---
description: Compare HubSpot Marketing Hub vs SpySerp to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: HubSpot Marketing Hub vs SpySerp Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [HubSpot Marketing Hub \<span\>vs\</span\> SpySerp](https://www.capterra.co.nz/compare/171840/186674/hubspot-marketing/vs/spyserp)

# Compare HubSpot Marketing Hub vs SpySerp

Canonical: https://www.capterra.co.nz/compare/171840/186674/hubspot-marketing/vs/spyserp

> Detailed comparison between HubSpot Marketing Hub and SpySerp. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | HubSpot Marketing Hub | SpySerp |
| **Overall rating** | 4.5/5 | 4.9/5 |
| **Total Reviews** | 6220 | 12 |
| **Starting Price** | US$15.00 | US$9.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Documentation |

## Best for

### HubSpot Marketing Hub

Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers.

### SpySerp

Designed for SEO professionals, it helps businesses experiment with different marketing strategies, track and record results, and find new ways to optimize search engines.

## Key features

### HubSpot Marketing Hub

- API
- Alerts/Notifications
- Competitive Analysis
- Customisable Templates
- Dashboard
- Filtering
- Form Builder
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Lead Management
- Monitoring
- Performance Metrics
- Reporting & Statistics
- SEO Management
- Web Forms
- Website Analytics
- Website Publishing Options
- Website Visitor Tracking

### SpySerp

- API
- Alerts/Notifications
- Competitive Analysis
- Dashboard
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Mobile Keywords
- Monitoring
- Performance Metrics
- Reporting & Statistics
- SEO Management
- Website Analytics

## Links

- [View HubSpot Marketing Hub Profile](https://www.capterra.co.nz/software/171840/hubspot-marketing)
- [View SpySerp Profile](https://www.capterra.co.nz/software/186674/spyserp)
- [View Original Comparison](https://www.capterra.co.nz/compare/171840/186674/hubspot-marketing/vs/spyserp)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"HubSpot Marketing Hub vs SpySerp Comparison - Capterra New Zealand 2026","description":"Compare HubSpot Marketing Hub vs SpySerp to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.","url":"https://www.capterra.co.nz/compare/171840/186674/hubspot-marketing/vs/spyserp","about":[{"@id":"https://www.capterra.co.nz/software/171840/hubspot-marketing#software"},{"@id":"https://www.capterra.co.nz/software/186674/spyserp#software"}],"breadcrumb":{"@id":"https://www.capterra.co.nz/compare/171840/186674/hubspot-marketing/vs/spyserp#breadcrumblist"},"@id":"https://www.capterra.co.nz/compare/171840/186674/hubspot-marketing/vs/spyserp#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.co.nz/#website"},"inLanguage":"en-NZ","publisher":{"@id":"https://www.capterra.co.nz/#organization"}},{"name":"HubSpot Marketing Hub","description":"HubSpot Marketing Hub helps B2B and B2C companies attract visitors, convert online traffic into leads, turn leads into customers, and analyze marketing ROI. With integrated blogging and content tools, you can create exciting content that gets found online with built-in SEO optimization. Convert more leads with landing pages that take minutes to build, and add a form, CTA, or live chat with ease. Delight leads with world-class marketing automation and email marketing. Get started for free.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/abcc5258-419b-492a-a5c3-e3ada71d0e1c.png","url":"https://www.capterra.co.nz/software/171840/hubspot-marketing","@id":"https://www.capterra.co.nz/software/171840/hubspot-marketing#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":6220},"offers":{"price":"15","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"SpySerp","description":"Full access to the  Mobile and Desktop SERP\nAll domains with anchors and snippets in TOP100 \nReal-time Data\nAnalytics, Keyword Grouping, Data Export, Email Notifications, Reports, API are free to use \nYou pay only for position checks","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/1c7e06cf-741b-4b1b-a3b2-f5d06bfd412a.png","url":"https://www.capterra.co.nz/software/186674/spyserp","@id":"https://www.capterra.co.nz/software/186674/spyserp#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.9,"bestRating":5,"ratingCount":12},"offers":{"price":"9","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.co.nz/compare/171840/186674/hubspot-marketing/vs/spyserp#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Automation Software","position":2,"item":"/directory/6/marketing-automation/software","@type":"ListItem"},{"name":"HubSpot Marketing Hub vs SpySerp","position":3,"item":"https://www.capterra.co.nz/compare/171840/186674/hubspot-marketing/vs/spyserp","@type":"ListItem"}]}]}
</script>
