---
description: Compare Sprout Social vs Hootsuite to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Sprout Social vs Hootsuite Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Social Listening Tools](/directory/33397/social-listening-tools/software) > [Sprout Social \<span\>vs\</span\> Hootsuite](https://www.capterra.co.nz/compare/121447/121701/sprout-social/vs/hootsuite)

# Compare Sprout Social vs Hootsuite

Canonical: https://www.capterra.co.nz/compare/121447/121701/sprout-social/vs/hootsuite

> Detailed comparison between Sprout Social and Hootsuite. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Sprout Social | Hootsuite |
| **Overall rating** | 4.4/5 | 4.4/5 |
| **Total Reviews** | 606 | 3795 |
| **Starting Price** | US$199.00 | US$399.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Sprout Social

Sprout helps agencies and businesses - both large and small - extract real business value out of social media through effective engagement, publishing, listening and analytics tools.

### Hootsuite

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

## Key features

### Sprout Social

- API
- Activity Tracking
- Automated Publishing
- Brand Tracking
- Content Management
- Customer Engagement
- Customer Social Profiles
- Customisable Branding
- Dashboard
- Engagement Tracking
- Keyword Tracking
- Monitoring
- Multi-Account Management
- Multi-Channel Management
- Post Scheduling
- Real Time Editing
- Real-Time Reporting
- Review Monitoring
- Social Advertising
- Social Media Integration

### Hootsuite

- API
- Activity Tracking
- Automated Publishing
- Brand Tracking
- Content Management
- Customer Engagement
- Customer Social Profiles
- Customisable Branding
- Dashboard
- Engagement Tracking
- Keyword Tracking
- Monitoring
- Multi-Account Management
- Multi-Channel Management
- Post Scheduling
- Real Time Editing
- Real-Time Reporting
- Review Monitoring
- Social Advertising
- Social Media Integration

## Links

- [View Sprout Social Profile](https://www.capterra.co.nz/software/121447/sprout-social)
- [View Hootsuite Profile](https://www.capterra.co.nz/software/121701/hootsuite)
- [View Original Comparison](https://www.capterra.co.nz/compare/121447/121701/sprout-social/vs/hootsuite)

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