---
description: Compare Webflow vs Wix to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Webflow vs Wix Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Website Builder Software](/directory/30935/website-builder/software) > [Webflow \<span\>vs\</span\> Wix](https://www.capterra.co.nz/compare/136159/169007/webflow/vs/wix)

# Compare Webflow vs Wix

Canonical: https://www.capterra.co.nz/compare/136159/169007/webflow/vs/wix

> Detailed comparison between Webflow and Wix. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Webflow | Wix |
| **Overall rating** | 4.5/5 | 4.4/5 |
| **Total Reviews** | 266 | 10701 |
| **Starting Price** | US$18.00 | US$17.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Webinars, Documentation, Videos |

## Best for

### Webflow

As the first-ever Website Experience Platform, Webflow lets marketers, designers, and developers come together to build, optimize, and scale web experiences that get results.

### Wix

Wix is used by SMBs, individuals, and businesses such as eCommerce stores, creators, restaurants, non-profits, retailers, and event organizers to build and manage their online presence.

## Key features

### Webflow

- API
- Activity Tracking
- Content Management
- Content Publishing Options
- Custom Domains
- Customisable Branding
- Customisable Templates
- Document Management
- Engagement Tracking
- Form Builder
- No-Code
- Real Time Editing
- Shopping Cart
- Social Media Integration
- Survey Builder
- Video Support
- Visitor Tracking
- Website Integration
- Website Publishing Options
- eCommerce Management

### Wix

- API
- Activity Tracking
- Content Management
- Content Publishing Options
- Custom Domains
- Customisable Branding
- Customisable Templates
- Document Management
- Engagement Tracking
- Form Builder
- No-Code
- Real Time Editing
- Shopping Cart
- Social Media Integration
- Survey Builder
- Video Support
- Visitor Tracking
- Website Integration
- Website Publishing Options
- eCommerce Management

## Links

- [View Webflow Profile](https://www.capterra.co.nz/software/136159/webflow)
- [View Wix Profile](https://www.capterra.co.nz/software/169007/wix)
- [View Original Comparison](https://www.capterra.co.nz/compare/136159/169007/webflow/vs/wix)

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