---
description: Compare XM for Strategy & Research vs Tracksuit to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: XM for Strategy & Research vs Tracksuit Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Survey Software](/directory/30092/survey/software) > [XM for Strategy & Research \<span\>vs\</span\> Tracksuit](https://www.capterra.co.nz/compare/72396/1042646/strategy-and-research/vs/tracksuit)

# Compare XM for Strategy & Research vs Tracksuit

Canonical: https://www.capterra.co.nz/compare/72396/1042646/strategy-and-research/vs/tracksuit

> Detailed comparison between XM for Strategy & Research and Tracksuit. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | XM for Strategy & Research | Tracksuit |
| **Overall rating** | 4.7/5 | 5.0/5 |
| **Total Reviews** | 424 | 21 |
| **Starting Price** | - | - |
| **Free Trial** | No | - |
| **Free Version** | No | - |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Documentation, Videos |

## Best for

### XM for Strategy & Research

Organizations of any size seeking a research platform that delivers the insights that drive real change, momentum, and growth.

### Tracksuit

Tracksuit is used by ambitious B2C brands from mid-market to enterprise.&#10;&#10;Our client base is broad; some of the key categories we track include: FMCG, CPG, Beauty, Apparel, Retail and Services.

## Key features

### XM for Strategy & Research

- Activity Dashboard
- Brand Tracking
- Competitive Analysis
- Customisable Templates
- Engagement Tracking
- Face-to-Face
- Mobile Survey
- Monitoring
- Natural Language Processing
- Pricing Analytics
- Real-Time Data
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Sentiment Analysis
- Split Testing
- Survey/Poll Management
- Surveys & Feedback
- Visual Analytics
- Web Tracking

### Tracksuit

- Activity Dashboard
- Brand Tracking
- Competitive Analysis
- Monitoring
- Real-Time Data
- Reporting & Statistics
- Reporting/Analytics
- Sentiment Analysis
- Visual Analytics

## Links

- [View XM for Strategy & Research Profile](https://www.capterra.co.nz/software/72396/strategy-and-research)
- [View Tracksuit Profile](https://www.capterra.co.nz/software/1042646/tracksuit)
- [View Original Comparison](https://www.capterra.co.nz/compare/72396/1042646/strategy-and-research/vs/tracksuit)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"XM for Strategy &amp; Research vs Tracksuit Comparison - Capterra New Zealand 2026","description":"Compare XM for Strategy & Research vs Tracksuit to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.","url":"https://www.capterra.co.nz/compare/72396/1042646/strategy-and-research/vs/tracksuit","about":[{"@id":"https://www.capterra.co.nz/software/72396/strategy-and-research#software"},{"@id":"https://www.capterra.co.nz/software/1042646/tracksuit#software"}],"breadcrumb":{"@id":"https://www.capterra.co.nz/compare/72396/1042646/strategy-and-research/vs/tracksuit#breadcrumblist"},"@id":"https://www.capterra.co.nz/compare/72396/1042646/strategy-and-research/vs/tracksuit#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.co.nz/#website"},"inLanguage":"en-NZ","publisher":{"@id":"https://www.capterra.co.nz/#organization"}},{"name":"XM for Strategy & Research","description":"Conduct smarter, faster market research with Qualtrics sophisticated, easy-to-use platform. Uncover critical insights at scale through powerful AI and automation that brings quantitative and qualitative analysis together. Build your own research panel or buy access to third party samples on-demand. Recruit, manage and reward panelists without leaving the platform. From deep foundational market studies to quick-turn concept testing, Qualtrics makes research simple.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/05cab5c7-f4a7-4943-816f-53d1ed2d044a.png","url":"https://www.capterra.co.nz/software/72396/strategy-and-research","@id":"https://www.capterra.co.nz/software/72396/strategy-and-research#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":424},"operatingSystem":"Cloud, Apple, Windows, Linux, Android, Platform ios, Platform ipad"},{"name":"Tracksuit","description":"Make smarter marketing decisions with beautiful, affordable, always-on brand tracking software. \n\nUse Tracksuit to measure and communicate the value of your brand building activities. All at a fraction of the cost of traditional brand tracking providers. \n\nTracksuit has a dashboard you'll love to look at. Toggle between views of your data for a holistic overview of brand health and extract easy-to-understand insights to present to your team. \n\nGet a good read on your brand’s performance across the entire year—not a single point in time—with continuous consumer surveys.\n\nWith hands-off survey setup, get your first brand insights in as little as 30 days. Our in-house research team and dedicated Brand Champions are here to help your brand grow.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/86b7f87d-e8ec-49a6-89d3-064f3f3eb61c.png","url":"https://www.capterra.co.nz/software/1042646/tracksuit","@id":"https://www.capterra.co.nz/software/1042646/tracksuit#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":5.0,"bestRating":5,"ratingCount":21},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.co.nz/compare/72396/1042646/strategy-and-research/vs/tracksuit#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Survey Software","position":2,"item":"/directory/30092/survey/software","@type":"ListItem"},{"name":"XM for Strategy & Research vs Tracksuit","position":3,"item":"https://www.capterra.co.nz/compare/72396/1042646/strategy-and-research/vs/tracksuit","@type":"ListItem"}]}]}
</script>
