---
description: Compare Birdeye vs BrightLocal to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Birdeye vs BrightLocal Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Customer Support Software](/directory/32315/customer-support/software) > [Birdeye \<span\>vs\</span\> BrightLocal](https://www.capterra.co.nz/compare/152997/182621/birdeye/vs/brightlocal)

# Compare Birdeye vs BrightLocal

Canonical: https://www.capterra.co.nz/compare/152997/182621/birdeye/vs/brightlocal

> Detailed comparison between Birdeye and BrightLocal. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Birdeye | BrightLocal |
| **Overall rating** | 4.7/5 | 4.8/5 |
| **Total Reviews** | 702 | 281 |
| **Starting Price** | - | US$39.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Birdeye

Birdeye is used by multi-location businesses, auto dealers, dental practices, financial services, healthcare, home services, legal firms, property managers, real estate, restaurants, and retailers.

### BrightLocal

Marketing agencies.&#10;SEO agencies.&#10;In-house marketers.&#10;Multi-location businesses.&#10;Enterprise businesses.&#10;Local brick-and-mortar businesses.&#10;Service-area businesses.&#10;SMBs.

## Key features

### Birdeye

- API
- Activity Dashboard
- Alerts/Notifications
- Competitive Analysis
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Dashboard
- Keyword Tracking
- Listing Management
- Monitoring
- Multi-Location
- Performance Metrics
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- SEO Audit
- SEO Management
- Social Media Integration
- Third-Party Integrations

### BrightLocal

- API
- Activity Dashboard
- Alerts/Notifications
- Competitive Analysis
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Dashboard
- Keyword Tracking
- Listing Management
- Monitoring
- Multi-Location
- Performance Metrics
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- SEO Audit
- SEO Management
- Social Media Integration
- Third-Party Integrations

## Links

- [View Birdeye Profile](https://www.capterra.co.nz/software/152997/birdeye)
- [View BrightLocal Profile](https://www.capterra.co.nz/software/182621/brightlocal)
- [View Original Comparison](https://www.capterra.co.nz/compare/152997/182621/birdeye/vs/brightlocal)

-----

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