---
description: Compare Hootsuite vs Sprinklr to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Hootsuite vs Sprinklr Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Social Media Marketing Tools](/directory/30781/social-media-marketing/software) > [Hootsuite \<span\>vs\</span\> Sprinklr](https://www.capterra.co.nz/compare/121701/131274/hootsuite/vs/sprinklr-platform)

# Compare Hootsuite vs Sprinklr

Canonical: https://www.capterra.co.nz/compare/121701/131274/hootsuite/vs/sprinklr-platform

> Detailed comparison between Hootsuite and Sprinklr. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Hootsuite | Sprinklr |
| **Overall rating** | 4.4/5 | 4.3/5 |
| **Total Reviews** | 3795 | 90 |
| **Starting Price** | US$399.00 | US$249.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep) |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Documentation, Videos |

## Best for

### Hootsuite

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

### Sprinklr

Cloud-based customer experience management solution that helps large enterprises manage content marketing, social media, paid advertising, website, and more via automation.

## Key features

### Hootsuite

- API
- Activity Tracking
- Automated Publishing
- Campaign Planning
- Campaign Scheduling
- Chat/Messaging
- Content Management
- Customer Database
- Customisable Branding
- Engagement Tracking
- Live Chat
- Monitoring
- Multi-Channel Communication
- Real-Time Chat
- Real-Time Data
- Real-Time Reporting
- Reminders
- Social Advertising
- Social Media Integration
- Surveys & Feedback

### Sprinklr

- API
- Activity Tracking
- Automated Publishing
- Campaign Planning
- Campaign Scheduling
- Chat/Messaging
- Content Management
- Customer Database
- Customisable Branding
- Engagement Tracking
- Live Chat
- Monitoring
- Multi-Channel Communication
- Real-Time Chat
- Real-Time Data
- Real-Time Reporting
- Reminders
- Social Advertising
- Social Media Integration
- Surveys & Feedback

## Links

- [View Hootsuite Profile](https://www.capterra.co.nz/software/121701/hootsuite)
- [View Sprinklr Profile](https://www.capterra.co.nz/software/131274/sprinklr-platform)
- [View Original Comparison](https://www.capterra.co.nz/compare/121701/131274/hootsuite/vs/sprinklr-platform)

-----

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