---
description: Compare ReferralCandy vs Friendbuy to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ReferralCandy vs Friendbuy Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Referral Software](/directory/30681/referral/software) > [ReferralCandy \<span\>vs\</span\> Friendbuy](https://www.capterra.co.nz/compare/119331/144851/referralcandy/vs/friendbuy)

# Compare ReferralCandy vs Friendbuy

Canonical: https://www.capterra.co.nz/compare/119331/144851/referralcandy/vs/friendbuy

> Detailed comparison between ReferralCandy and Friendbuy. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | ReferralCandy | Friendbuy |
| **Overall rating** | 4.5/5 | 4.2/5 |
| **Total Reviews** | 386 | 5 |
| **Starting Price** | US$29.00 | US$249.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Webinars, Documentation, Videos | In Person, Live Online, Documentation |

## Best for

### ReferralCandy

ReferralCandy works best for eCommerce stores with at least 100 transactions a month.

### Friendbuy

Friendbuy is the top choice for fast-growing e-commerce companies selling direct to consumer. Friendbuys refer-a-friend programs turn word of mouth into a strategic channel for growth

## Key features

### ReferralCandy

- API
- Affiliate Management
- Campaign Analytics
- Campaign Management
- Channel Management
- Contact Management
- Customisable Templates
- Digital Asset Management
- Fraud Detection
- Lead Engagement
- Loyalty Program
- Multi-Channel Marketing
- Performance Metrics
- ROI Tracking
- Referral Tracking
- Reporting & Statistics
- Rewards Management
- Social Media Integration
- Third-Party Integrations

### Friendbuy

- API
- Campaign Analytics
- Campaign Management
- Contact Management
- Customisable Templates
- Fraud Detection
- Lead Engagement
- Loyalty Program
- Multi-Channel Marketing
- Performance Metrics
- ROI Tracking
- Referral Templates
- Referral Tracking
- Reporting & Statistics
- Rewards Management
- Social Media Integration
- Third-Party Integrations

## Links

- [View ReferralCandy Profile](https://www.capterra.co.nz/software/119331/referralcandy)
- [View Friendbuy Profile](https://www.capterra.co.nz/software/144851/friendbuy)
- [View Original Comparison](https://www.capterra.co.nz/compare/119331/144851/referralcandy/vs/friendbuy)

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