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End-to-end client experience platform built for small businesses.
Meet Thryv, the end-to-end client experience platform built for small businesses. Thryv integrates essential business functions like estimates and invoicing, appointment scheduling, payment processing, text and email campaigns, managing customer lists, social media, and more.
Meet Thryv, the end-to-end client experience platform built for small businesses. Thryv integrates essential business functions like estimates and invoicing, appointment scheduling, payment processing,...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Revenue acceleration happens when B2B marketers unify top of funnel.
The Integrate solution unifies demand channels into a powerful SaaS platform so marketers can ensure that every lead is globally compliant, accurate and intelligent before is passed into marketing and sales systems.
The Integrate solution unifies demand channels into a powerful SaaS platform so marketers can ensure that every lead is globally compliant, accurate and intelligent before is passed into marketing and ...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
With over two million landing pages at an average conversion rate of over 16%, Instapage is helping leading brands across 100 countries
Instapage is the leader in post-click automation and helps digital advertisers create more relevant and impactful advertising by unifying the post-click stage of the advertising funnel. With Instapage, marketers can maximize conversions by creating, personalizing, and optimizing post-click landing pages at scale, and automatically connecting ads with relevant post-click pages.
Instapage is the leader in post-click automation and helps digital advertisers create more relevant and impactful advertising by unifying the post-click stage of the advertising funnel. With Instapage,...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
The efficient and intuitive visual production platform, delivering a well-crafted creative experience for communicators and teams.
Featuring advanced automation and customization capabilities, along with an ever-growing library of templates and original visual elements, Creatopy (former Bannersnack) gives you the tools you need to spark your creative journey, and keep your visual content organized and always on-brand.
Design, communicate, and shine!
Featuring advanced automation and customization capabilities, along with an ever-growing library of templates and original visual elements, Creatopy (former Bannersnack) gives you the tools you need to...
Data Management Platform (DMP) that gathers customer data and helps deliver relevant and personalized advertisements to consumers.
Data Management Platform (DMP) that gathers customer data and helps deliver relevant and personalized advertisements to consumers.
Data Management Platform (DMP) that gathers customer data and helps deliver relevant and personalized advertisements to consumers....
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Act-On marketing automation software helps sales and marketing teams go beyond email marketing with the power of automation.
Connect and streamline multiple marketing tactics to create dynamic engagement strategies through our marketing automation platform.
Build a communications flow with ease using our automated marketing program designer, with drag-and-drop functionality to help you create an engaging experience for your customers. Act-On¿s marketing automation programs help you plan, execute, and measure your communications strategies while targeting your ideal buyers with targeted, personalized messaging.
Connect and streamline multiple marketing tactics to create dynamic engagement strategies through our marketing automation platform.
Build a communications flow with ease using our automated marketin...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Klaviyo is a growth marketing platform enabling brands to build unlimited high-value relationships through email, mobile, and web.
What do sophisticated D2C brands like ColourPop, Huckberry, and Chubbies all have in common?
They rely on Klaviyo to supercharge their growth.
Klaviyo is a growth marketing platform that helps you deliver more personalized experiences across owned marketing channels like email, SMS, in-app notifications, and web. And the results speak for themselvesbrands have made more than $3.7 billion in revenue through Klaviyo in the last year alone.
What do sophisticated D2C brands like ColourPop, Huckberry, and Chubbies all have in common?
They rely on Klaviyo to supercharge their growth.
Klaviyo is a growth marketing platform that helps you d...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
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Marketing automation tool that assists businesses with omnichannel marketing, lead scoring, campaign reporting and website tracking.
dotdigital (formerly dotmailer) is a global leader in customer engagement technology and Engagement Cloud is its platform: the preferred choice for growing businesses and ambitious brands. The platforms impressive features empower over 80,000 marketers across 150 countries to acquire, convert, and retain customers at scale. Users can connect with CRM and ecommerce systems, surface powerful data, and automate intelligent cross-channel messages that resonate with audiences.
dotdigital (formerly dotmailer) is a global leader in customer engagement technology and Engagement Cloud is its platform: the preferred choice for growing businesses and ambitious brands. The platform...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
SALESmanago is the only no-code, AI driven CDXP (all in One Customer Data Platform & Customer Experience Platform).
