---
description: Compare SparkPost vs HubSpot Marketing Hub to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: SparkPost vs HubSpot Marketing Hub Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Transactional Email Software](/directory/31564/transactional-email/software) > [SparkPost \<span\>vs\</span\> HubSpot Marketing Hub](https://www.capterra.co.nz/compare/82543/171840/sparkpost/vs/hubspot-marketing)

# Compare SparkPost vs HubSpot Marketing Hub

Canonical: https://www.capterra.co.nz/compare/82543/171840/sparkpost/vs/hubspot-marketing

> Detailed comparison between SparkPost and HubSpot Marketing Hub. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | SparkPost | HubSpot Marketing Hub |
| **Overall rating** | 3.7/5 | 4.5/5 |
| **Total Reviews** | 35 | 6220 |
| **Starting Price** | US$20.00 | US$15.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### SparkPost

As the world's largest email sender, SparkPost enables businesses of all sizes to predict and optimize email performance by unifying deliverability analytics, email delivery and a vast data footprint.

### HubSpot Marketing Hub

Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers.

## Key features

### SparkPost

- A/B Testing
- API
- Alerts/Notifications
- Campaign Analytics
- Click Tracking
- Customer Segmentation
- Customisable Templates
- Drip Campaigns
- Email Marketing
- Email Monitoring
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Template Management
- Third-Party Integrations

### HubSpot Marketing Hub

- A/B Testing
- API
- Alerts/Notifications
- Campaign Analytics
- Click Tracking
- Customer Segmentation
- Customisable Templates
- Drip Campaigns
- Email Marketing
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Template Management
- Third-Party Integrations

## Links

- [View SparkPost Profile](https://www.capterra.co.nz/software/82543/sparkpost)
- [View HubSpot Marketing Hub Profile](https://www.capterra.co.nz/software/171840/hubspot-marketing)
- [View Original Comparison](https://www.capterra.co.nz/compare/82543/171840/sparkpost/vs/hubspot-marketing)

-----

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