---
description: Learn more about Columns price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs.
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title: Columns Pricing, Reviews & Features - Capterra New Zealand 2026
---

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# Columns

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> Automate your data cleaning, analysis and visualization to share insights freely.
> 
> Verdict: Rated **4.5/5** by 13 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Columns?

Target Market: Professionals in data analytics and BI, including:

Data consultants \& freelancers
Data storytellers \& scientists
Data \& business analysts
SMB owners
Media publishers

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 13 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.6/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Columns Ai

## Commercial Context

- **Pricing model**: Usage Based
- **Pricing Details**: Columns offers usage based pricing, you pay for what you have consumed.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop)
- **Supported Languages**: English
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- API
- Access Controls/Permissions
- Ad hoc Query
- Ad hoc Reporting
- Collaboration Tools
- Customisable Dashboard
- Customisable Templates
- Dashboard
- Data Connectors
- Data Discovery
- Data Import/Export
- Data Management
- Data Visualisation
- Drag & Drop
- Predictive Analytics
- Real-Time Analytics
- Real-Time Data
- Reporting & Statistics
- Reporting/Analytics
- Scheduled/Automated Reports
- Search/Filter
- Third-Party Integrations
- Visual Analytics
- Visual Discovery

## Integrations (7 total)

- Airtable
- Databricks
- GitHub
- MySQL
- PostgreSQL
- Slack
- Snowflake

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Data Analysis Software](https://www.capterra.co.nz/directory/31077/data-analysis/software)

## Related Categories

- [Data Analysis Software](https://www.capterra.co.nz/directory/31077/data-analysis/software)
- [Data Visualization Tools](https://www.capterra.co.nz/directory/30696/data-visualization/software)

## Alternatives

1. [Microsoft Power BI](https://www.capterra.co.nz/software/176586/power-bi) — 4.6/5 (1872 reviews)
2. [Google Analytics 360](https://www.capterra.co.nz/software/177042/google-analytics) — 4.7/5 (8090 reviews)
3. [Tableau](https://www.capterra.co.nz/software/77260/tableau) — 4.6/5 (2349 reviews)
4. [Zoho Analytics](https://www.capterra.co.nz/software/129749/zoho-analytics) — 4.4/5 (360 reviews)
5. [EngineRoom](https://www.capterra.co.nz/software/1053528/engineroom) — 4.7/5 (84 reviews)

## Reviews

### "Great tool, very powerful and big value for your money" — 5.0/5

> **Ulrich** | *21 September 2023* | Management Consulting | Recommendation rating: 10.0/10
> 
> **Pros**: After a little learning curve, i'm able to generate all the visualisations i need  using data from Notion, Airtable and CSV. Very happy with Columns \!
> 
> **Cons**: I would say it's the fact the because it's powerful, it can be complex to master, there are so much possibilities using it...
> 
> The maker of Columns is very dedicated to help onboarding new users and also to extend the capabilities of the tools based on customer needs. Only for that i really recommend investing your time and money into that tool, because you get high value out of it \!

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### "Simple, yet powerful data visualization tool" — 5.0/5

> **Mohan** | *19 April 2023* | Computer Software | Recommendation rating: 9.0/10
> 
> **Pros**: It's a simple and powerful tool to visualize the data. I can present the data I've in various visualization formats available and the most important thing is it quickly does that. I haven't seen any performance lag till the moment. I can connect the data from various other applications like CSV, Google Sheets, APIs etc. and convert them to user-friendly visual graphs. I used to rely on Excel for visualizing data, but its limitations led me to try Columns.ai. Now, I can embed centralized charts on my website and update the data easily. I can also export the chart to images and share them if needed.It's a basic, simple and elegent platform to visualize the data.
> 
> **Cons**: Well, not a dislike but the Columns team can add some advanced visualizations and complex interactivity to the system. The team behind Columns is solid and they've been updating the system frequently and I believe there'll be a time where Columns will become one of the preferred visualization tool amongst others.
> 
> I am happy with Columns.ai so far. I can easily visualize my data in the preferred charts or visualization formats and share them with my clients or my audiences.

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### "Columns, a product with a possible good outcome" — 3.0/5

> **Alexander** | *25 April 2023* | Information Technology & Services | Recommendation rating: 5.0/10
> 
> **Pros**: The basic interface is ok and therefore initially ok to use with small amounts of data or public data.Data reports are easy to publish.
> 
> **Cons**: - I miss a lot of features which are standard available in other reporting products and/or tools- Lot of the data needs to be brought into the cloud for reporting due to lack of proper integrations- Roles and Rights are missing especially when you work with different teams to allow access to certain data- Its very you in development and many standard options in other products are missing.
> 
> Currently Columns is missing several essential functions to be called a worthy product.I see the potential and growth of the product towards a working environment for the future which if they survive can be a very good add on for other options.

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### "Canva for data" — 5.0/5

> **James** | *18 April 2023* | Financial Services | Recommendation rating: 10.0/10
> 
> **Pros**: I like the concept that Columns discover and shape data stories for me, get insights out of my data, and make it ready for presentation, sharing and embedding with access control is great\!
> 
> **Cons**: Dashboard - it has a function to freely filter a dashboard which is called Page on Columns
> 
> Overall experience is great, very smooth data connection, helpful with AI recommendations to generate data insights, and straightforward to design beautiful story in a deck.

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### "Columns: A Promising Data Visualization Tool with Room for Growth" — 4.0/5

> **David** | *18 April 2023* | Construction | Recommendation rating: 6.0/10
> 
> **Pros**: One of its key strengths is its ease of use, especially compared to more complex tools like Looker Studio. With Columns, users can quickly and easily create charts and graphs that accurately represent their data.
> 
> **Cons**: Despite its strengths, there are some areas where Columns could use improvement. One of the most noticeable drawbacks is its user interface. While the tool is easy to use, the overall design and layout are not particularly visually appealing. This could be a turnoff for some users who prefer a more polished and aesthetically pleasing interface \& results.
> 
> While I had a positive experience using Columns for visualizing data, I ultimately decided that the product wasn't the best fit for my needs. As an analyst, I often need to embed auto-updating tables within internal documents and systems for use by other team members. Unfortunately, Columns doesn't offer a way to create and embed tables in this way, or at least I couldn't find it.

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## Links

- [View on Capterra](https://www.capterra.co.nz/software/1030927/columns)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/253033/Columns/> |
| en-AE | <https://www.capterra.ae/software/1030927/columns> |
| en-AU | <https://www.capterra.com.au/software/1030927/columns> |
| en-CA | <https://www.capterra.ca/software/1030927/columns> |
| en-GB | <https://www.capterra.co.uk/software/1030927/columns> |
| en-IE | <https://www.capterra.ie/software/1030927/columns> |
| en-IL | <https://www.capterra.co.il/software/1030927/columns> |
| en-IN | <https://www.capterra.in/software/1030927/columns> |
| en-NZ | <https://www.capterra.co.nz/software/1030927/columns> |
| en-SG | <https://www.capterra.com.sg/software/1030927/columns> |
| en-ZA | <https://www.capterra.co.za/software/1030927/columns> |

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