---
description: Compare ActiveCampaign vs Oracle Eloqua Marketing Automation to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ActiveCampaign vs Oracle Eloqua Marketing Automation Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [ActiveCampaign \<span\>vs\</span\> Oracle Eloqua Marketing Automation](https://www.capterra.co.nz/compare/79367/1010271/activecampaign/vs/oracle-eloqua)

# Compare ActiveCampaign vs Oracle Eloqua Marketing Automation

Canonical: https://www.capterra.co.nz/compare/79367/1010271/activecampaign/vs/oracle-eloqua

> Detailed comparison between ActiveCampaign and Oracle Eloqua Marketing Automation. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | ActiveCampaign | Oracle Eloqua Marketing Automation |
| **Overall rating** | 4.6/5 | 4.0/5 |
| **Total Reviews** | 2561 | 14 |
| **Starting Price** | US$15.00 | US$2,000.00 |
| **Free Trial** | Yes | - |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Documentation, Videos |

## Best for

### ActiveCampaign

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

### Oracle Eloqua Marketing Automation

Sales and marketing teams managing cross-channel campaigns.

## Key features

### ActiveCampaign

- A/B Testing
- API
- CRM
- Calendar Management
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Email Marketing
- Email Templates
- Lead Distribution
- Lead Management
- Lead Nurturing
- Marketing Automation
- Marketing Calendar
- Monitoring
- Multi-Channel Communication
- Multi-Channel Marketing
- Real-Time Reporting
- Reporting/Analytics
- Segmentation

### Oracle Eloqua Marketing Automation

- A/B Testing
- API
- CRM
- Calendar Management
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Email Marketing
- Email Templates
- Lead Distribution
- Lead Management
- Lead Nurturing
- Marketing Automation
- Marketing Calendar
- Monitoring
- Multi-Channel Communication
- Multi-Channel Marketing
- Real-Time Reporting
- Reporting/Analytics
- Segmentation

## Links

- [View ActiveCampaign Profile](https://www.capterra.co.nz/software/79367/activecampaign)
- [View Oracle Eloqua Marketing Automation Profile](https://www.capterra.co.nz/software/1010271/oracle-eloqua)
- [View Original Comparison](https://www.capterra.co.nz/compare/79367/1010271/activecampaign/vs/oracle-eloqua)

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