---
description: Compare Mailchimp vs Upsales CRM to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Mailchimp vs Upsales CRM Comparison - Capterra New Zealand 2026
---

Breadcrumb: [Home](/) > [Insurance CRM Software](/directory/32554/insurance-crm/software) > [Mailchimp \<span\>vs\</span\> Upsales CRM](https://www.capterra.co.nz/compare/110228/129923/mailchimp/vs/upsales-crm)

# Compare Mailchimp vs Upsales CRM

Canonical: https://www.capterra.co.nz/compare/110228/129923/mailchimp/vs/upsales-crm

> Detailed comparison between Mailchimp and Upsales CRM. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mailchimp | Upsales CRM |
| **Overall rating** | 4.5/5 | 4.7/5 |
| **Total Reviews** | 17579 | 16 |
| **Starting Price** | US$13.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Mailchimp

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

### Upsales CRM

Upsales can be used by all B2B companies. The majority of our customers reside in the small and mid-market space and typically have challenges with long and complex marketing and sales processes.

## Key features

### Mailchimp

- A/B Testing
- API
- CRM
- Channel Management
- Customer Database
- Dynamic Content
- Email Management
- Email Templates
- Engagement Tracking
- Lead Management
- Performance Metrics
- Real-Time Data
- Referral Tracking
- Reporting/Analytics
- Sales Pipeline Management
- Segmentation
- Social Marketing
- Template Management
- Website Visitor Tracking
- Workflow Management

### Upsales CRM

- A/B Testing
- API
- CRM
- Channel Management
- Customer Database
- Dynamic Content
- Email Management
- Email Templates
- Engagement Tracking
- Lead Management
- Performance Metrics
- Real-Time Data
- Referral Tracking
- Reporting/Analytics
- Sales Pipeline Management
- Segmentation
- Social Marketing
- Template Management
- Website Visitor Tracking
- Workflow Management

## Links

- [View Mailchimp Profile](https://www.capterra.co.nz/software/110228/mailchimp)
- [View Upsales CRM Profile](https://www.capterra.co.nz/software/129923/upsales-crm)
- [View Original Comparison](https://www.capterra.co.nz/compare/110228/129923/mailchimp/vs/upsales-crm)

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