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About Hunch

Hunch combines AI & automation for media & creative workflows to help brands automate creative production and delivery.

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Pros:

Easier than in the facebook ads manager itself. Customer support is extraordinary.

Cons:

Ux experience overall is not intuitive. Creating collection or carrousel ads in automated campaign is yet not live.

Hunch ratings

Average score

Ease of Use
4.5
Customer Service
5.0
Features
4.4
Value for Money
4.8

Likelihood to recommend

9/10

Hunch has an overall rating of 4.7 out 5 stars based on 13 user reviews on Capterra.

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Filter reviews (13)

Dušan
Dušan
Social Media Advertising Expert in Serbia
Verified LinkedIn User
Telecommunications, 1,001–5,000 Employees
Used the Software for: 1+ year
Reviewer Source

Hunch helped us to improve our ROAS

5.0 4 years ago

Comments: Team is great and ready to help you to achieve your best results. They even found solutions for some problems we considered unsolvable.

Pros:

Hunch platform helps you to create dynamic ads that doesn't look like generic ones. Actually, they look like there was a team of designers working on them. Options for campaign settings and catalog management are also really great: After all, our ROAS jumped while we were saving valuable time.

Cons:

Had no problems for now. really great experience.

Verified Reviewer
Verified LinkedIn User
Luxury Goods & Jewelry, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Must have Facebook automation tool

5.0 4 years ago

Comments: We solved mass ad creation and automated whole Facebook ad account. With Hunch we are saving a lot of time by not doing repetitive work.

Pros:

With Hunch we managed to create ads for all products from our e-commerce store. It is a great tool if you don't want to create static or video ads manually. My team had a hard time creating ads for all our products (over 3000 products on our e-commerce store). With Hunch, you only need to predefine rules for the 1st ad creative and the rest will be done automatically with their app. There are endless possibilities for automating creatives for both images and video.

Cons:

There is nothing that we dislike about the tool.

Janice
Marketing Manager in Singapore
Health, Wellness & Fitness, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Review

4.0 4 years ago

Comments: Overall, it works as a platform to set up campaigns with a large number of creatives. I believe with the recent updates and improvements, it is much easier to use than before. However, would prefer if the video and image templates were more user-friendly.

Pros:

1) Enables me to upload and set up campaigns easily with the automated campaigns. 2) Not so much about the software but the I really like the service that the Hunch team has provided. They are very quick to respond and the issues are usually resolved within the day.

Cons:

1) Sometimes duplicates ad sets/ads when I pause and unpause the ad sets/ads. 2) Sometimes the syncs take a long while to complete. 3) The video and image templates are not user-friendly.

Bojan
E-commerce Manager in Serbia
Sporting Goods, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

The perfect Facebook & Instagram ADS optimization partner

5.0 4 years ago

Comments: In one sentence if you drive traffic from facebook and instagram ads to your web shop and don’t use Hunch then you are at a loss. We have been using it for almost 2 years and we do not intend to stop using this app. Revenue from users whic come from facebook and instagram on our web shop increased by 89% compared to the period when we did not use this application. Customer support is extraordinary and our account manager responds to us in an average of about 2 minutes. I recommended this application to everyone I know who advertises on Facebook and Instagram.

Pros:

Where Easy to use Easier than in the facebook ads manager itself Customer support is extraordinary

Cons:

Impossibility of Integration with Google Display Network Impossibility of post organicly in Facebook or Instagram

Branko
Branko
Digital Performance Manager in Serbia
Verified LinkedIn User
Marketing & Advertising, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Great software to improve your business.

5.0 5 years ago

Comments: Great experience overall. Recommend it to all who wants to improve their business.

Pros:

Ease of setting up marketing campaigns as well as tracking results through analytics.

Cons:

So far I have no objections. Integration with our business is remarkable.

