---
description: Compare Demandbase One vs Lead411 to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Demandbase One vs Lead411 Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Account Based Marketing Software](/directory/31125/account-based-marketing/software) > [Demandbase One \<span\>vs\</span\> Lead411](https://www.capterra.co.nz/compare/171314/172314/demandbase-abm-platform/vs/lead411)

# Compare Demandbase One vs Lead411

Canonical: https://www.capterra.co.nz/compare/171314/172314/demandbase-abm-platform/vs/lead411

> Detailed comparison between Demandbase One and Lead411. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Demandbase One | Lead411 |
| **Overall rating** | 4.4/5 | 4.7/5 |
| **Total Reviews** | 17 | 78 |
| **Starting Price** | - | US$99.00 |
| **Free Trial** | - | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Demandbase One

\-

### Lead411

Lead411 is built for B2B sales, marketing, and recruiting teams seeking accurate leads, real-time intent data, and seamless integrations to boost outreach and close deals faster.

## Key features

### Demandbase One

- AI/Machine Learning
- Activity Dashboard
- Audience Targeting
- CRM
- Campaign Management
- Campaign Personalisation
- Contact Database
- Customer Profiles
- Customer Segmentation
- Dashboard
- Engagement Tracking
- Marketing Automation
- Multi-Channel Communication
- Performance Metrics
- Personalisation
- Prioritisation
- Real-Time Data
- Reporting/Analytics
- Segmentation
- Target Account Identification

### Lead411

- AI/Machine Learning
- Activity Dashboard
- Audience Targeting
- CRM
- Campaign Management
- Campaign Personalisation
- Contact Database
- Customer Profiles
- Customer Segmentation
- Dashboard
- Engagement Tracking
- Marketing Automation
- Multi-Channel Communication
- Performance Metrics
- Personalisation
- Prioritisation
- Real-Time Data
- Reporting/Analytics
- Segmentation
- Target Account Identification

## Links

- [View Demandbase One Profile](https://www.capterra.co.nz/software/171314/demandbase-abm-platform)
- [View Lead411 Profile](https://www.capterra.co.nz/software/172314/lead411)
- [View Original Comparison](https://www.capterra.co.nz/compare/171314/172314/demandbase-abm-platform/vs/lead411)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Demandbase One vs Lead411 Comparison - Capterra New Zealand 2026","description":"Compare Demandbase One vs Lead411 to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.","url":"https://www.capterra.co.nz/compare/171314/172314/demandbase-abm-platform/vs/lead411","about":[{"@id":"https://www.capterra.co.nz/software/171314/demandbase-abm-platform#software"},{"@id":"https://www.capterra.co.nz/software/172314/lead411#software"}],"breadcrumb":{"@id":"https://www.capterra.co.nz/compare/171314/172314/demandbase-abm-platform/vs/lead411#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.co.nz/compare/171314/172314/demandbase-abm-platform/vs/lead411#webpage","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"inLanguage":"en-NZ","isPartOf":{"@id":"https://www.capterra.co.nz/#website"}},{"name":"Demandbase One","description":"The Demandbase One Smarter GTM™ platform helps teams hit their revenue goals with fewer resources. It uses Account Intelligence, rich and reliable account-level insight, to help you orchestrate sales and marketing moves and inject relevance into every stage of the B2B buying journey. You'll get a single pane of glass that connects every source of intelligence and insight— and every sales and marketing play —so you spot opportunities earlier, engage with them more intelligently, and close deals.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/f04efe5c-b30b-4d88-a258-4f7fdf9d8899.png","url":"https://www.capterra.co.nz/software/171314/demandbase-abm-platform","@type":"SoftwareApplication","@id":"https://www.capterra.co.nz/software/171314/demandbase-abm-platform#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":17,"ratingValue":4.4},"operatingSystem":"Cloud"},{"name":"Lead411","description":"Lead411 is a powerful B2B sales intelligence platform that delivers real-time verified contact data, intent signals, and growth triggers to help sales and marketing teams connect with the right decision-makers at the right time. With over 450 million contacts and 30 million company profiles, Lead411 enables users to build highly targeted prospect lists based on firmographics, technographics, hiring trends, funding rounds, and more. The platform includes mobile direct dials, email outreach tools, CRM integrations, and unlimited data on select plans. Unlike other providers, Lead411 focuses on data accuracy, ease of use, and transparent pricing—starting at just $99/month with no long-term contract required. Sales teams, recruiters, and marketers use Lead411 to fuel outbound efforts, generate high-converting leads, and grow pipeline efficiently. Seamlessly connect to Salesforce, HubSpot, Outreach, and dozens more. Whether you’re a startup or an enterprise team, Lead411 gives you the data a","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/1523da81-a287-4078-9aa6-a70c37d45c27.png","url":"https://www.capterra.co.nz/software/172314/lead411","@type":"SoftwareApplication","@id":"https://www.capterra.co.nz/software/172314/lead411#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":78,"ratingValue":4.7},"offers":{"price":"99","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Account Based Marketing Software","position":2,"item":"/directory/31125/account-based-marketing/software","@type":"ListItem"},{"name":"Demandbase One vs Lead411","position":3,"item":"https://www.capterra.co.nz/compare/171314/172314/demandbase-abm-platform/vs/lead411","@type":"ListItem"}],"@id":"https://www.capterra.co.nz/compare/171314/172314/demandbase-abm-platform/vs/lead411#breadcrumblist"}]}
</script>
