---
description: Learn more about Google Search Ads 360 price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Google Search Ads 360 Pricing, Reviews & Features - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [PPC Software](/directory/30967/ppc/software) > [Google Search Ads 360](/software/1023321/google-search-ads-360)

# Google Search Ads 360

Canonical: https://www.capterra.co.nz/software/1023321/google-search-ads-360

> Search Ads 360 is a search campaign management platform that delivers faster insights and results.
> 
> Verdict: Rated **4.5/5** by 4 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Google Search Ads 360?

Large enterprises that need to run smarter search campaigns

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 4 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.3/5 | Based on overall reviews |
| Value for Money | 4.8/5 | Based on overall reviews |
| Features | 5.0/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Google

## Commercial Context

- **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- Bid Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Channel Management
- Click Tracking
- Multi-Campaign
- ROI Tracking

## Support Options

- FAQs/Forum
- Knowledge Base

## Category

- [PPC Software](https://www.capterra.co.nz/directory/30967/ppc/software)

## Related Categories

- [PPC Software](https://www.capterra.co.nz/directory/30967/ppc/software)
- [Campaign Management Software](https://www.capterra.co.nz/directory/30012/campaign-management/software)

## Alternatives

1. [Google Ads](https://www.capterra.co.nz/software/213339/google-ads) — 4.4/5 (1006 reviews)
2. [Brevo](https://www.capterra.co.nz/software/132996/brevo) — 4.6/5 (3408 reviews)
3. [MailerLite](https://www.capterra.co.nz/software/136603/mailerlite) — 4.7/5 (2256 reviews)
4. [Mailchimp](https://www.capterra.co.nz/software/110228/mailchimp) — 4.5/5 (17572 reviews)
5. [ActiveCampaign](https://www.capterra.co.nz/software/79367/activecampaign) — 4.6/5 (2561 reviews)

## Reviews

### "Need to have with lots of SKU's" — 5.0/5

> **Verified Reviewer** | *2 May 2022* | Retail | Recommendation rating: 7.0/10
> 
> **Pros**: Connection to all sorts of feeds that improve the results
> 
> **Cons**: That there hardly is an alternative to Google ads
> 
> Need to have an a multinational retail environment, would be impossible to manage search ads without it

-----

### "The best investment I’ve made this year" — 5.0/5

> **Benton Scott** | *28 February 2023* | Consumer Services | Recommendation rating: 10.0/10
> 
> **Pros**: It has helped us combine reporting from our search campaigns with other media channels in one central place.
> 
> **Cons**: The third-party immigration is just not something that I use or need very often
> 
> It is help strength in our company. It lets us know which campaigns are doing well, and which need to be polled and worked on. I have an ability to track our clicks is what we have found to be very helpful.

-----

### "Excellent tool for Large companies and agencies" — 4.0/5

> **Verified Reviewer** | *4 August 2022* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Advanced Data-Driven Attribution, sophisticated workflows and reporting, Auction Time Bidding and Automation
> 
> **Cons**: Startup costs and learning curve are extensive but worth it for large, search heavy advertisers.

-----

### "Best Search Marketing tool for Ad agencies" — 4.0/5

> **Verified Reviewer** | *24 February 2023* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Google Search Ads 360 provides an excellent platform for advertising agencies and advertisers with massive search ad campaigns. Real-time automated bidding and technology provided are unprecedented. Also, it has the support of the google marketing platform which enables easy access to reports via Analytics 360.
> 
> **Cons**: Very difficult for beginners to learn this tool. But with experience, it can be managed later.

## Links

- [View on Capterra](https://www.capterra.co.nz/software/1023321/google-search-ads-360)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/241202/Google-Search-Ads-360/> |
| en-AE | <https://www.capterra.ae/software/1023321/google-search-ads-360> |
| en-AU | <https://www.capterra.com.au/software/1023321/google-search-ads-360> |
| en-CA | <https://www.capterra.ca/software/1023321/google-search-ads-360> |
| en-GB | <https://www.capterra.co.uk/software/1023321/google-search-ads-360> |
| en-IE | <https://www.capterra.ie/software/1023321/google-search-ads-360> |
| en-IL | <https://www.capterra.co.il/software/1023321/google-search-ads-360> |
| en-IN | <https://www.capterra.in/software/1023321/google-search-ads-360> |
| en-NZ | <https://www.capterra.co.nz/software/1023321/google-search-ads-360> |
| en-SG | <https://www.capterra.com.sg/software/1023321/google-search-ads-360> |
| en-ZA | <https://www.capterra.co.za/software/1023321/google-search-ads-360> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Capterra New Zealand helps millions of people find the best business software with user reviews, ratings and price comparisons.","email":"info@capterra.co.nz","url":"https://www.capterra.co.nz/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@id":"https://www.capterra.co.nz/#organization","@type":"Organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"Google Search Ads 360","description":"Search Ads 360 is a search campaign management platform that delivers faster insights and results. This platform includes features such as portfolio-level bidding, mobile optimization, and search ad automation.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/cacd1e52-bb12-4c81-ad81-c054ffce9e34.jpeg","url":"https://www.capterra.co.nz/software/1023321/google-search-ads-360","@id":"https://www.capterra.co.nz/software/1023321/google-search-ads-360#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":4},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.co.nz/software/1023321/google-search-ads-360#faqs","@type":"FAQPage","mainEntity":[{"name":"What Is Google Search Ads 360?","@type":"Question","acceptedAnswer":{"text":"Search Ads 360 is a search campaign management platform that delivers faster insights and results. This platform includes features such as portfolio-level bidding, mobile optimization, and search ad automation.","@type":"Answer"}},{"name":"Who Uses Google Search Ads 360?","@type":"Question","acceptedAnswer":{"text":"Large enterprises that need to run smarter search campaigns","@type":"Answer"}}]},{"@id":"https://www.capterra.co.nz/software/1023321/google-search-ads-360#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"PPC Software","position":2,"item":"/directory/30967/ppc/software","@type":"ListItem"},{"name":"Google Search Ads 360","position":3,"item":"/software/1023321/google-search-ads-360","@type":"ListItem"}]}]}
</script>