---
description: Compare ActiveDEMAND vs Demandbase One to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ActiveDEMAND vs Demandbase One Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Lead Capture Software](/directory/31017/lead-capture/software) > [ActiveDEMAND \<span\>vs\</span\> Demandbase One](https://www.capterra.co.nz/compare/142305/171314/activedemand/vs/demandbase-abm-platform)

# Compare ActiveDEMAND vs Demandbase One

Canonical: https://www.capterra.co.nz/compare/142305/171314/activedemand/vs/demandbase-abm-platform

> Detailed comparison between ActiveDEMAND and Demandbase One. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | ActiveDEMAND | Demandbase One |
| **Overall rating** | 4.2/5 | 4.4/5 |
| **Total Reviews** | 79 | 17 |
| **Starting Price** | US$15.00 | - |
| **Free Trial** | Yes | - |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | FAQs/Forum, Knowledge Base, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### ActiveDEMAND

ActiveDEMAND is an integrated marketing platform designed for digital marketing agencies and helps them scale their business by delivering and DEMONSTRATING real value to clients.

### Demandbase One

\-

## Key features

### ActiveDEMAND

- Audience Targeting
- CRM
- Campaign Management
- Contact Database
- Customer Segmentation
- Customisable Reports
- Dashboard
- Engagement Tracking
- Keyword Tracking
- Marketing Automation
- Multi-Channel Attribution
- Multi-Channel Communication
- Multi-Channel Marketing
- Performance Metrics
- Predictive Analytics
- Real-Time Data
- Reporting/Analytics
- Segmentation
- Target Account Identification
- Website Analytics

### Demandbase One

- Audience Targeting
- CRM
- Campaign Management
- Contact Database
- Customer Segmentation
- Customisable Reports
- Dashboard
- Engagement Tracking
- Keyword Tracking
- Marketing Automation
- Multi-Channel Attribution
- Multi-Channel Communication
- Multi-Channel Marketing
- Performance Metrics
- Predictive Analytics
- Real-Time Data
- Reporting/Analytics
- Segmentation
- Target Account Identification
- Website Analytics

## Links

- [View ActiveDEMAND Profile](https://www.capterra.co.nz/software/142305/activedemand)
- [View Demandbase One Profile](https://www.capterra.co.nz/software/171314/demandbase-abm-platform)
- [View Original Comparison](https://www.capterra.co.nz/compare/142305/171314/activedemand/vs/demandbase-abm-platform)

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