---
description: Compare Hootsuite vs Semrush to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Hootsuite vs Semrush Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Social Media Monitoring Software](/directory/31028/social-media-monitoring/software) > [Hootsuite \<span\>vs\</span\> Semrush](https://www.capterra.co.nz/compare/121701/151962/hootsuite/vs/semrush)

# Compare Hootsuite vs Semrush

Canonical: https://www.capterra.co.nz/compare/121701/151962/hootsuite/vs/semrush

> Detailed comparison between Hootsuite and Semrush. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Hootsuite | Semrush |
| **Overall rating** | 4.4/5 | 4.6/5 |
| **Total Reviews** | 3795 | 2316 |
| **Starting Price** | US$399.00 | US$139.95 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Hootsuite

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

### Semrush

From small businesses to global enterprises, Semrush is the go-to platform for managing online visibility and accelerating digital growth.

## Key features

### Hootsuite

- API
- Activity Tracking
- Automated Publishing
- Brand Tracking
- Campaign Planning
- Campaign Scheduling
- Content Management
- Customer Engagement
- Customisable Branding
- Customisable Templates
- Dashboard
- Engagement Tracking
- Keyword Tracking
- Monitoring
- Multi-Account Management
- Multi-Channel Campaigns
- Post Scheduling
- Project Management
- Real-Time Analytics
- Social Media Integration

### Semrush

- API
- Activity Tracking
- Automated Publishing
- Brand Tracking
- Campaign Planning
- Campaign Scheduling
- Content Management
- Customer Engagement
- Customisable Branding
- Customisable Templates
- Dashboard
- Engagement Tracking
- Keyword Tracking
- Monitoring
- Multi-Account Management
- Multi-Channel Campaigns
- Post Scheduling
- Project Management
- Real-Time Analytics
- Social Media Integration

## Links

- [View Hootsuite Profile](https://www.capterra.co.nz/software/121701/hootsuite)
- [View Semrush Profile](https://www.capterra.co.nz/software/151962/semrush)
- [View Original Comparison](https://www.capterra.co.nz/compare/121701/151962/hootsuite/vs/semrush)

-----

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