SALESmanago is the only no-code, AI driven CDXP (all in One Customer Data Platform & Customer Experience Platform) used by 2000+ midmarket and large Enterprises in 50 countries including Starbucks, Vodafone, Lacoste, New Balance, Victorias Secret and many other global brands. Financial Times ranks SALESmanago as the fastest growing marketing automation platform in Europe.
Get started with SALESmanago with 2 month free Proof of Concept. Register at www.salesmanago.com
SALESmanago is the only no-code, AI driven CDXP (all in One Customer Data Platform & Customer Experience Platform) used by 2000+ midmarket and large Enterprises in 50 countries including Starbucks, Vod...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
BigMarker is a fully customizable virtual event platform that combines powerful video technology with robust interactive experiences.
BigMarker is a fully customizable virtual event and webinar platform that combines powerful video technology with robust marketing and interactive experience capabilities to create unique branded virtual events.
BigMarker is a fully customizable virtual event and webinar platform that combines powerful video technology with robust marketing and interactive experience capabilities to create unique branded virtu...
Drip is the world's first Ecommerce CRM. Thousands of B2C marketers are graduating from traditional ESPs and selling more with Drip.
Easily set up automated rules, email campaigns, and workflows to automatically do things across all your marketing tools.
Apply tags, nurture leads, add people to Facebook custom audiences, recover abandoned carts, and, really, do whatever else your online shop needs to succeed. Try it free for 14 days.
Easily set up automated rules, email campaigns, and workflows to automatically do things across all your marketing tools.
Apply tags, nurture leads, add people to Facebook custom audiences, recover a...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Plug & Play Email Marketing and Marketing Automation for Small to Med, sized businesses all around the world. Supported in 9 Languages
Benchmark aims to provide the practical marketer with strategies & devoted support to create ongoing customer engagement with email marketing & automation tools.
Benchmark offers an integrated, automated & robust feature set built to help the practical marketer. A powerfully simple & simply powerful engagement marketing solution designed to help you create & send compelling campaigns with ease.
-100+ employees in 15 countries
- 9 Supported languages
- Devoted Support 24/7
Benchmark aims to provide the practical marketer with strategies & devoted support to create ongoing customer engagement with email marketing & automation tools.
Benchmark offers an integrated, automat...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Drift helps your team generate more leads and book meetings faster using messaging.
Drift is the world's first conversational marketing platform. Customers use Drift to provide a modern buying experience for potential customers, generate more qualified leads, and dramatically accelerate the sales cycle. Unlike traditional marketing and sales software that relies on forms, cold calls, and countless follow-up emails, Drift connects businesses with website visitors in real-time using bots and artificial intelligence.
Get started for free today at drift.com
Drift is the world's first conversational marketing platform. Customers use Drift to provide a modern buying experience for potential customers, generate more qualified leads, and dramatically accelera...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
BenchmarkONE is a CRM and marketing automation platform designed specifically for SMBs and marketing agencies.
The easiest way to nurture prospects into customers. Capture leads on your website. Send smarter emails. Nurture prospects ongoing. Deliver hot leads directly to your sales team through the built-in CRM. Efficiently manage sales and marketing campaigns and workflows. Expensive, robust tools are overkill for smaller businesses. BenchmarkONE (formerly Hatchbuck) has the core tools you need, without expensive bells & whistles that just distract.
