.nz/software/171584/apicbase-restaurant-management) — 4.6/5 (35 reviews)
3. [Now Book It](https://www.capterra.co.nz/software/220182/now-book-it) — 4.9/5 (101 reviews)
4. [Connecteam](https://www.capterra.co.nz/software/153140/connecteam) — 4.6/5 (5318 reviews)
5. [Square Point of Sale](https://www.capterra.co.nz/software/154907/square-point-of-sale) — 4.6/5 (3040 reviews)

## Links

- [View on Capterra](https://www.capterra.co.nz/software/1222039/Back-Again)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10166591/Back-Again/> |
| en-AE | <https://www.capterra.ae/software/1222039/Back-Again> |
| en-AU | <https://www.capterra.com.au/software/1222039/Back-Again> |
| en-CA | <https://www.capterra.ca/software/1222039/Back-Again> |
| en-GB | <https://www.capterra.co.uk/software/1222039/Back-Again> |
| en-IE | <https://www.capterra.ie/software/1222039/Back-Again> |
| en-IL | <https://www.capterra.co.il/software/1222039/Back-Again> |
| en-IN | <https://www.capterra.in/software/1222039/Back-Again> |
| en-NZ | <https://www.capterra.co.nz/software/1222039/Back-Again> |
| en-SG | <https://www.capterra.com.sg/software/1222039/Back-Again> |
| en-ZA | <https://www.capterra.co.za/software/1222039/Back-Again> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Capterra New Zealand helps millions of people find the best business software with user reviews, ratings and price comparisons.","email":"info@capterra.co.nz","url":"https://www.capterra.co.nz/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@type":"Organization","@id":"https://www.capterra.co.nz/#organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"Back Again","description":"Back Again is retention software for cafés, using near-field communication to let customers tap a counter sign and access digital loyalty cards via their mobile browser—no app or passwords needed. Customizable digital stamp cards replace paper ones, with fraud prevention verifying taps and cooldowns to block duplicates. Automated email campaigns re-engage inactive customers and send birthday offers, while time-limited promotions appear on loyalty pages during set hours, like lunch specials, disappearing automatically. An AI content studio creates social media posts from photos for platforms like Instagram. Customers are prompted to leave Google reviews after earning rewards. Analytics track visit patterns, peak times, and promotion performance. Back Again works without point-of-sale systems, Wi-Fi, or technical setup.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/2e469e79-6963-40fa-bd02-3730c8c94d9f.png","url":"https://www.capterra.co.nz/software/1222039/Back-Again","@type":"SoftwareApplication","@id":"https://www.capterra.co.nz/software/1222039/Back-Again#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"offers":{"price":"39","@type":"Offer","priceCurrency":"AUD"},"operatingSystem":"Cloud"},{"@type":"FAQPage","@id":"https://www.capterra.co.nz/software/1222039/Back-Again#faqs","mainEntity":[{"name":"What Is Back Again?","@type":"Question","acceptedAnswer":{"text":"Back Again is retention software for cafés, using near-field communication to let customers tap a counter sign and access digital loyalty cards via their mobile browser—no app or passwords needed. Customizable digital stamp cards replace paper ones, with fraud prevention verifying taps and cooldowns to block duplicates. Automated email campaigns re-engage inactive customers and send birthday offers, while time-limited promotions appear on loyalty pages during set hours, like lunch specials, disappearing automatically. An AI content studio creates social media posts from photos for platforms like Instagram. Customers are prompted to leave Google reviews after earning rewards. Analytics track visit patterns, peak times, and promotion performance. Back Again works without point-of-sale systems, Wi-Fi, or technical setup.","@type":"Answer"}},{"name":"Who Uses Back Again?","@type":"Question","acceptedAnswer":{"text":"Cafe owners around Australia","@type":"Answer"}}]},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Restaurant Management Software","position":2,"item":"/directory/20026/restaurant-management/software","@type":"ListItem"},{"name":"Back Again","position":3,"item":"/software/1222039/Back-Again","@type":"ListItem"}],"@id":"https://www.capterra.co.nz/software/1222039/Back-Again#breadcrumblist"}]}
</script>