---
description: Compare Referral Rock vs Referral Factory to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Referral Rock vs Referral Factory Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Referral Software](/directory/30681/referral/software) > [Referral Rock \<span\>vs\</span\> Referral Factory](https://www.capterra.co.nz/compare/139089/218230/referral-rock-software/vs/referral-factory)

# Compare Referral Rock vs Referral Factory

Canonical: https://www.capterra.co.nz/compare/139089/218230/referral-rock-software/vs/referral-factory

> Detailed comparison between Referral Rock and Referral Factory. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Referral Rock | Referral Factory |
| **Overall rating** | 4.6/5 | 4.8/5 |
| **Total Reviews** | 98 | 150 |
| **Starting Price** | US$175.00 | US$95.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Linux (On-Premise) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Referral Rock

Tech, Professional Services, B2B, B2C, SaaS, Enterprise, Services (Not just ecommerce)

### Referral Factory

No-code referral software for mid-size and large companies to launch a white-labeled customer referral program, ask for referrals, track results, and automate rewards for successful referrals.

## Key features

### Referral Rock

- API
- Activity Tracking
- Affiliate Management
- Campaign Segmentation
- Commission Management
- Customisable Branding
- Customisable Templates
- Discount Management
- Email Templates
- Engagement Tracking
- For Customer Referrals
- Gamification
- Lead Capture
- Lead Management
- Performance Metrics
- Real-Time Analytics
- Real-Time Reporting
- Referral Templates
- Referral Tracking
- Social Media Integration

### Referral Factory

- API
- Activity Tracking
- Affiliate Management
- Campaign Segmentation
- Commission Management
- Customisable Branding
- Customisable Templates
- Discount Management
- Email Templates
- Engagement Tracking
- For Customer Referrals
- Gamification
- Lead Capture
- Lead Management
- Performance Metrics
- Real-Time Analytics
- Real-Time Reporting
- Referral Templates
- Referral Tracking
- Social Media Integration

## Links

- [View Referral Rock Profile](https://www.capterra.co.nz/software/139089/referral-rock-software)
- [View Referral Factory Profile](https://www.capterra.co.nz/software/218230/referral-factory)
- [View Original Comparison](https://www.capterra.co.nz/compare/139089/218230/referral-rock-software/vs/referral-factory)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Referral Rock vs Referral Factory Comparison - Capterra New Zealand 2026","description":"Compare Referral Rock vs Referral Factory to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.","url":"https://www.capterra.co.nz/compare/139089/218230/referral-rock-software/vs/referral-factory","about":[{"@id":"https://www.capterra.co.nz/software/139089/referral-rock-software#software"},{"@id":"https://www.capterra.co.nz/software/218230/referral-factory#software"}],"breadcrumb":{"@id":"https://www.capterra.co.nz/compare/139089/218230/referral-rock-software/vs/referral-factory#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.co.nz/compare/139089/218230/referral-rock-software/vs/referral-factory#webpage","isPartOf":{"@id":"https://www.capterra.co.nz/#website"},"inLanguage":"en-NZ","publisher":{"@id":"https://www.capterra.co.nz/#organization"}},{"name":"Referral Rock","description":"Turn brand fans into powerful referral sources. \n\nGenerate more shares with a refer-a-friend programs that integrate across your customer's lifecycle. \n\nActivate referral &amp; share activities across your email marketing, app, CRM, and e-commerce's touch points.  (No developers required)\n\nGet the best-in-class referral tracking, share experiences, and concierge onboarding that works for B2B and B2C businesses.\n\nSit back and watch the referrals roll in with automated referral software.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/c517d39b-f64b-418d-948a-e4e928e3e93b.png","url":"https://www.capterra.co.nz/software/139089/referral-rock-software","@type":"SoftwareApplication","@id":"https://www.capterra.co.nz/software/139089/referral-rock-software#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":98},"offers":{"price":"175","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Referral Factory","description":"Referral Factory helps companies of all sizes, from large corporates to mid-market companies or multi-location businesses across any industry.\n\nLaunch a white-labeled referral program. Promote it, track every referral, and automate rewards. No developers needed.\n\nCreate referral links in one click (or let customers self-sign up), collect referrals via lead forms, widgets, pop-ups, sticky bars, QR codes, landing pages, and email campaigns. \n\nAutomated emails that trigger on key actions (new referral, conversion, reward due). \n\nAdvanced referral tracking shows who referred whom, who has converted, and who to reward, with real-time analytics. \n\nGive your customers a branded referral portal to track referrals and rewards. \n\nIntegrates with 8,000+ apps (HubSpot, Salesforce, Stripe, Intercom, Zapier) plus API and webhooks.\n\n200+ reward options (gift cards, Stripe credits, PayPal) or issue custom rewards.\n\nGDPR, SOC 2, ISO 27001 compliant.\n\nPlans from $95/month with 24/7 support.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/708d6b98-0a94-467b-9bb7-c92c8ec8fb58.png","url":"https://www.capterra.co.nz/software/218230/referral-factory","@type":"SoftwareApplication","@id":"https://www.capterra.co.nz/software/218230/referral-factory#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":150},"offers":{"price":"95","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Linux on premise"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Referral Software","position":2,"item":"/directory/30681/referral/software","@type":"ListItem"},{"name":"Referral Rock vs Referral Factory","position":3,"item":"https://www.capterra.co.nz/compare/139089/218230/referral-rock-software/vs/referral-factory","@type":"ListItem"}],"@id":"https://www.capterra.co.nz/compare/139089/218230/referral-rock-software/vs/referral-factory#breadcrumblist"}]}
</script>