The easiest way to nurture prospects into customers. Capture leads on your website. Send smarter emails. Nurture prospects ongoing. Deliver hot leads directly to your sales team through the built-in C...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
iSalesCRM helps you engage and follow up with your leads via SMS, MMS, email, and a built-in phone system.
iSalesCRM is a marketing automation and mobile messaging CRM platform for sales agents nationwide. Engage with your leads and simplify the sales process, at speed and scale, with the only lead management & CRM software your agency will ever need.
iSalesCRM is a marketing automation and mobile messaging CRM platform for sales agents nationwide. Engage with your leads and simplify the sales process, at speed and scale, with the only lead manageme...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Sales and marketing solution that combines CRM, social network/email marketing, task/project management, ticketing, and survey tools.
GreenRope's mission is to provide the most innovative and complete sales and marketing platform, backed by the best service and support in the business, to enable maximum ROI and growth for small and mid-sized businesses. GreenRope combines both sales and marketing tools to help businesses streamline their efforts and provide a more cohesive and seamless customer experience, while being more efficient in business management. GreenRope comes with full support and training resources for success.
GreenRope's mission is to provide the most innovative and complete sales and marketing platform, backed by the best service and support in the business, to enable maximum ROI and growth for small and m...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Solution for developing marketing datamarts and managing direct marketing campaigns across multiple channels.
Adobe Campaign provides the only enterprise marketing software specifically designed to manage, automate and optimize programs across traditional and emerging channels including direct mail, email and mobile. With Neolane's cross-channel direct marketing and lead management solutions, marketers can manage campaigns, resources, customer data and analytics from a single platform to dramatically improve effectiveness and ROI.
Adobe Campaign provides the only enterprise marketing software specifically designed to manage, automate and optimize programs across traditional and emerging channels including direct mail, email and ...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Optimize and manage your product feeds for 1000+ shopping channels, marketplaces and comparison sites to drive growth and ROI.
Optimize your product feed file with DataFeedWatch and spread products to different channels in 50+ countries!
By improving product feed you'll also increase the performance of advertising campaigns on the channels like Google Shopping, Facebook, Instagram, Amazon, eBay & many more.
Optimizing the product list speeds your selling up and boost your overall campaign ROI.
DataFeedWatch enables you to create complex rules for your shopping feeds with ease.
15-day free trial and 24/7 support!
Optimize your product feed file with DataFeedWatch and spread products to different channels in 50+ countries!
By improving product feed you'll also increase the performance of advertising campaigns o...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Cloud-based email marketing solution that helps businesses manage marketing campaigns, response, mailing lists, editing and more.
Moosend is a marketing automation platform designed to help businesses of all sizes manage multiple email campaigns as well as mailing lists and send responsive newsletters created using the built-in campaign editor on a centralized dashboard. Key features of the all-in-one marketing platform include drag-and-drop email editor, A/B testing, list segmentation, email automation templates, website and user tracking, product recommendations, landing page builder, and more among others.
Moosend is a marketing automation platform designed to help businesses of all sizes manage multiple email campaigns as well as mailing lists and send responsive newsletters created using the built-in c...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
MoonMail is an OmniChannel Center that allows you to switch between multiple channels.
MoonMail is an OmniChannel Service Provider and Marketing Platform where your support, sales, and marketing team can see the entire customer journey through a real-time dashboard.
Use Messages API, Push Notification API, or the Chatbot AI API, are designed for handling an OmniChannel system. They are meant to help you deliver excellent customer experience through the whole customer journey. MoonMail, OmniChannel Center that allows you to switch between multiple channels.
MoonMail is an OmniChannel Service Provider and Marketing Platform where your support, sales, and marketing team can see the entire customer journey through a real-time dashboard.
Use Messages API, P...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
With ConvertKit¿s visual automation builder, send well-timed, targeted content through segmentation based on your audience¿s interests.
Email marketing software built by creators for creators with a simple but powerful visual automation builder that does the tedious work for you to send well-timed, targeted content to your audience so you can stay focused on growing your business.
