---
description: Compare Google Analytics 360 vs UXCam to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Google Analytics 360 vs UXCam Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Web Analytics Tools](/directory/30073/web-analytics/software) > [Google Analytics 360 \<span\>vs\</span\> UXCam](https://www.capterra.co.nz/compare/177042/178249/google-analytics/vs/uxcam)

# Compare Google Analytics 360 vs UXCam

Canonical: https://www.capterra.co.nz/compare/177042/178249/google-analytics/vs/uxcam

> Detailed comparison between Google Analytics 360 and UXCam. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Google Analytics 360 | UXCam |
| **Overall rating** | 4.7/5 | 4.7/5 |
| **Total Reviews** | 8089 | 23 |
| **Starting Price** | - | - |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Google Analytics 360

Google Analytics 360 is for marketers, BI professionals, and online businesses to gain insights into customer website behavior. It is suitable for enterprise-level companies in every industry sector.

### UXCam

UXCam helps product managers gain insights about their product so they know what actions to take next — with the help of UX designers \&amp; researchers, app developers, and customer success managers.

## Key features

### Google Analytics 360

- A/B Testing
- API
- Activity Dashboard
- Alerts/Notifications
- Behaviour Tracking
- Conversion Tracking
- Customer Journey Mapping
- Customer Segmentation
- Data Visualisation
- Funnel Analysis
- Interactive Reports
- Machine Learning
- Monitoring
- Performance Metrics
- Product Data Management
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Third-Party Integrations
- User Management

### UXCam

- A/B Testing
- API
- Activity Dashboard
- Alerts/Notifications
- Behaviour Tracking
- Conversion Tracking
- Customer Journey Mapping
- Customer Segmentation
- Data Visualisation
- Funnel Analysis
- Interactive Reports
- Machine Learning
- Monitoring
- Performance Metrics
- Product Data Management
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Third-Party Integrations
- User Management

## Links

- [View Google Analytics 360 Profile](https://www.capterra.co.nz/software/177042/google-analytics)
- [View UXCam Profile](https://www.capterra.co.nz/software/178249/uxcam)
- [View Original Comparison](https://www.capterra.co.nz/compare/177042/178249/google-analytics/vs/uxcam)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Google Analytics 360 vs UXCam Comparison - Capterra New Zealand 2026","description":"Compare Google Analytics 360 vs UXCam to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.","url":"https://www.capterra.co.nz/compare/177042/178249/google-analytics/vs/uxcam","about":[{"@id":"https://www.capterra.co.nz/software/177042/google-analytics#software"},{"@id":"https://www.capterra.co.nz/software/178249/uxcam#software"}],"breadcrumb":{"@id":"https://www.capterra.co.nz/compare/177042/178249/google-analytics/vs/uxcam#breadcrumblist"},"@id":"https://www.capterra.co.nz/compare/177042/178249/google-analytics/vs/uxcam#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.co.nz/#website"},"inLanguage":"en-NZ","publisher":{"@id":"https://www.capterra.co.nz/#organization"}},{"name":"Google Analytics 360","description":"Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI analysis reports. The app's primary function is to provide insights into customer behavior interactions with websites and apps to identify effective content. The platform centralized dashboard displays simplified overviews and reports. The system connects with other applications, such as CRMs and POS systems, to provide detailed overviews of customer behaviors.\n\nGoogle Analytics 360 uses machine learning to discover customer trends and patterns in the data. It identifies users with high revenue potential and identifies content converting the most customers. Shareable reports are generated from intelligent data analyses, with options to produce synoptic overviews and complete details. The platform integrates with other Google advertising and publishing products to extend market reach. Available connections include Display &amp; Video 360, AdSense, AdMob, and AdWords.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/3ad4e69e-1b98-487f-9a4d-48cc5ba35f6a.png","url":"https://www.capterra.co.nz/software/177042/google-analytics","@id":"https://www.capterra.co.nz/software/177042/google-analytics#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":8089},"operatingSystem":"Cloud, Android"},{"name":"UXCam","description":"UXCam is a product analytics platform with integrated AI analyst, for mobile apps and websites. We serve companies in 50+ countries and process 100B+ data points every month.\n\nMost companies track vanity metrics, such as page visits, and do not capture micro-interaction data sets. In doing so, they completely miss out on what matters: the user.\n\nUXCam developed a solution that helps people deliver the perfect experience — by understanding their users.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/b752350c-c4b5-4b1a-8832-179c46edeb9d.png","url":"https://www.capterra.co.nz/software/178249/uxcam","@id":"https://www.capterra.co.nz/software/178249/uxcam#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":23},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome"},{"@id":"https://www.capterra.co.nz/compare/177042/178249/google-analytics/vs/uxcam#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Web Analytics Tools","position":2,"item":"/directory/30073/web-analytics/software","@type":"ListItem"},{"name":"Google Analytics 360 vs UXCam","position":3,"item":"https://www.capterra.co.nz/compare/177042/178249/google-analytics/vs/uxcam","@type":"ListItem"}]}]}
</script>