Ivana
Digital Campaign Manager in Serbia
Computer Hardware, 201–500 Employees
Used the Software for: 1+ year
Reviewer Source

Save time and money

5.0 5 years ago

Pros:

It is easy for use. I don't spend much time as I used to do for set up the campaign. I have more time to think about strategy and scalling.

Cons:

Slideshow option of the products is only thing missing from this application.

Ted
President in US
Marketing & Advertising, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Good Social Media Ad Software

5.0 4 years ago

Comments: Great team. The campaigns run with Hunch have been strong performers.

Pros:

The ability to have certain creative applied to specific geographic areas is a key feature for us. That, coupled with the feature of having weather based advertising makes this a very powerful tool. The team at Hunch is extremely responsive and willing to assist with any questions or concerns. Support for a tool like this is key and their team was quick to respond and helpful.

Cons:

The cost is a bit high but it is an advanced tool. While support is good, there should probably be some more tutorials on how to self serve help for basic items like setup.

Travis
Director of Marketing in US
Sporting Goods, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Best thing we did to start scaling our business!

5.0 5 years ago

Comments: We were able to custom our ads to match the sales and promotions on our website with ease. Rather than creating multiple ad images per item. They were able to install our companies promo bar directly into each ad we run that dynamically changes. It has been a game-changer for Facebook and Instagram.

Pros:

I loved out they took the time to understand our business and make sure that our brand was represented through our marketing efforts. They really take the time to understand how the business works to get not only the best results but the best experience!

Cons:

I wouldn't change a thing. They have helped me so much, truly making this an easy transition.

Millie
Manager, Digital Marketing in Canada
Leisure, Travel & Tourism, 201–500 Employees
Used the Software for: Free Trial
Reviewer Source

Alternatives Considered:

Great solution for dynamic creative templates

4.0 4 years ago

Comments: It's been instrumental in getting our dynamic creative templates up for DPA and Automated ads. There are many features I am hoping will be released next. The team are very proactive in developing the offering.

Pros:

Definitely the dynamic creative templates.

Cons:

Ability to monitor, edit and optimize campaigns is very limited.

Magdalena
Business Manager in Argentina
Marketing & Advertising, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Hunch experience

4.0 4 years ago

Pros:

Using Hunch daily to run campaigns works great for me. Automated function for running performance campaign have really good results. Help support is always online and happy to assist wich is great for a tool I still need to learn and is in continues develpoment.

Cons:

Ux experience overall is not intuitive. Creating collection or carrousel ads in automated campaign is yet not live.

Deven
Owner in US
Apparel & Fashion, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

On-Brand Creatives on Auto-Pilot

5.0 4 years ago

Comments: Onboarding is world-class, the team took time to understand our brand and desired aesthetic, and the integrations work seamlessly.

Pros:

Our bottle-neck has been keeping creative fresh and on-brand. Hunch allows us to templatize and standardize the creative process and we never have to worry about something looking "off"

Cons:

I'm impressed so far. I have nothing to dislike at this point.

Dimitri
Director of Digital Marketing in Germany
Health, Wellness & Fitness, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

A simple but powerful tool to leverage on large-scale creative testing

4.0 4 years ago

Comments: Started out with dynamic product ads to try out various design layouts, where we learnt that it does not have much impact on the CTR.
Later shifted focus on testing different images & messages on a larger scale, where I saw big value in terms of getting important learnings fast.
Looking forward to testing user journeys in regards to funnels in the future.
The team has always been dedicated, pleasant, professional and tried to deliver a personal touch to our project. Happy with the experience so far.

Pros:

- Dedicated & professional team with a personal touch - Convenient & smart product feeds for large-scale creative testing

Cons:

- Changes made in Facebook ads manager are not reflected and being overwritten with the next sync

Aleksandra
Digital marketing manager in Serbia
Consumer Electronics, 501–1,000 Employees
Used the Software for: 1-5 months
Reviewer Source

TMC

5.0 4 years ago

Comments: Best performing Ads for our Company.

Pros:

It s fast, objective and easy to use.

Cons:

For now everithing is fine, no complains.