With automated tags and segments that organize your subscribers based on their interests, location, and other data points, you can learn more about your subscribers as they are sent through your custom built marketing funnels.
Email marketing software built by creators for creators with a simple but powerful visual automation builder that does the tedious work for you to send well-timed, targeted content to your audience so ...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Create unique contest landing pages, run social contests, choose winners, send emails and analyze results - all from one place.
ShortStack is a digital marketing platform built for engagement, lead collection and marketing automation. Create unique contest landing pages and quizzes, run social contests, choose winners, send emails and analyze results - all from one place. From instant win and photo-vote contests to hashtag contests and simple sweepstakes, use our readymade, customizable templates to build mobile-responsive landing pages in minutes.
ShortStack is a digital marketing platform built for engagement, lead collection and marketing automation. Create unique contest landing pages and quizzes, run social contests, choose winners, send ema...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Email marketing platform with additional channels: SMS, web push notifications and Facebook chatbots. Free plan includes 15,000 emails.
SendPulse is an email marketing platform with additional channels: SMS, web push notifications and Facebook chatbots. Create mobile-friendly emails with an easy to use drag-and-drop editor. You can send marketing campaigns, trigger-based emails or set up autoresponders. SendPulse offers unlimited email sends with every plan, 24/7 live support, great deliverability and detailed reports. Free plan includes 15,000 emails every month and premium plan pricing starts at just $9.85/month.
SendPulse is an email marketing platform with additional channels: SMS, web push notifications and Facebook chatbots. Create mobile-friendly emails with an easy to use drag-and-drop editor. You can sen...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Higher Logic's Marketing Automation Professional (powered by Informz) helps you attract and retain members efficiently and effectively.
Higher Logic's Marketing Automation Professional (powered by Informz) has made it easy for anyone to build automated campaigns that tell compelling stories, create real connections, and drive results. Marketing automation makes it easier for you to do your job deliver tailored, relevant emails to members that drive engagement and retention, ultimately increasing your organizations revenue.
Higher Logic's Marketing Automation Professional (powered by Informz) has made it easy for anyone to build automated campaigns that tell compelling stories, create real connections, and drive results. ...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Kartra cuts out hours of daily work, while earning you effortless money around the clock with advanced automations.
Kartra, the all-in-one marketing platform to run your online business, cuts out hours of daily work, while earning you effortless money around the clock with advanced automations. Kartra lets you turn on a host of automations based on your recipients' behaviors, such as watching a video or opening an email. Kartra will then automatically send follow-up messages, assign tags, subscribe and unsubscribe to lists, add to marketing sequences, and much more.
Kartra, the all-in-one marketing platform to run your online business, cuts out hours of daily work, while earning you effortless money around the clock with advanced automations. Kartra lets you turn ...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Project management tool which enables enterprise marketing communication through planning and tracking.
Project management tool which enables enterprise marketing communication through planning and tracking.
Project management tool which enables enterprise marketing communication through planning and tracking....
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Cloud-based social media marketing tool which assists firms with content discovery, post scheduling and performance tracking.
Cloud-based social media marketing tool which assists firms with content discovery, post scheduling and performance tracking.
Cloud-based social media marketing tool which assists firms with content discovery, post scheduling and performance tracking....
The pricing software that helps you listen to your competition, optimize prices and maximize revenue from a single dashboard, easily.
SMBs to Fortune 500's rely on Prisync's data to derive detailed C-level analysis and execute their A-game to increase sales growth and profit margins for more than 20% on average for less than a week's worth of coffee money.
Our 5-star 24/7 online customer support team is always available to answer any requests you might have in minutes and make sure that you get more than what you're paying for. We offer a free onboarding service to plan a long-lasting relationship with all our customers.
SMBs to Fortune 500's rely on Prisync's data to derive detailed C-level analysis and execute their A-game to increase sales growth and profit margins for more than 20% on average for less than a week's...
Autopilot is visual marketing software for automating customer journeys.
