---
description: Compare ActiveCampaign vs Leadster to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ActiveCampaign vs Leadster Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [ActiveCampaign \<span\>vs\</span\> Leadster](https://www.capterra.co.nz/compare/79367/1026801/activecampaign/vs/leadster)

# Compare ActiveCampaign vs Leadster

Canonical: https://www.capterra.co.nz/compare/79367/1026801/activecampaign/vs/leadster

> Detailed comparison between ActiveCampaign and Leadster. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | ActiveCampaign | Leadster |
| **Overall rating** | 4.6/5 | 4.5/5 |
| **Total Reviews** | 2561 | 11 |
| **Starting Price** | US$15.00 | US$0.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### ActiveCampaign

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

### Leadster

B2B, Software, Educational, Real State, B2C Services, Car Dealerships, Legal Companies and among countless other segments that work with lead generation.

## Key features

### ActiveCampaign

- A/B Testing
- API
- Appointment Scheduling
- CRM
- Conversion Rate Optimisation
- Customer Database
- Customisable Branding
- Customisable Templates
- Engagement Tracking
- Lead Capture
- Lead Distribution
- Lead Management
- Lead Qualification
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Social Media Integration
- Web Forms

### Leadster

- A/B Testing
- API
- Appointment Scheduling
- CRM
- Conversion Rate Optimisation
- Customer Database
- Customisable Branding
- Customisable Templates
- Engagement Tracking
- Lead Capture
- Lead Distribution
- Lead Management
- Lead Qualification
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Social Media Integration
- Web Forms

## Links

- [View ActiveCampaign Profile](https://www.capterra.co.nz/software/79367/activecampaign)
- [View Leadster Profile](https://www.capterra.co.nz/software/1026801/leadster)
- [View Original Comparison](https://www.capterra.co.nz/compare/79367/1026801/activecampaign/vs/leadster)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"ActiveCampaign vs Leadster Comparison - Capterra New Zealand 2026","description":"Compare ActiveCampaign vs Leadster to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.","url":"https://www.capterra.co.nz/compare/79367/1026801/activecampaign/vs/leadster","about":[{"@id":"https://www.capterra.co.nz/software/79367/activecampaign#software"},{"@id":"https://www.capterra.co.nz/software/1026801/leadster#software"}],"breadcrumb":{"@id":"https://www.capterra.co.nz/compare/79367/1026801/activecampaign/vs/leadster#breadcrumblist"},"@id":"https://www.capterra.co.nz/compare/79367/1026801/activecampaign/vs/leadster#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.co.nz/#website"},"inLanguage":"en-NZ","publisher":{"@id":"https://www.capterra.co.nz/#organization"}},{"name":"ActiveCampaign","description":"ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 950+ apps, uncover deep performance insights, and optimize your workflows so you win every day.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/7b953fd5-8630-4b72-bcb9-b10c24a90331.jpeg","url":"https://www.capterra.co.nz/software/79367/activecampaign","@id":"https://www.capterra.co.nz/software/79367/activecampaign#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":2561},"offers":{"price":"15","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome, Android, Platform ios, Platform ipad"},{"name":"Leadster","description":"Leadster is the best marketing chatbot focused on increasing the generation of qualified leads through the website.\n\nWe approach your website visitors in a personalized and proactive way, to convert your traffic into leads.\n\nConversation flows are created in a simple and intuitive way by the platform.\n\nAfter capturing the leads, they are integrated directly with the CRM that the company already uses, such as: Hubspot, Salesforce, RD Station, Zapier, E-goi, Active Campaign, Webhook and among others.\n\nWe send the conversion event of generated leads to Google Analytics, Google ADS and Meta ADS to optimize your paid media campaigns.\n\nWe have a dashboard focused on the main conversion metrics to monitor the performance of chatbot flows across each marketing channel.\n\nWe offer 14 days free for you to see the results!","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/0305192b-1885-42bc-9ce6-3c91a4ed7baf.png","url":"https://www.capterra.co.nz/software/1026801/leadster","@id":"https://www.capterra.co.nz/software/1026801/leadster#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":11},"offers":{"price":"0","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.co.nz/compare/79367/1026801/activecampaign/vs/leadster#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Automation Software","position":2,"item":"/directory/6/marketing-automation/software","@type":"ListItem"},{"name":"ActiveCampaign vs Leadster","position":3,"item":"https://www.capterra.co.nz/compare/79367/1026801/activecampaign/vs/leadster","@type":"ListItem"}]}]}
</script>