---
description: Compare Semrush vs Taboola to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Semrush vs Taboola Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Local SEO Tools](/directory/33515/local-seo-tools/software) > [Semrush \<span\>vs\</span\> Taboola](https://www.capterra.co.nz/compare/151962/156009/semrush/vs/taboola)

# Compare Semrush vs Taboola

Canonical: https://www.capterra.co.nz/compare/151962/156009/semrush/vs/taboola

> Detailed comparison between Semrush and Taboola. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Semrush | Taboola |
| **Overall rating** | 4.6/5 | 4.5/5 |
| **Total Reviews** | 2316 | 68 |
| **Starting Price** | US$139.95 | - |
| **Free Trial** | Yes | - |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Webinars, Documentation, Videos |

## Best for

### Semrush

From small businesses to global enterprises, Semrush is the go-to platform for managing online visibility and accelerating digital growth.

### Taboola

Digital properties, big brands, performance marketers, affiliate marketers, ecommerce marketers.

## Key features

### Semrush

- API
- Campaign Management
- Campaign Planning
- Channel Management
- Collaboration Tools
- Conversion Tracking
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Engagement Tracking
- Geotargeting
- Keyword Research Tools
- Keyword Tracking
- Monitoring
- Multi-Channel Campaigns
- Reporting & Statistics
- Social Media Monitoring
- Template Management
- Web Traffic Reporting
- Website Analytics

### Taboola

- API
- Campaign Management
- Campaign Planning
- Channel Management
- Collaboration Tools
- Conversion Tracking
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Engagement Tracking
- Geotargeting
- Keyword Research Tools
- Keyword Tracking
- Monitoring
- Multi-Channel Campaigns
- Reporting & Statistics
- Social Media Monitoring
- Template Management
- Web Traffic Reporting
- Website Analytics

## Links

- [View Semrush Profile](https://www.capterra.co.nz/software/151962/semrush)
- [View Taboola Profile](https://www.capterra.co.nz/software/156009/taboola)
- [View Original Comparison](https://www.capterra.co.nz/compare/151962/156009/semrush/vs/taboola)

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