Create customer journeys that capture & convert new leads. Automate repetitive tasks between apps and build a best of breed marketing stack integrating with Slack, Facebook, Google, Salesforce, MailChimp, Intercom and more...
Automate the entire customer journey on Autopilot's drag-and-drop canvas ¿ no coding required.
Create customer journeys that capture & convert new leads. Automate repetitive tasks between apps and build a best of breed marketing stack integrating with Slack, Facebook, Google, Salesforce, MailChi...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Contactually helps you maintain and strengthen professional relationships.
Contactually's software makes it simple to stay engaged with every part of your network. You simply categorize your key contacts into Buckets, and your Contactually account will take care of the rest. That means no more worrying about who to follow-up with today, how any prior interactions went, or what to say to break the ice.
With regular follow-up like this, you'll soon realize you have fewer cold, forgotten connections, and more warm, engaged relationships that are thinking of you.
Contactually's software makes it simple to stay engaged with every part of your network. You simply categorize your key contacts into Buckets, and your Contactually account will take care of the rest. ...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Automated marketing technology that provides an opportunity to extract value from abandoning visitors.
Automated marketing technology that provides an opportunity to extract value from abandoning visitors. Picreel is the solution that makes it possible to convert web traffic into high quality leads by serving tailored offers to segmented visitors. It is all based on automated customer capture technology called exit intent. This technology tracks the website behavior of visitors and triggers a specially prepared message when potential consumers leave a website.
Automated marketing technology that provides an opportunity to extract value from abandoning visitors. Picreel is the solution that makes it possible to convert web traffic into high quality leads by s...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Higher Logic's Online Community platform enables better customer support, natural customer advocacy, and increased customer retention.
Higher Logic's Online Community platform gives your organization the tools to engage with your customers, enabling better customer support, natural customer advocacy, and increased customer retention.
Give your customers the tools they need throughout their journey to learn, share ideas, and become loyal advocates -- ultimately driving retention, revenue, and customer satisfaction.
Best suited for Enterprise and Mid-Market organizations.
Higher Logic's Online Community platform gives your organization the tools to engage with your customers, enabling better customer support, natural customer advocacy, and increased customer retention.
...
Remarkety is a leading Email & SMS eCommerce Marketing Platform for segmentation and personalization based on shopping behavior.
Remarkety is best suited for eCommerce SMBs that want to take their email & SMS Marketing strategy to the next level and market-based on shopping behavior data and purchase history. The only Email & SMS marketing service that was built from the ground up for eCommerce. Remarkety is a multi-channel marketing automation service that integrates with all major eCommerce platforms with a one-click installation.
Remarkety is best suited for eCommerce SMBs that want to take their email & SMS Marketing strategy to the next level and market-based on shopping behavior data and purchase history. The only Email & SM...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Wishpond is a platform of powerful tools for lead generation and marketing automation used by more than 5,000 businesses.
Wishpond's marketing automation platform makes it easy and affordable to nurture your website visitors and leads into sales. We enable you to automatically score and segment leads into lists based on activity and personal details, send personalized emails based on behavior, and much more.
Wishpond's marketing automation platform makes it easy and affordable to nurture your website visitors and leads into sales. We enable you to automatically score and segment leads into lists based on a...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Delivra is a marketing platform that provides marketers with powerful automation tools to simplify multi-channel marketing.
Delivra is a marketing platform that provides B2B and B2C marketers with powerful automation tools to simplify multi-channel marketing and effectively reach customers. Leverage your data through robust CRM integrations to send highly personalized, relevant email and SMS messaging at just the right time for each subscriber. And if you need support along the way, our highly experienced professional services team can become an extension of your team.
Delivra is a marketing platform that provides B2B and B2C marketers with powerful automation tools to simplify multi-channel marketing and effectively reach customers. Leverage your data through robust...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
CoSchedule the only way to organize your marketing in one place. The fastest-growing solution for mid-market and enterprise companies.
