---
description: Compare Mixpanel vs Plausible Analytics to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Mixpanel vs Plausible Analytics Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Website Optimization Tools](/directory/31557/website-optimization-tools/software) > [Mixpanel \<span\>vs\</span\> Plausible Analytics](https://www.capterra.co.nz/compare/158740/187430/mixpanel/vs/plausible-insights)

# Compare Mixpanel vs Plausible Analytics

Canonical: https://www.capterra.co.nz/compare/158740/187430/mixpanel/vs/plausible-insights

> Detailed comparison between Mixpanel and Plausible Analytics. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mixpanel | Plausible Analytics |
| **Overall rating** | 4.5/5 | 4.6/5 |
| **Total Reviews** | 145 | 8 |
| **Starting Price** | US$25.00 | US$9.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Linux (On-Premise) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base |
| **Training** | In Person, Live Online, Webinars, Documentation | Documentation |

## Best for

### Mixpanel

Over 29,000 customers around the world use Mixpanel.

### Plausible Analytics

Startups, SaaS companies, marketing teams, agencies, and enterprises that want simple, privacy-first website analytics without the complexity of traditional tools.

## Key features

### Mixpanel

- API
- Activity Dashboard
- Campaign Management
- Conversion Tracking
- Customer Segmentation
- Data Import/Export
- Data Visualisation
- Engagement Tracking
- Funnel Analysis
- Goal Setting/Tracking
- Multiple Site Management
- Pageview Tracking
- Referral Tracking
- Reporting/Analytics
- Revenue Tracking
- User Interaction Tracking
- Visual Analytics
- Visualisation
- Website Analytics

### Plausible Analytics

- API
- Activity Dashboard
- Campaign Management
- Conversion Tracking
- Customer Segmentation
- Data Import/Export
- Data Visualisation
- Engagement Tracking
- Funnel Analysis
- Goal Setting/Tracking
- Monitoring
- Multiple Site Management
- Pageview Tracking
- Referral Tracking
- Reporting/Analytics
- User Interaction Tracking
- Visual Analytics
- Visualisation
- Website Analytics

## Links

- [View Mixpanel Profile](https://www.capterra.co.nz/software/158740/mixpanel)
- [View Plausible Analytics Profile](https://www.capterra.co.nz/software/187430/plausible-insights)
- [View Original Comparison](https://www.capterra.co.nz/compare/158740/187430/mixpanel/vs/plausible-insights)

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