Good Email Marketing Platform

Reviewed on 29/03/2019
Kyle R.
Digital Strategy Manager
Marketing & Advertising, 13-50 Employees
Used the Software for: 1+ year
Reviewer Source 
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Pros: Works as-intended and delivers all of our client emails in a timely manner.

Cons: We sometimes have deliverability issues, but it's hard to peg down what the cause of this is, so can't say for sure it's the platform's fault. Sometimes support can take a while to get back with answers.

Great platform for improving email deliverability

Reviewed on 21/05/2018
Ryan S.
Email Marketing Manager
Used the Software for: 6-12 months
Reviewer Source 
4/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Improved email deliverability.

Pros: I like the custom send options. I can opt to send to each customer and the time they're most likely to open it or most likely to convert. I can also opt to send to my most engaged customers first to improve deliverability.

Cons: Not the most user friendly software. Segment rules are strangely worded. Have had a few problems getting conflicting answers from customer support on setting up segments.

One of the best email marketing tool

Reviewed on 12/06/2018
Tareq A.
Developer
Used the Software for: 2+ years
Reviewer Source 
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Pros: * It supports workflows, list, forms, segments everything.
* Has good API supports. Triggering workflows using API is really easy
* Has a great workflow builder
* has a great form builder

Cons: * It's hard to add a single contact to a list manually.
* Their statistics tool should be i improved

Reviewed on 6/03/2017
Eric L.
Used the Software for: 2+ years
Reviewer Source 
Source: GetApp
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Poor User Experience

Reviewed on 20/07/2019
Rebecca B.
Digital Sales Strategist
Marketing & Advertising, 1,001-5,000 Employees
Used the Software for: 1-5 months
Reviewer Source 
3/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
Customer Support
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Pros: I use Maropost to send sponsored emails to various lists and I like that you can customize the emails with so many options.

Cons: Maropost is not very straight forward. I'm still new to the software but I feel like I need someone to hold my hand through the process and the next steps don't seem logical.

Great customer service, makes creating custom campaigns easy, difficult to connect to CMS

Reviewed on 7/03/2018
Verified Reviewer
Copy Editor / Content Editor
Used the Software for: 1-5 months
Reviewer Source 
3/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Easy to use but basic and integrations are lacking

Pros: Easy to create content and campaigns, and straightforward scheduling and A/B tests. Visual editing is easy but not complex or advanced. This is better if you know HTML.

Cons: Maropost does not easily connect to our CMS, so we have to segment the morning of the emails. Also the visual editor is very basic, and doesn't allow for modules or additional blocks of content.

Reviewed on 1/12/2017
Ferdi I.
Reviewer Source 
Source: GetApp
5/5
Overall
Ease of Use
Features & Functionality
Customer Support
Value for Money