CoSchedule is the only way to organize your marketing in one place. As a family of agile marketing products, CoSchedule serves more than 5,000+ customers worldwide, helping you stay focused, deliver projects on time, and keep your entire marketing team happy. As one of the top 10 marketing software providers on the Inc. 5000 list and recognized in Gartners 2019 Magic Quadrant for Content Marketing Platforms, CoSchedule is the fastest-growing solution for mid-market and enterprise companies.
CoSchedule is the only way to organize your marketing in one place. As a family of agile marketing products, CoSchedule serves more than 5,000+ customers worldwide, helping you stay focused, deliver pr...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Intelligent marketing automation tool which enables growth for online businesses through multi-channel audience engagement.
Platformly is a powerful yet easy to use business management and marketing automation tool for busy business owners who are focused on growth.
Platformly makes marketing attribution easy by precisely tracking interactions across different campaigns and channels throughout your entire marketing funnel. It helps you understand in unparalleled detail which marketing activities drive the most sales, who your most loyal customers are and what drives growth.
Platformly is a powerful yet easy to use business management and marketing automation tool for busy business owners who are focused on growth.
Platformly makes marketing attribution easy by precisely ...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Automated system to empower local businesses by generating new customers using referral marketing.
Automated system to empower local businesses by generating new customers using referral marketing.
Automated system to empower local businesses by generating new customers using referral marketing....
Gold-Vision CRM is an affordable, integrated, fully-customisable Sales & Marketing Automation platform for mid-market businesses.
Fully integrated, Gold-Vision¿s marketing automation tools enable you to seamlessly combine your sales and marketing data to build a full picture of your contacts and send relevant and targeted campaigns.
Fully integrated, Gold-Vision¿s marketing automation tools enable you to seamlessly combine your sales and marketing data to build a full picture of your contacts and send relevant and targeted campaig...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Goody is a customer loyalty and automated marketing solution that simply works.
Many businesses still struggle to define who their customers are. Without that knowledge, businesses rely on expensive third-party programmes or research to dictate their strategy. Goody solves that, at a fraction of the cost compared to traditional CRM or coalition loyalty programs. We do this, by providing retailers with simple, integrated tools to create their own loyalty and engagement program. These tools are automated and provide retailers with a consolidated view of their customer base.
Many businesses still struggle to define who their customers are. Without that knowledge, businesses rely on expensive third-party programmes or research to dictate their strategy. Goody solves that, a...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Advanced email marketing platform allowing you to create, send and manage your newsletters.
Advanced email marketing platform allowing you to create, send and manage your newsletters.
Advanced email marketing platform allowing you to create, send and manage your newsletters....
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
SaaS designed for medium and big companies. A powerful but also easy tool to manage user behavior and email marketing actions.
emBlue will register all activity of a person who has received an email and will discover his interests and brand's fidelity. We ll use this data to deliver relevant messages and real time content to engage audiences. We. call this Hyper - segmentation.
emBlue will register all activity of a person who has received an email and will discover his interests and brand's fidelity. We ll use this data to deliver relevant messages and real time content to e...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Send emails based on what people do and automate your marketing process across the user journey.
Encharge is a marketing automation platform built for startups and digital businesses. En enables you to send automated emails based on what your leads and users do on your website and in your product. It integrates natively with dozens of tools — Facebook Ads, Calendly, Typeform. HubSpot, Salesforce, Segment.com, just to name a few.
Encharge is a marketing automation platform built for startups and digital businesses. En enables you to send automated emails based on what your leads and users do on your website and in your product....
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
#1 SMS Marketing Service for Businesses. Easily send mass text messages to all your customers in seconds. Most affordable SMS Platform.
