---
description: Compare Google Analytics 360 vs Expana to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Google Analytics 360 vs Expana Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/31018/marketing-analytics/software) > [Google Analytics 360 \<span\>vs\</span\> Expana](https://www.capterra.co.nz/compare/177042/1070343/google-analytics/vs/Expana)

# Compare Google Analytics 360 vs Expana

Canonical: https://www.capterra.co.nz/compare/177042/1070343/google-analytics/vs/Expana

> Detailed comparison between Google Analytics 360 and Expana. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Google Analytics 360 | Expana |
| **Overall rating** | 4.7/5 | - |
| **Total Reviews** | 8089 | 0 |
| **Starting Price** | - | - |
| **Free Trial** | No | No |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Phone Support |
| **Training** | Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Google Analytics 360

Google Analytics 360 is for marketers, BI professionals, and online businesses to gain insights into customer website behavior. It is suitable for enterprise-level companies in every industry sector.

### Expana

It caters to businesses of all sizes across food and beverage industry including retailer, packaging \&amp; container manufacturing buyers, R\&amp;D, food manufacturing sellers, and food service operators.

## Key features

### Google Analytics 360

- API
- Alerts/Notifications
- Charting
- Customisable Reports
- Dashboard
- Dashboard Creation
- Data Connectors
- Data Discovery
- Data Import/Export
- Data Visualisation
- Forecasting
- Monitoring
- Multiple Data Sources
- Real-Time Analytics
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Third-Party Integrations
- Widgets

### Expana

- API
- Alerts/Notifications
- Charting
- Cost Analysis
- Customisable Reports
- Dashboard
- Dashboard Creation
- Data Connectors
- Data Discovery
- Data Import/Export
- Data Visualisation
- Forecasting
- Monitoring
- Multiple Data Sources
- Real-Time Analytics
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Third-Party Integrations
- Widgets

## Links

- [View Google Analytics 360 Profile](https://www.capterra.co.nz/software/177042/google-analytics)
- [View Expana Profile](https://www.capterra.co.nz/software/1070343/Expana)
- [View Original Comparison](https://www.capterra.co.nz/compare/177042/1070343/google-analytics/vs/Expana)

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