---
description: Compare Freshsales vs Litmus to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Freshsales vs Litmus Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Lead Capture Software](/directory/31017/lead-capture/software) > [Freshsales \<span\>vs\</span\> Litmus](https://www.capterra.co.nz/compare/155563/178360/freshsales/vs/litmus)

# Compare Freshsales vs Litmus

Canonical: https://www.capterra.co.nz/compare/155563/178360/freshsales/vs/litmus

> Detailed comparison between Freshsales and Litmus. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Freshsales | Litmus |
| **Overall rating** | 4.5/5 | 4.6/5 |
| **Total Reviews** | 621 | 52 |
| **Starting Price** | US$11.00 | US$500.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep) | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Freshsales

With Freshsales, businesses can attract, engage, close, and nurture their leads. You no longer need a CRM and five other tools to run your business, just Freshsales CRM will do.

### Litmus

Litmus is used by email marketers, designers, developers, marketing leadership, fashion brands, financial services, retail and eCommerce companies, software firms, and travel organizations.

## Key features

### Freshsales

- A/B Testing
- Audience Targeting
- Campaign Management
- Drag & Drop
- Email Distribution
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Event Triggered Actions
- List Management
- Location Tracking
- Personalisation
- Pipeline Reports
- Product Catalog
- Reporting/Analytics
- Sales Activity Management
- Team Management
- Template Management
- Third-Party Integrations

### Litmus

- A/B Testing
- Audience Targeting
- Campaign Management
- Drag & Drop
- Email Distribution
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Event Triggered Actions
- List Management
- Location Tracking
- Personalisation
- Reporting/Analytics
- Team Management
- Template Management
- Third-Party Integrations

## Links

- [View Freshsales Profile](https://www.capterra.co.nz/software/155563/freshsales)
- [View Litmus Profile](https://www.capterra.co.nz/software/178360/litmus)
- [View Original Comparison](https://www.capterra.co.nz/compare/155563/178360/freshsales/vs/litmus)

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