We help businesses grow their sales through SMS Marketing. Send or schedule discounts, surveys, & 2-way texts to engage your customers. Track clicks in texts to measure ROI. Affordable plans for companies of all sizes. Unlimited subscribers. Online dashboard & mobile app available. Features include subscriber import, 3rd-party app integrations, online subscriber signup, shortcode signup, MMS, drip campaigns, groups, surveys, administrators, international messaging & more.
We help businesses grow their sales through SMS Marketing. Send or schedule discounts, surveys, & 2-way texts to engage your customers. Track clicks in texts to measure ROI. Affordable plans for compan...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Lead conversion solution that helps businesses track website traffic, capture consumer details and monitor real-time user activities.
Lead conversion solution that helps businesses boost sales and lead functions with social proof, live visitors, & real-time activities.
Lead conversion solution that helps businesses boost sales and lead functions with social proof, live visitors, & real-time activities....
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
The Bronto Marketing Platform arms merchants with sophisticated marketing automation to maximize revenue opportunities.
The Bronto Marketing Platform arms merchants with sophisticated marketing automation to maximize revenue opportunities. The Bronto Platform powers personalized, multi-channel content across email, SMS, and web that generates the higher engagement need for increasing revenue.
The Bronto Marketing Platform arms merchants with sophisticated marketing automation to maximize revenue opportunities. The Bronto Platform powers personalized, multi-channel content across email, SMS,...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Localist lets you aggregate and automate email and social media marketing for all events across departments to drive attendance.
Localist brings together event management and marketing automation in one place. Our user-friendly platform lets you aggregate and automate email and social media marketing for all events across departments. You can automate email marketing for every event and schedule social media posts leading up to your event to increase awareness and drive attendance for upcoming events.
Localist brings together event management and marketing automation in one place. Our user-friendly platform lets you aggregate and automate email and social media marketing for all events across depart...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Automate emails, texts and manage sales and marketing thru the entire funnel. The All in 1 solution for Sales Teams from 5 to 50.
Automates outreach via email, text/sms and manage sales response and customer follow up. The All in 1 solution for Sales Teams from 5 to 50. Designed by salespeople, for salespeople. SalesNexus is easy to tailor to your unique business processes and allows salespeople to manage more relationships by automating on-going engagement campaigns.
Automates outreach via email, text/sms and manage sales response and customer follow up. The All in 1 solution for Sales Teams from 5 to 50. Designed by salespeople, for salespeople. SalesNexus is eas...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Social media marketing platform designed for the unique needs of B2B. Distribute content on a large scale and measure social media ROI
Oktopost provides a single platform for distributing content on a large-scale, using multiple social networks and profiles. The platform allows B2B marketers to see the actual ROI of social media, by tracking leads back to the exact social post they came from.
With our industry leading integration, we are able to enrich your leads in existing marketing automation platforms (Marketo, Act-On, Eloqua etc.), with a whole new layer of social data.
Oktopost provides a single platform for distributing content on a large-scale, using multiple social networks and profiles. The platform allows B2B marketers to see the actual ROI of social media, by t...
- Analytics/ROI Tracking
- Segmentation
- Drip Campaigns
- Sales Analytics
- Search Marketing
- Social Marketing
- Landing Pages/Web Forms
Enterprise-grade cloud platform for real-time SEO auditing and content change tracking. Improve and maintain your search visibility.
ContentKing is an Enterprise-grade cloud platform for Real-time SEO Auditing and Content Change Tracking. With search engines visiting your website numerous times per day, each unintended change is a liability. Thanks to 24/7 Monitoring and Alerting, you can improve and maintain your search visibility with full situational awareness at all times. As a world's first, ContentKing gives you the opportunity to fix problems _before_ your rankings are impacted. Because search engines never sleep.
ContentKing is an Enterprise-grade cloud platform for Real-time SEO Auditing and Content Change Tracking. With search engines visiting your website numerous times per day, each unintended change is a l...
Marketing Automation Software Buyers Guide
Table of Contents
What is marketing automation software?
