---
description: Learn more about Frase price, benefits, and disadvantages for businesses in New Zealand. Read verified software reviews and find tools that fit your business needs.
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title: Frase Pricing, Reviews & Features - Capterra New Zealand 2026
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# Frase

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> The always-on agentic SEO and GEO platform. Research, write, optimize, monitor, and refresh content to rank on Google \&amp; AI search.
> 
> Verdict: Rated **4.8/5** by 335 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Frase?

Marketing agencies, in-house marketing teams, content marketers, content strategists, SEOs, growth marketers.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 335 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.9/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Frase
- **Founded**: 2016

## Commercial Context

- **Starting Price**: US$49.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: Every plan includes the complete Frase Agent — research, optimization, AI visibility, site audits, publishing, and API. Choose the plan that matches your operation today. Scale any part of your plan as you grow.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop)
- **Supported Languages**: Danish, Dutch, English, Finnish, French, German, Hindi, Indonesian, Italian, Japanese, Korean, Malay, Norwegian, Polish, Portuguese, Romanian, Russian, Spanish, Swedish, Thai
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Argentina, Armenia, Australia, Austria, Azerbaijan, Bahrain, Bangladesh, Belarus, Belgium, Benin, Bhutan, Bolivia, Bosnia & Herzegovina, Botswana and 174 more

## Features

- AI/Machine Learning
- Alerts/Notifications
- Audit Management
- Competitive Analysis
- Content Management
- Customisable Templates
- Dashboard
- Generative AI
- Keyword Research Tools
- Keyword Tracking
- Link Management
- Marketing Automation
- Marketing Management
- Multi-Channel Campaigns
- Performance Metrics
- Personalisation
- Publish Scheduling
- Reporting & Statistics
- SEO Management
- Social Media Integration
- Workflow Management

## Integrations (10 total)

- GitHub
- Google Docs
- Google Search Console
- Linear
- Notion
- Sanity
- Slack
- Webflow
- Wix
- WordPress

## Support Options

- Email/Help Desk
- Knowledge Base
- Chat

## Category

- [AI Marketing Tools](https://www.capterra.co.nz/directory/34136/ai-marketing-tools/software)

## Related Categories

- [AI Marketing Tools](https://www.capterra.co.nz/directory/34136/ai-marketing-tools/software)
- [Content Marketing Software](https://www.capterra.co.nz/directory/30796/content-marketing/software)
- [SEO Software](https://www.capterra.co.nz/directory/30931/seo/software)

## Alternatives

1. [Jasper](https://www.capterra.co.nz/software/217242/jasper) — 4.8/5 (1855 reviews)
2. [Writesonic](https://www.capterra.co.nz/software/219972/writesonic) — 4.8/5 (2102 reviews)
3. [Levitate](https://www.capterra.co.nz/software/211147/levitate) — 4.8/5 (333 reviews)
4. [Interacty](https://www.capterra.co.nz/software/209461/interacty) — 4.7/5 (153 reviews)
5. [Semrush](https://www.capterra.co.nz/software/151962/semrush) — 4.6/5 (2321 reviews)

## Reviews

### "Excellent platform" — 5.0/5

> **DENISE** | *29 July 2025* | E-Learning | Recommendation rating: 10.0/10
> 
> **Pros**: It is easy to use even for novices such as ourselves.  We were able to use most of the features almost immediately.
> 
> **Cons**: Initially we found it more difficult to find which type of subscription was best for us but someone in their team assisted us very well.
> 
> We use the platform just about every day now.  It's helped us rise up the google rankings.  Highly recommend.

-----

### "The easiest tool for AI blogging" — 5.0/5

> **Maria Eleonora** | *21 October 2024* | Entertainment | Recommendation rating: 10.0/10
> 
> **Pros**: Easy way to draft SEO friendly blog post. Frase is easy to use and very effective. Hegh quality italian texts, recommended.
> 
> **Cons**: Nothing in particular, the software is a very good investment.
> 
> The most useful tool is the AI article Wizard. The software produced a nice and long blog post with keywords, subtitles and formatting.

-----

### "Saves Time but Improves Content Quality" — 4.0/5

> **MOUSAM** | *9 September 2020* | Education Management | Recommendation rating: 10.0/10
> 
> **Pros**: Question research helps to judge what topic to write on.&#10;&#10;Content briefs helps to understand what should be the tone of writing which is useful for audience.&#10;&#10;Content curation gives a structure to write quality content.&#10;&#10;Unlimited question research queries helps to understand real user search query so that can be addressed effectively in the writing.&#10;&#10;&#10;Unlimited concept maps helps to know more about the unknown topics quickly.&#10;&#10;&#10;Integrations with other services saves time.&#10;&#10;FAQ Schema saves times by automatically making FAQ Schema based on the content written. So that we don't have to manually write them for each post.&#10;&#10;&#10;Answer Engine scans the entire website and helps to automatically answer the audience/user query when they search on the website. This is one of the best and useful feature of Frase.&#10;&#10;The support stuff and the developer are awesome. If there is one thing for which you should buy Frase then that will be its support team and the developer. They really care about the user feedback and responds effectively patching all the shortcomings and helping us to use the tool effectively.
> 
> **Cons**: Limited of Language to English only(As of today).  Though the developer has promised that other languages will be added soon and I trust them.&#10;&#10;Direct export to WordPress is not present(As of today)&#10;&#10;Keyword density cannot be ascertained. Neither integration with other keyword research tool is present.
> 
> Superb Experience. Very easy to set up and use. Has helped me make quality content for my users along with saving time and efforts in researching topics.

-----

### "Most cleanest & Advanced Content Creation tool for SEO Writers" — 5.0/5

> **Shivaharsh** | *21 August 2022* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: The UI/UX is very well thought about. When a user researches a particular topic, the entire dashboard gives the writer a complete overview of the topic.  The Headings (h1,h2), SERP Analysis, Questions asked, Reddit, PAA.
> 
> **Cons**: Expensive due to Writing and SEO Addon. Other tools provide this along with monthly subscription whereas Frase charges it as an Addon
> 
> Great but expensive. We use the Addon only when there is a need and then discontinue it

-----

### "Buggy & Poor User Interface" — 3.0/5

> **Kira** | *9 October 2023* | Marketing & Advertising | Recommendation rating: 0.0/10
> 
> **Pros**: The promise of better SEO. However, the required keywords feature doest not function. You can not control the length of the text very well.
> 
> **Cons**: The user interface of Frase.io left much to be desired. It felt less intuitive, buggy, and glitchy, especially when compared to its competitors. I encountered issues with non-responsive buttons, the tool simply ignored required keywords, the AI writer seemed to go off the rails at times ignoring the instructions, and other issues. In one instance, the entire text lacked the letter "r", resulting in numerous misspellings. Despite only being a few days past the free trial period, they declined to issue a refund. I'd recommend exploring other tools that offer a smoother experience. Their customer support seemed indifferent to our feedback, which is disappointing.

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## Links

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