---
description: Learn more about Groom price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Groom Pricing, Reviews & Features - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Vacation Rental Software](/directory/30616/vacation-rental/software) > [Groom](/software/1100689/Groom)

# Groom

Canonical: https://www.capterra.co.nz/software/1100689/Groom

> Groom is a digital concierge platform that uses an AI chatbot to automate multilingual guest support for short-term rental properties.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

-----

## Overview

### Who Uses Groom?

Groom caters to vacation rental property owners, property managers, hospitality businesses, and concierge services.

## About the vendor

- **Company**: Groom

## Commercial Context

- **Starting Price**: €19.00
- **Pricing model**: Other (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Dutch, English, French, German, Italian, Japanese, Korean, Spanish
- **Available Countries**: Belgium, Canada, France, Germany, Italy, Luxembourg, Morocco, Spain, Switzerland, United Kingdom

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- 24/7 (Live rep)
- Chat

## Category

- [Vacation Rental Software](https://www.capterra.co.nz/directory/30616/vacation-rental/software)

## Alternatives

1. [Lodgify](https://www.capterra.co.nz/software/131924/lodgify) — 4.5/5 (1311 reviews)
2. [Guesty](https://www.capterra.co.nz/software/159377/guesty) — 4.4/5 (480 reviews)
3. [Homhero](https://www.capterra.co.nz/software/1021430/homhero) — 5.0/5 (17 reviews)
4. [Smoobu](https://www.capterra.co.nz/software/160106/smoobu) — 4.5/5 (195 reviews)
5. [Hospitable.com](https://www.capterra.co.nz/software/189280/smartbnb) — 4.7/5 (143 reviews)

## Links

- [View on Capterra](https://www.capterra.co.nz/software/1100689/Groom)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10045354/Groom/> |
| en-AE | <https://www.capterra.ae/software/1100689/Groom> |
| en-AU | <https://www.capterra.com.au/software/1100689/Groom> |
| en-CA | <https://www.capterra.ca/software/1100689/Groom> |
| en-GB | <https://www.capterra.co.uk/software/1100689/Groom> |
| en-IE | <https://www.capterra.ie/software/1100689/Groom> |
| en-IL | <https://www.capterra.co.il/software/1100689/Groom> |
| en-IN | <https://www.capterra.in/software/1100689/Groom> |
| en-NZ | <https://www.capterra.co.nz/software/1100689/Groom> |
| en-SG | <https://www.capterra.com.sg/software/1100689/Groom> |
| en-ZA | <https://www.capterra.co.za/software/1100689/Groom> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Capterra New Zealand helps millions of people find the best business software with user reviews, ratings and price comparisons.","email":"info@capterra.co.nz","url":"https://www.capterra.co.nz/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@id":"https://www.capterra.co.nz/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"Groom","description":"Groom is a digital concierge platform that automates guest communication for short-term rentals using AI-powered workflows. Its multilingual chatbot operates 24/7 via QR codes, accessible in a browser without app installation. Guests can ask questions in their language and get instant answers about Wi-Fi, house rules, manuals, local tips, weather, and events. Groom replaces static PDFs with dynamic digital welcome guides and integrates with platforms like Airbnb and Booking to sync calendars and automate guest messages. The manager dashboard shows occupancy and guest satisfaction data, alerting managers only when AI cannot resolve an inquiry. Setup is simple, accepting existing documentation in formats like PDFs and notes without rewriting.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/be0c6ca4-a2e6-413b-8d5c-1ba5338a4aaa.png","url":"https://www.capterra.co.nz/software/1100689/Groom","@id":"https://www.capterra.co.nz/software/1100689/Groom#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"offers":{"price":"19","@type":"Offer","priceCurrency":"EUR"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"@id":"https://www.capterra.co.nz/software/1100689/Groom#faqs","@type":"FAQPage","mainEntity":[{"name":"What Is Groom?","@type":"Question","acceptedAnswer":{"text":"Groom is a digital concierge platform that automates guest communication for short-term rentals using AI-powered workflows. Its multilingual chatbot operates 24/7 via QR codes, accessible in a browser without app installation. Guests can ask questions in their language and get instant answers about Wi-Fi, house rules, manuals, local tips, weather, and events. Groom replaces static PDFs with dynamic digital welcome guides and integrates with platforms like Airbnb and Booking to sync calendars and automate guest messages. The manager dashboard shows occupancy and guest satisfaction data, alerting managers only when AI cannot resolve an inquiry. Setup is simple, accepting existing documentation in formats like PDFs and notes without rewriting.","@type":"Answer"}},{"name":"Who Uses Groom?","@type":"Question","acceptedAnswer":{"text":"Groom caters to vacation rental property owners, property managers, hospitality businesses, and concierge services.","@type":"Answer"}}]},{"@id":"https://www.capterra.co.nz/software/1100689/Groom#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Vacation Rental Software","position":2,"item":"/directory/30616/vacation-rental/software","@type":"ListItem"},{"name":"Groom","position":3,"item":"/software/1100689/Groom","@type":"ListItem"}]}]}
</script>