Marketing automation software helps businesses automate marketing processes and allows for end-to-end management of marketing campaigns including campaign design, tracking, content publishing, customer segmentation, and marketing analytics.
The benefits of marketing automation software
- Effective cross-selling and upselling campaigns: Cross-selling and upselling are complicated processes and pose a number of marketing challenges. For every campaign, marketers need to create customer lists, customize email text, and keep an eye on campaign metrics. A marketing automation solution automates each of these processes by providing users with segmented lists, personalized email templates, and split-testing options. Marketers can also track campaign responses in real time.
- Streamlined marketing operations: A marketing automation solution provides a snapshot of all marketing projects and campaigns in a dashboard, saving managers the hassle of tracking each campaign separately.
- Scalability in sales seasons: The October to December holiday sales season poses a number of planning and execution challenges for marketers. Businesses can lose significant sales opportunities if they aren't able to manage the massive scale of marketing required. Marketing automation software provides email automation, segmented lists, and other features that help businesses manage variable loads efficiently at these times.
Typical features of marketing automation software
- Analytics/ROI tracking: Monitor conversion rates and track the effectiveness and profitability of marketing efforts. Some products also provide reports on customer behavior trends.
- Campaign management: Create a sequence of marketing actions to complete specific marketing goals and monitor real-time performance of multiple stages of a campaign.
- Lead management: Store information on leads and contacts and track them throughout the sales process.
- Lead nurturing: Engage with a lead throughout the sales process by providing relevant information at every stage of the buying cycle.
- Segmentation: Group leads and contacts based on specific attributes such as gender, age, and location. Some products also provide statistics on the likelihood to convert, which can be used to prioritize leads.
- Drip campaigns: Create a process flow for marketing campaigns to guide leads based on actions such as time-to-respond and items browsed. Users can also use drag-and-drop interfaces to program campaign logics such as condition-based routing and follow-up emails.
- Channel management: Coordinate marketing efforts across channels such as email, landing pages, and social media.
Considerations when purchasing marketing automation software
- Anti-spam compliance needs: Businesses need to adhere to a number of spam compliances in their marketing practices. For example, CAN-SPAM compliance mandates that marketing emails cannot have misleading headers and they must include the physical address of the business. DomainKeys Identified Mail (DKIM) mandates that emails include a cryptographic authentication process for the email domain verification. Marketing automation solutions help users with compliance by performing quality checks and proactively flagging users if an essential component is missing or a piece of information is misrepresented in an email or a marketing message. Buyers should assess their compliance needs and shortlist marketing automation solutions accordingly.
- Mobile-responsive templates: Mobile advertising is at all-time high, and marketers cannot ignore the opportunity. In fact, mobile advertisements will account for approximately 75% of total digital advertising spend in 2018. This trend makes it necessary for a business to deliver a perfect mobile experience to their audience, and the first step towards this is the use of mobile-responsive templates. A marketing automation solution provides users with ready-to-use templates for all customer-facing pages such as landing pages and email campaigns. Some marketing automation products also help users design mobile-optimized websites.
Relevant marketing automation software trends
- Artificial intelligence (AI) will drive personalization in the marketing automation software space: Artificial intelligence can provide marketers with valuable insights on customer behavior and use this information to personalize campaigns to appeal to the buyers' need. For example, AI can observe a customer's browsing history and click pattern and use this information to provide personalized deals to the customer. Since AI adoption is on the rise , we can expect to see more use cases of this technology in the next three to five years.
- Marketing software will use chatbots to automate manual tasks: The adoption of chatbots is growing faster than ever , including in the marketing automation space. A chatbot enables businesses to interact with their customers and prospects in a more personalized way. For example, a chatbot can help marketers offer real-time deals and discounts to customers based on their product searches and purchase history. This way, marketers can provide more dynamic deals to customers than via an email marketing campaign. We expect chatbot technology to become mainstream within the next five years.